Archer Gray

Archer Gray is a media production, finance, and venture capital firm based in New York City, with an additional office in Los Angeles. Founded by Amy Nauiokas in 2013, the firm focuses on investing in early-stage, tech-enabled media companies, specifically at the Seed and Series A stages. Archer Gray targets six key industries: video, virtual reality, augmented reality, audio, music, messaging, and gaming. The firm operates at the intersection of art and commerce, aiming to support innovative projects that enhance the media and entertainment landscape.

Anne Carey

Partner and President of Production

Jim Fielding

Partner and President of Co-Lab

10 past transactions

Inked Brands

Series A in 2018
Inked Brands, Inc is a company based in Bowling Green, Kentucky, that specializes in providing comprehensive support services for brands, including marketing, product development, fulfillment, web development, and customer support. Founded in 2007, the company focuses on enhancing e-commerce opportunities by enabling influencers to utilize their social media followings to generate sustainable revenue streams. Inked Brands aims to empower brands and influencers alike, fostering growth and engagement in the digital marketplace.

Battlefy

Series A in 2017
Battlefy, Inc. is an eSports management platform that facilitates the organization and management of tournaments and leagues for various stakeholders, including college clubs, eSports organizations, and brands supporting gamers. Founded in 2011 and based in Delta, Canada, Battlefy provides a comprehensive solution that allows users to create signup forms, seed teams, draw brackets, and design sponsorship pages, as well as manage livestream content. The platform is designed to accommodate events at all levels, from amateur to professional, making it easier for organizers to run eSports competitions effectively. Originally established as 7777833 Canada Inc., the company rebranded to Battlefy, Inc. in July 2013, reflecting its focus on the growing eSports industry.

Emoticast

Seed Round in 2017
Emoticast Limited, established in 2014 and based in London, United Kingdom, focuses on enhancing mobile communication by integrating music with emojis. The company's platform allows users to share music GIFs with sound across various messaging applications, including iMessage, Facebook Messenger, and WhatsApp. By combining music and emojis, Emoticast aims to make digital interactions more engaging and entertaining.

ShareGrid

Seed Round in 2016
ShareGrid is a leading online marketplace that enables filmmakers, photographers, and other creatives to rent, buy, or sell camera gear. The platform connects users with local vendors, facilitating peer-to-peer rentals that provide a cost-effective alternative to traditional rental services. By allowing individuals to rent out their unused film and photo equipment, ShareGrid offers an opportunity for users to generate income while making gear more accessible for those in need. This model not only enhances the availability of equipment for creative projects but also promotes a sustainable approach to gear usage in the industry.

Colony

Seed Round in 2015
Colony is global video streaming platform connecting content owners to engaged audiences. Colony's end-to-end technology comprises an innovative isomorphic web application framework, video architecture and full back office suite. Colony launched in public beta in Spring 2015 and attracted registered users in 130 countries. Colony was venture-backed by Archer Gray, Firestartr, The London Co-Investment Fund, Essex Innovation (GV Advisors), Seedcamp and international Angel investors. Colony was acquired by Fantastec Sports Technology in 2017.

Vigour

Seed Round in 2015
Vigour.io is a development platform focused on creating connected applications that operate across various devices. The company’s technology integrates a client-side framework for high-performance user interfaces with a server-side service for inter-client communication and efficient data management. By converging multiple interfaces into a cohesive cloud-based experience, Vigour enables media companies to launch innovative contextual video services through its Vigour Video platform. This white-label OTT solution caters to broadcasters, studios, and online video providers, facilitating the delivery of a seamless multimedia experience across a diverse range of digital devices. Founded in Amsterdam, the Netherlands, Vigour.io operates as a subsidiary of 24i Unit Media B.V. since 2018.

TheTake

Seed Round in 2014
TheTake is a technology company that enhances the viewing experience by enabling audiences to shop for products featured in movies, television shows, and events. Utilizing artificial intelligence, TheTake's application processes video content to identify and extract metadata about products, allowing viewers to access detailed information about items they see on screen. The platform has been successfully integrated into over 30 million TVs and has partnered with major organizations such as WarnerMedia, A+E Networks, Disney, the NBA, and MLB. This innovative approach not only provides viewers with immediate shopping options but also generates valuable impressions for brands and retailers.

SeedInvest

Series A in 2014
SeedInvest, established in 2012 and headquartered in New York, was an equity crowdfunding platform that facilitated investments in U.S. startups and small businesses. It connected over 15,000 accredited investors, including family offices and institutions, with highly vetted opportunities. Investments typically ranged from $500,000 to $5 million, with individual investors co-investing alongside venture capital firms and angel groups. The company ceased operations in May 2023.

Epic Magazine

Series B in 2014
Epic Magazine is an online platform that enables writers to share extraordinary true stories, covering a diverse range of topics such as wartime romance, unlikely savants, and intriguing criminals. Founded in 2013 and based in Los Angeles, California, the magazine has gained recognition for its compelling narratives, with over 25 articles optioned for adaptation in Hollywood, including the Academy Award-winning film "Argo." As of April 2019, Epic Magazine operates as a subsidiary of Vox Media, Inc., enhancing its ability to reach a wider audience. The platform is designed to provide an engaging reading experience, allowing readers to explore real-life encounters that resonate with the thrill of human experience.

Dealflicks

Seed Round in 2013
Dealflicks Inc. is an online platform based in San Francisco, California, that specializes in providing discounted movie tickets and concession deals to users across the United States. Founded in 2011, the company partners with theater chains to offer significant savings on tickets, popcorn, soda, and gift cards, allowing users to easily book their movie experiences online or via mobile devices. By addressing the issue of empty seats in theaters, Dealflicks aims to enhance movie attendance while catering to the growing demand for affordable entertainment options. The platform seeks to capitalize on the substantial global spending on movie tickets and concessions, which exceeds 40 billion dollars annually.
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