Buxton
Buxton is a leader in customer analytic solutions that specializes in providing market planning and marketing insights for various industries, including retail, restaurant, healthcare, and private equity. The company develops customer analytic software that assists businesses in identifying, attracting, and retaining customers. Its platform offers real-time customer insights, which are essential for informing site selection, expanding into new markets, and making critical real estate decisions. By equipping clients with these tools, Buxton enables them to grow their businesses efficiently and effectively.
1 past transactions
Audiense
Acquisition in 2025
Audiense Limited is a London-based company that operates a social marketing and audience connection platform designed for agencies and brands globally. Founded in 2011, Audiense provides a suite of solutions that empower organizations to gain consumer insights and enhance engagement through social data. Its offerings include the Audiense Connection Platform, which helps businesses identify and connect with audience segments; Audiense Architect, which enables audience building from Twitter data; and Audiense Insight, which delivers actionable consumer insights. The platform also features Audiense Connect, facilitating in-platform engagement, and Audiense Community Manager, which offers analytics and management tools for community and campaign oversight. Notably, Audiense is recognized as one of two official Twitter partners worldwide for Data/Insights and Advertising, and it utilizes IBM Watson's cognitive computing capabilities to derive personality insights from audience data. The company supports a diverse range of enterprise clients, including leading brands in sports, media, and government sectors.
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