Blackhawk Network Holdings

Blackhawk Network Holdings, Inc. is a provider of prepaid products and payment services, operating in the United States and internationally. The company offers a variety of prepaid cards, including gift cards, telecom cards, and reloadable debit cards, available in both physical and electronic formats. Its offerings encompass closed loop gift cards in various sectors such as digital media, dining, and travel, as well as non-reloadable open loop cards and prepaid wireless products. Blackhawk also delivers incentive solutions for businesses, facilitating consumer incentive programs and employee engagement initiatives through a hosted software platform. Additionally, the company provides Cardpool, an online marketplace for selling unused gift cards, and various digital services for mobile applications. Blackhawk's products are distributed through a network of grocery, convenience, specialty, and online retailers. Founded in 2001 and headquartered in Pleasanton, California, Blackhawk Network Holdings, Inc. has expanded its operations to multiple countries, maintaining offices across North America, Europe, and Australia.

Steve Dekker

Managing Director

Matthew Howe

Managing Director EMEA and APAC, Blackhawk Network

Sreeram Kanamarlapudi

Vice President, Corporate Development

17 past transactions

Tango Card

Acquisition in 2024
Tango Card, Inc. is a technology company that specializes in providing a digital rewards platform tailored for enterprise customers. Founded in 2009 and headquartered in Seattle, Washington, with an engineering office in Boise, Idaho, Tango Card enables organizations to efficiently send and track rewards, such as e-gift cards, prepaid cards, and donations. The platform supports a variety of applications, including consumer loyalty programs, sales incentives, employee recognition, and health and wellness engagement. Key offerings include the Rewards as a Service (RaaS) API, which allows seamless integration of digital rewards into web platforms, and Rewards Genius™, a self-serve portal for managing rewards. By delivering desirable rewards instantly, Tango Card aims to enhance customer engagement and employee retention, ultimately driving meaningful business outcomes for its clients.

Habitat for Humanity International

Grant in 2024
Habitat for Humanity International, founded in 1976 and based in Americus, Georgia, is a not-for-profit organization dedicated to providing affordable housing solutions through community partnerships and volunteer efforts. The organization focuses on several key initiatives, including its Homebuilding program, which partners with individuals and families to construct and renovate homes, ensuring access to decent housing. Habitat's Neighborhood Revitalization initiative aims to enhance overall community well-being by addressing housing needs comprehensively. The Disaster Response program assists communities in preparing for and recovering from disasters by building disaster-resilient homes and offering recovery support. Additionally, Habitat organizes Global Village Trips, allowing volunteers to travel internationally to aid in building homes and improving communities. The organization also operates Habitat ReStores, nonprofit home improvement stores that sell new and gently used items, with proceeds funding the construction of Habitat homes. Through these efforts, Habitat for Humanity strives to fulfill its mission of bringing people together to build homes, communities, and hope, working toward a vision where everyone has a decent place to live.

Wogi

Corporate Round in 2022
Wogi is a leading digital rewards provider that specializes in rewards-as-a-service, focusing on creating incentive-driven behavior to empower success. Established in 2015, the company offers a comprehensive portfolio of cashless products designed to engage customers, employees, and channel partners through loyalty and incentive programs. By leveraging a digital ecosystem, Wogi connects brands, payment providers, enterprises, and end consumers, delivering real-time solutions across its extensive network. With offices in Sri Lanka, Singapore, Malaysia, Thailand, Hong Kong, Indonesia, and Vietnam, Wogi operates in over 40 markets worldwide, enabling it to provide exceptional services tailored to local, regional, and global enterprises.

National Gift Card

Acquisition in 2020
National Gift Card is the loyalty, rewards, and incentive industry's choice for secure gift card fulfillment solutions. As the leading gift card partner for thousands of corporate and non-profit clients, NGC can activate and fulfill digital gift cards in real-time via its API or ship physical cards with the highest quality and turn-around SLA’s for employee and member programs around the world. They maintain an extensive inventory of gift cards from over 450 international brands in the retail, restaurant, and prepaid card arenas to fulfill digitally or physically across the USA, Canada, UK, and Europe.

