Blue Startups

Blue Startups is a prominent accelerator investment firm based in Honolulu, Hawaii, established in 2012 by Maya and Henk Rogers of the Tetris Company and Chenoa Farnsworth of Hawaii Angels. Recognized as a Top 20 Accelerator in the U.S., it focuses on scalable technology companies, particularly in the software, travel tech, gaming, and sustainable solutions sectors. The firm aims to help startups compete on a global scale, with an emphasis on companies serving both the Asia and North America markets. Blue Startups boasts a robust network of global mentors and is a member of the Global Accelerator Network, providing startups access to valuable resources, including over $1 million in free services, investor introductions, and soft landing spaces worldwide.

Henk Rogers

Co-Founder

Maya Rogers

Co-Founder and Partner

Past deals in Hawaii

3Rwater

Seed Round in 2020
3Rwater, Inc. is a developer of a climate change adaptation tool focused on stormwater management, headquartered in Honolulu, Hawaii. Incorporated in 2019, the company offers a solution known as Follow the Drop, which aids in green infrastructure planning and asset management. This tool assists property owners in understanding their stormwater generation and identifies opportunities to mitigate runoff through the installation of green infrastructure. Additionally, it provides educational resources to enhance resilience and supports utilities and agencies with essential data for monitoring stormwater runoff. The company's services also facilitate participation in credit and incentive programs aimed at reducing stormwater impacts, serving a diverse clientele that includes cities, counties, stormwater utilities, water utilities, environmental consultants, and non-profits.

Shaka Guide

Pre Seed Round in 2019
Shaka Guide designs and develops an application that provides location-based audio guides for tourists exploring Hawaii. It offers guided tours for Oahu, Maui, Kauai, and the Big Island, delivering stories, history, and recommendations at the right time and place.

Tripidee

Seed Round in 2017
Tripidee Corporation, founded in 2015 and based in Kapaa, Hawaii, develops and operates a travel sharing tool and mobile application designed for both travelers and travel industry professionals. The platform serves as a visual travel organizer, enabling users to gather, plan, and share trip information seamlessly. It facilitates online research, allows for the visual organization of trips, and provides mapping features for ideas and activities, effectively streamlining the trip planning process and fostering collaboration among travel partners.

VR Front Desk

Seed Round in 2017
VR Front Desk Corporation is a virtual property management company that specializes in providing a comprehensive online platform designed for short-term rental hosts. Established in 2017 and based in Honolulu, Hawaii, the company operates its web-based service, Your Front Desk, which delivers 24/7 concierge desk services. This platform effectively manages guest communications, inquiries, and booking requests for various rental platforms, including Airbnb and VRBO. By offering these services for a low monthly fee, VR Front Desk aims to simplify the management of short-term rentals, enhancing the experience for both hosts and guests.

Youcanevent

Seed Round in 2017
Youcanevent Inc., founded in 2015 and based in Honolulu, Hawaii, operates an innovative online marketplace designed for brands to efficiently book vendors and event planners. The company's platform stands out by offering a unique feature: the ability to visualize upcoming events in virtual reality (VR) while simultaneously booking necessary vendors such as venues, entertainers, and caterers. This dual functionality enhances the planning process, making it more immersive and efficient. Youcanevent has garnered trust from notable brands including Microsoft, Mary Kay, TriNet, WSGR, and Pipedrive, among others, who rely on its marketplace to create memorable events.

Contix

Seed Round in 2016
Contix, Inc. is a technology company that specializes in social media intelligence analytics, focusing on delivering actionable insights for investors in financial markets. Founded in 2012 and headquartered in Honolulu, Hawaii, the company offers a suite of products, including desktop, mobile, and API solutions, designed to analyze social media and other data streams. By identifying breaking news events and market trends ahead of mainstream media, Contix enables traders and investors to receive timely trading signals and indicators that inform their investment decisions. Its platform processes various dimensions of social data, such as price, trading volume, and sentiment, to help users make more informed choices in a rapidly changing market landscape. Contix operates as a subsidiary of Ikayzo, Inc.

Activiter

Seed Round in 2016
Activiter is a digital distribution platform for on-demand goods and services designed for travel brands and planned communities. The white-labeled platform acts as a turnkey tool to enhance guest experiences by maximizing touchpoints across on-property and off-property services, with features such as real-time connections, dynamic pricing, and AI-powered insights. It enables clients to offer seamless services, including tee-time management for golf guests, and to increase revenue through integrated, connected experiences. The company is headquartered in Honolulu, Hawaii.

Comprendio

Seed Round in 2016
Comprendio Inc. is a knowledge visualization and analytics company headquartered in Honolulu, Hawaii. It specializes in developing a web application that offers real-time assessment and feedback to learners in both educational and enterprise settings. Comprendio aims to address the significant challenge of technology adoption within the education sector, where many edtech tools remain underutilized. By leveraging a methodology rooted in practical classroom experience, the company enhances user engagement and helps educators implement technology effectively. This approach has proven successful in improving student pass rates significantly by identifying at-risk learners and providing actionable insights. Comprendio strives to empower educational leaders and customer success teams with the necessary tools to foster lasting engagement with technological solutions, ultimately aiming to make a meaningful impact on student learning outcomes.

