InCrowd Capital

InCrowd Capital is a web-based investment platform based in Nashville, Tennessee, that specializes in providing angel investors access to opportunities from startups graduating from incubators, accelerators, and university programs, particularly in the Southeast and Midwest regions. Founded in 2012, the firm simplifies the investment process by managing deal screening, term negotiation, and the preparation of legal and tax documents, allowing investors to focus on portfolio building without the complexities typically associated with startup investments. InCrowd Capital offers low minimum investment requirements and a co-investment pool, enabling investors to diversify their portfolios without committing substantial amounts to individual startups.

Phil Shmerling

Managing Partner

16 past transactions

Gun.io

Angel Round in 2019
Gun.io is a software development platform that connects fast-growing companies with a network of independent developers and open-source contributors for a range of engagements, from short-term tasks to full engineering teams. The platform matches talent for full-time, part-time, contract, or freelance-to-hire roles, enabling businesses to hire developers who fit technical and budgetary needs. It streamlines product development by integrating reference checks, technical assessments, and budgetary evaluations to help clients build teams with confidence and ensure smooth collaboration for freelancers.

Anquiro

Angel Round in 2019
Anquiro is a data analytics platform designed to assist organizations in making informed business decisions through competitive intelligence analysis. The company utilizes artificial intelligence to gather and filter data from various sources, including local, state, and government websites. This process enables Anquiro to detect and monitor relevant activities, providing clients with actionable insights derived from big data mining technology. By delivering accurate, concise, and pertinent information regarding competitors’ activities, Anquiro helps organizations identify strategic opportunities and effectively guide their project planning and execution.

Hytch Rewards

Venture Round in 2018
Hytch Rewards is a mobile application that incentivizes users to share rides via carpooling, ride-sharing, or public transit. Users earn 'Trees Saved' for each shared mile and can also receive cash rewards if they live in sponsored areas or work for an employee sponsor.

Brooklyn Artificial Intelligence

Angel Round in 2018
Brooklyn is a white-label end-to-end managed accounts platform (long-only and long/short) that enables asset managers to create scale by leveraging its: (i) Advisor Portal that streamlines client interactions with automated prospecting tools, transition analyses and after-tax performance reporting; (ii) PM Portal that enables portfolio managers to scale the management of custom models with optional A.I. assistance; and (iii) strategy creation and simulation tools that power custom strategy creation and help demonstrate the impact of customizations and tax-loss harvesting on manager models. Brooklyn offers the platform both as a white-label technology solution (for asset managers) and a full-stack subadvisory service (for RIAs or asset managers).

Gravitus

Angel Round in 2018
Gravitus is a technology company that specializes in developing mobile applications for weight training enthusiasts. Its flagship product is a fitness app designed to simplify and enhance the weightlifting experience. The app offers features such as personalized workout routines, progress tracking, a community platform for users to connect and share videos, and other tools to help users effectively monitor and improve their fitness journey.

Solar Site Design

Seed Round in 2017
Solar Site Design is a cloud-based platform designed for solar professionals. It offers a collaborative project development solution, aiming to reduce soft costs such as installation, customer acquisition, and permits by facilitating data sharing and collaboration among stakeholders.

Aloompa

Angel Round in 2017
Aloompa, LLC, founded in 2009 and based in Nashville, Tennessee, specializes in enhancing the live event experience through its innovative mobile applications. The company provides an integrated event management ecosystem that focuses on attendee engagement, real-time commerce, and customer loyalty. Aloompa's applications support a variety of events, including music festivals, sports events, and conferences, allowing event producers to foster meaningful connections with attendees and sponsors. Notable applications include those designed for prominent events such as CMA Fest and the X Games, offering features like interactive maps, social media integration, and photo sharing. By replacing traditional paper guides, Aloompa's technology facilitates a seamless experience for participants, helping clients maximize sponsorship opportunities and revenue.

Artiphon

Angel Round in 2017
Artiphon, Inc. is a Nashville-based company founded in 2011 that focuses on the design and manufacturing of innovative musical instruments aimed at making music accessible and engaging for everyone. The company has developed products like the INSTRUMENT 1 and Orba, which utilize intuitive gestures such as tapping, sliding, and waving to facilitate musical expression. These instruments can easily switch between various sounds like guitar, violin, piano, and drums, allowing users to adapt their playing style. Artiphon gained significant recognition with record-setting Kickstarter campaigns, where both products raised over $1 million in pre-orders. The INSTRUMENT 1 was notably recognized as a TIME Best Invention of the Year and a NAMM Best in Show. The company’s design philosophy is inspired by feedback from its community of creators, and its team includes experienced professionals from notable companies in the technology and music industries. Dr. Mike Butera, the founder, leverages his extensive background in sound studies to inform Artiphon's innovative approach to music technology.