SVM Cards

Acquisition in 2020
SVM, Inc. specializes in providing comprehensive gift card solutions for a variety of sectors, including gasoline companies, retail stores, restaurants, and travel agencies. Established in 1997 and headquartered in Arlington Heights, Illinois, SVM offers a diverse range of products, including network prepaid cards, plastic cards, electronic cards, and award codes designed to incentivize customers, employees, and prospects. The company is recognized as a leader in the gift card industry, uniquely offering gasoline gift cards from all major oil companies in the United States, alongside gift cards from over 150 popular retail outlets, restaurants, service providers, and hotels. Operating as a subsidiary of Blackhawk Network Holdings, SVM focuses on enhancing customer engagement through innovative rewards and loyalty solutions.

Edge Loyalty Systems

Acquisition in 2019
Edge Loyalty Systems is an Australian company specializing in sales promotions and loyalty program management. It offers technology-driven solutions aimed at enhancing customer engagement through innovative incentives and promotional mechanics. By focusing on data-driven strategies, Edge Loyalty Systems creates effective sales promotions that encourage desired customer behaviors, helping brands and agencies achieve their marketing objectives. The company's services encompass Edge, Edge Consumer, and Lifestyle Rewards, which collectively aim to deliver captivating experiences for customers while minimizing risk for businesses.

CashStar

Acquisition in 2017
CashStar is a company that specializes in cloud-based digital gifting platforms, offering solutions for gift card commerce. Based in Portland, Maine, CashStar provides various services including personalized gift cards, promotional management, and business-to-business gift card solutions. Their platform enhances customer service and enables merchants to market, sell, and distribute both digital and physical gift cards securely. The company serves a wide range of retail sectors and dining establishments, helping them drive revenue growth through flexible and efficient prepaid commerce operations. CashStar was founded in 2002 and has since expanded its services to include risk management, marketing programs, customer care, technical operations, and financial operations.

The Grass Roots Group

Acquisition in 2016
The Grass Roots Group specializes in providing comprehensive employee and customer engagement services across various sectors, including finance, education, and sports. The company focuses on enhancing employee experiences through recognition and incentives, wellbeing initiatives, communication, and learning and development solutions. In addition to its employee services, Grass Roots Group offers customer engagement solutions that encompass customer experience enhancement, brand management, and multichannel communications. The company also utilizes data science and analytics to improve customer interactions and engagement. Furthermore, it delivers a range of promotional and incentive solutions, including consumer promotions, channel loyalty programs, and delegate management services, thereby supporting organizations in fostering stronger relationships with both employees and customers.

extrameasures

Acquisition in 2016
Extrameasures, based in San Diego, California, specializes in prepaid products and payment services, focusing on consumer promotions and incentives. Founded in 1996, the company initially introduced a consumer gift card in collaboration with Visa, which eliminated the need for check deposits. Recognizing greater potential in the B2B sector, Extrameasures shifted its focus in 1998 to develop incentive products tailored for businesses. Their first major B2B offering replaced traditional bill credits with a streamlined Rewards Card for a prominent telecommunications company, significantly enhancing customer retention and satisfaction. Today, Extrameasures provides customized rebate programs, offering Visa prepaid cards and private label reward and gift cards on a proprietary platform designed to boost consumer acquisition, engagement, and loyalty.

Nimble Commerce

Acquisition in 2016
NimbleCommerce is a digital commerce platform specializing in promotions and gift card services. Established in 2008 and headquartered in Santa Clara, California, with additional offices in New York and London, the company enables merchants and brands to manage their own pre-paid offer and gift card programs. Through a network of retailer and publisher-branded sites, NimbleCommerce assists businesses in creating digital revenue streams, reducing reliance on traditional advertising and display revenue. Its innovative approach aims to enhance the e-commerce landscape for audience-owners globally.

