Diageo
Diageo is a premium drinks company with a diverse portfolio of beverage alcohol brands across spirits, beer and wine, including Johnnie Walker, Smirnoff, Baileys, Captain Morgan, Crown Royal, J&B, Buchanan's, Guinness, Tanqueray, Ciroc, Ketel One and Jose Cuervo. Formed in 1997 through the merger of Grand Metropolitan and Guinness, it became the leading premium drinks company and the largest distiller by sales after expanding with Seagram assets in 2001, adding Captain Morgan and Crown Royal to its lineup. Since then, the company pursued bolt-on acquisitions to extend its geographic and brand reach while divesting noncore wine assets in 2015. Diageo operates globally across multiple markets, maintaining a broad portfolio across spirits, beer and premium wines, and emphasizes premiumization and diverse consumer brands.
Top Stages
Past deals in Beer
Brandhouse Beverages
Acquisition in 2015
Brandhouse Beverages, established in 2004, is a South African company specializing in the production of a wide range of alcoholic beverages. Its portfolio includes spirits, beer, ready-to-drink beverages, and other categories such as cider, gin, liqueurs, rum, tequila, vodka, whiskey, and malts. Based in Observatory, South Africa, the company operates as a subsidiary of Diageo plc since December 1, 2015.
VinePair
Angel Round in 2015
VinePair Inc. is an online platform founded in 2013 and headquartered in New York, New York, that caters to wine, beer, and cocktail enthusiasts. The company provides accessible and engaging content to help consumers discuss, share, and deepen their understanding of various alcoholic beverages. Through a range of offerings, including weekly titles, newsletters, and blogs, VinePair aims to inspire and educate its audience, enabling them to make informed decisions about their beverage choices.
United National Breweries
Acquisition in 2015
United National Breweries (SA) (Pty) Limited is a producer and distributor of sorghum beers in South Africa, with its headquarters located in Midrand. The company has a storied history, beginning as several independent breweries managed by various local authorities. In 1990, these operations were consolidated under the Industrial Development Corporation as part of a government initiative. Originally known as National Sorghum Breweries, the company was incorporated in 1970 and has since become a subsidiary of Diageo plc. United National Breweries is dedicated to serving its local consumer base with quality sorghum-based beverages.
Meta Abo Brewery Share Company
Acquisition in 2012
Meta Abo Brewery Share Company is manufactures and markets beer.
Mey Icki
Acquisition in 2011
Mey Içki is the leading spirits company in Turkey, specializing in the production of a diverse range of alcoholic beverages. Its product portfolio includes vodka, gin, cognac, brandy, rakı, liquor, wine, beer, whisky, and vermouth. The company's operations are subject to regulatory oversight, as indicated by the Turkish Competition Authority's conditional clearance related to the disposal of certain brands, specifically Hare liqueur and Maestro gin.
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