GameWisp

Seed Round in 2017
GameWisp, Inc. is a platform designed for live streamers and gaming YouTubers, facilitating interaction, viewing, and monetization of gaming content. Founded in 2012 and based in Nashville, Tennessee, GameWisp enables creators to offer subscription services to their fans, allowing for enhanced engagement through exclusive benefits and content. As the gaming video segment continues to grow significantly, with millions of unique viewers and billions of views, GameWisp provides essential infrastructure for content producers to monetize their work beyond traditional advertising. The platform is tailored specifically for the gaming demographic, offering improved content discovery, industry-specific monetization models, and unique data analytics. GameWisp also supports influencer marketing by employing proprietary discovery technology to identify suitable creators for brands and managing outreach and campaign activation, thus streamlining the collaboration between game developers and content creators.

Mozaic

Seed Round in 2016
Mozaic is a global payment platform based in Chicago and Nashville, designed to facilitate income distribution among creative teams through the use of smart contracts. The platform automates the splitting of earnings, providing a unified dashboard for both enterprise-level companies and independent creators to monetize their projects collaboratively, regardless of location. Mozaic aims to enhance the financial experience for creators, enabling them to save time and increase their earnings within the co-creation economy. Its commitment to innovation and efficiency positions Mozaic as a leading player in simplifying payment processes for creative professionals.

Cabsolutely

Seed Round in 2016
Cabsolutely is a mobility technology company that develops and operates a mobile application connecting travelers with professional cab drivers from multiple companies, and provides a payment solution. Its platform includes a dispatch system as a service for fleets to manage drivers and fare handling, and a unified multi-platform mobile app for passengers who prefer mobile apps, enabling riders to hail, track, pay, and rate rides. The company supports cab sharing at airports and conferences and seeks to help fleets compete with ride-sharing by enabling efficient driver management, booking, reviews, and fare management. Founded in 2014 and based in Memphis, Tennessee, with an office in Budapest, Hungary.

Remix Hits

Seed Round in 2016
Remix Hits is a company focused on transforming licensed hit songs into innovative software tools for DJ/producers. Their flagship product, the Hitmaker Pro VST, serves as a virtual instrument that enables users to create and remix commercially released songs. This platform not only enhances the creative process for music producers but also incorporates a unique licensing system designed to combat music piracy. By allowing the sale of isolated stems and samples from popular tracks, Remix Hits empowers creators to legally monetize their remixes while fostering a culture of collaboration in the music industry.

Remedify

Seed Round in 2015
Remedify is a database and iPad app that helps technicians correctly clean and sterilize reusable surgical instruments. Remedify is cloud-based software that takes the guesswork out of sterile processing at hospitals and surgery centers.

Everly

Seed Round in 2015
Everly, LLC is a Nashville-based company that specializes in the production of natural, sugar-free drink mixes designed to hydrate and energize consumers. Founded in 2013, it offers a range of flavors, including pomegranate maqui berry, peach mango, and green tea fruit, available through retail outlets and online. The drink mixes are made from natural ingredients such as fruits, vegetables, roots, and plants, and are sweetened with stevia leaf extract and organic erythritol, catering to health-conscious consumers seeking keto-friendly options. In addition to its product offerings, Everly is committed to addressing hydration issues globally through its Hydration for Hydration Initiative, which has resulted in the donation of over 1.5 million packets of life-saving rehydration salts to its non-profit partner, ColaLife.

InvisionHeart

Series A in 2014
InvisionHeart is a company focused on enhancing cardiac care through innovative technology. It has developed a mobile electrocardiograph system that captures vital cardiac data, allowing a network of healthcare professionals—including physicians, nurses, and technicians—to securely access and annotate patient electrocardiogram tracings. The technology was initially created by a collaborative team of physicians and engineers at Vanderbilt University, addressing practical clinical challenges faced in heart care. With a strong leadership team and a dedicated clinical advisory board, InvisionHeart aims to improve the quality of care for heart patients, ensuring that essential cardiac information is readily available to healthcare providers regardless of their location.

Initial State Technologies

Venture Round in 2014
Initial State Technologies is a data analytics and visualization company specializing in the Internet of Things (IoT). Founded in 2012 and based in Nashville, Tennessee, the company focuses on transforming sensor and event data into meaningful information, making it accessible for hobbyists, small businesses, and enterprises. Their platform connects various sensors to the Internet, allowing users to send and retrieve data in real-time from a high-performance, reliable back-end service. This service is optimized for IoT event data, automatically scaling to accommodate significant fluctuations in data flow. Users can create interactive dashboards, charts, and visualizations through a modern web interface, enabling instant analysis and engagement with their data. Initial State's solutions can also be embedded into other websites, enhancing their versatility and usability across different applications.
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