GiftCards.com

Acquisition in 2016
GiftCards.com is an online retailer specializing in a wide variety of gift card products. The company offers personalized gift cards, group gift cards, virtual gift cards, and discount gift cards, catering to both individual and corporate customers. Through its website, GiftCards.com also provides prepaid gift and debit card options, as well as gift coupons and shopping gift cards, ensuring a comprehensive selection for diverse gifting needs. The platform emphasizes convenience and accessibility, making it easier for consumers to purchase and send gift cards online.

Didix

Acquisition in 2015
Didix is a company based in Amsterdam, Netherlands, that specializes in the development and distribution of electronic gifting and promotional products. Established in 2009 by Boudewijn Jansen, Didix offers a range of products, including BioscoopCadeau and RestaurantCadeau, which cater to various gifting needs. The company operates in multiple countries, including the Netherlands, the UK, Germany, and Belgium, effectively marketing and distributing its brands across these regions. Since September 2015, Didix has functioned as a subsidiary of Blackhawk Network Holdings, further enhancing its capabilities in the gifting sector.

Achievers

Acquisition in 2015
Achievers is a Toronto-based company that offers a cloud-based Employee Success Platform designed to enhance engagement, alignment, and recognition within modern workplaces. The platform provides an online points-based rewards and recognition system, allowing organizations to effectively monitor employee progress and achievement. Achievers' services are tailored to meet the complex needs of today's workforce, making it a preferred solution for companies around the globe, including notable clients such as Deloitte, CVS Pharmacy, ConAgra Foods, and Microsoft. By focusing on employee satisfaction and success, Achievers aims to foster a more productive and motivated workforce across over 110 countries.

Parago

Acquisition in 2014
Parago is a global engagement management company specializing in innovative marketing solutions aimed at customer acquisition, retention, and engagement. As the largest rebate fulfillment company, Parago offers creative consumer incentive strategies and robust prepaid card solutions that enhance marketing efforts. The company provides a range of application and internet-based business process outsourcing services designed to increase sales, reduce costs, and improve client profitability. Its offerings include online promotional management, rebate processing, proactive email campaigns, customer data analysis, and reporting. Parago's award-winning incentive programs generate significant sales and productivity for clients while fostering strong participant relationships through enhanced communication and retention tools.

Retailo

Acquisition in 2013
Retailo is a full-service provider in the prepaid and gift card industry, operating a leading network for the distribution of gift cards across continental Europe. The company offers a variety of products, including gift cards, virtual gift vouchers, and online shopping cards, which are available at numerous points of sale such as retail stores, flower shops, and petrol stations. Retailo facilitates the purchase of gift cards from various brands for special occasions. In addition to its offline offerings, the company provides electronic vouchers that can be delivered via SMS or MMS through its website, enhancing convenience for customers.

Cardpool

Acquisition in 2011
Cardpool, Inc. is a gift card exchange marketplace that facilitates the buying, selling, and trading of new and pre-owned gift cards. Founded in 2009 and based in San Francisco, California, Cardpool allows customers to purchase gift cards at discounts of up to 30% off their face value, sell gift cards for cash at rates of up to 90%, or even trade them for Amazon.com Gift Cards. The platform offers a wide range of gift card categories, including apparel, electronics, entertainment, and travel. Cardpool prioritizes customer satisfaction by providing free shipping for transactions, a 100-day return policy, and a commitment to selling only gift cards that do not expire and have no associated monthly fees. The company is a former subsidiary of Blackhawk Network Holdings, Inc.

EWI Holdings

Acquisition in 2006
EWI Holdings provides payment processing services for prepaid and cash payment transactions. The company offers transaction solutions, which facilitate merchant processors, acquirers, and prepaid distributors to manage prepaid services, including wireless, long distance, wireless content, bill-pay, and stored value programs on a transaction platform that resides on the retailer's existing terminals, point of sale systems, or other transaction network. Its technologies support the delivery of prepaid services to retailers' point-of-sale systems, kiosks, or ATM networks. The company was founded in 1999 and is based in San Diego, California with an additional office in Mexico City, Mexico. EWI Holdings, Inc. operates as a subsidiary of Blackhawk Network Holdings, Inc.
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