Nest Egg Guru

Seed Round in 2015
Nest Egg Guru, Inc. is a company that specializes in developing a web-based application aimed at independent financial advisers. Founded in 2012 and based in Honolulu, Hawaii, the company offers a planning application suite that helps financial advisors educate and engage with their clients. The platform features two calculators that allow users to stress-test retirement savings and spending strategies without requiring explicit assumptions about future market conditions. This approach encourages users to focus on challenging scenarios rather than overly optimistic projections. Additionally, the application enables users to explore how various controllable factors, such as asset allocation and withdrawal strategies, can impact their retirement outcomes. Nest Egg Guru aims to provide a user-friendly and intuitive design that reflects the real-world experiences of investors.

Happy Hour Pal

Seed Round in 2014
Happy Hour Pal Inc. is an online platform established in 2013 and based in Honolulu, Hawaii, that specializes in promoting happy hour events at restaurants. The platform provides a free GPS-based application that offers users up-to-date information directly from restaurant owners and managers. It allows users to search for happy hour specials by food, drink, time, and location, facilitating easy access to menus, daily specials, and directions. Additionally, the app enables users to share information with friends and earn rewards by checking into different locations, enhancing the social experience of enjoying happy hours.

Jobrangers

Seed Round in 2014
JobRangers Inc. is an online recruitment platform that connects employers with a national network of affiliates to streamline the hiring process. Founded in 2010 and headquartered in Hawaii, the company offers a web-based application that enables companies to post job openings and collaborate efficiently with affiliates. JobRangers leverages advanced technologies, including big data and machine learning, to improve recruitment outcomes and assist companies in onboarding qualified talent. By focusing on crowd-sourced social recruiting and data analytics, JobRangers aims to enhance the efficiency of the human capital industry, allowing candidates to find suitable job openings based on their qualifications and preferences.

Beekly

Seed Round in 2014
Beekly helps businesses gain more customers by providing them with innovative social mobile marketing solutions. It is based in Honolulu, Hawaii, United States.

Focus Opus

Seed Round in 2014
Focus Opus Inc., established in April 2014 and headquartered in Honolulu, Hawaii, operates an online platform designed to assist individuals in shaping their behaviors to more effectively pursue life goals. The company's core service is an easy-to-use behavioral management system grounded in intrinsic motivation and supported by behavioral science principles. This system aims to reduce negative emotions associated with time management, such as guilt and stress, while enhancing self-awareness through reflective questioning, thereby helping users avoid overcommitment.

Cultur

Seed Round in 2014
Cultur is a company based in Honolulu, Hawaii, that develops and operates an interactive social event application. This platform allows users to search for, experience, and share various activities and events in real time. Cultur aims to be a comprehensive resource for event discovery, enabling individuals to find local events and connect with friends or others with similar interests. By leveraging technology, the application not only facilitates the sharing of local event content but also provides marketing solutions for artists and promoters, enhancing their ability to reach audiences effectively.

Comprendio

Seed Round in 2014
Comprendio Inc. is a knowledge visualization and analytics company headquartered in Honolulu, Hawaii. It specializes in developing a web application that offers real-time assessment and feedback to learners in both educational and enterprise settings. Comprendio aims to address the significant challenge of technology adoption within the education sector, where many edtech tools remain underutilized. By leveraging a methodology rooted in practical classroom experience, the company enhances user engagement and helps educators implement technology effectively. This approach has proven successful in improving student pass rates significantly by identifying at-risk learners and providing actionable insights. Comprendio strives to empower educational leaders and customer success teams with the necessary tools to foster lasting engagement with technological solutions, ultimately aiming to make a meaningful impact on student learning outcomes.

Juicies

Pre Seed Round in 2014
Juicies Inc. specializes in developing innovative power solutions for mobile devices. Founded in 2011 and headquartered in Honolulu, Hawaii, the company offers a range of products including USB extensions, connectors, micro USB extensions, and dock connectors. The idea for Juicies originated from a common frustration experienced by many users regarding the confusion of charging cables, leading to the creation of colorful charging cables that stand out. This unique product was first introduced through a Kickstarter campaign, which laid the foundation for Juicies' brand and product line. With a vision to establish itself as a leading global mobile power brand, Juicies continues to expand its offerings and cater to the needs of mobile device users.

AreaMetrics

Angel Round in 2014
AreaMetrics is a data analytics company based in Honolulu, Hawaii, specializing in providing tools for data-driven decision-making to enhance customer attraction, engagement, and retention. The company offers a platform that aggregates geo-location data and customer information, allowing businesses in sectors such as restaurants, retail, travel, and services to recognize trends and habits. By utilizing a network of in-store sensors, AreaMetrics delivers insights on offline foot traffic and captures key performance indicators, including retention rates and customer demographics. This enables brands and marketers to refine their strategies, improve customer targeting, and drive business growth. AreaMetrics was acquired by Point Inside in January 2020, further expanding its capabilities in alternative data intelligence.

Sagely

Seed Round in 2014
Founded in 2014, Sagely develops software tools designed to enhance elder care programs. Its platform offers automated solutions for documentation, management, and navigation of wellness programs, including psychosocial notes, well-being assessments, calendars, newsletters, and telehealth support.

Happy Hour Pal

Seed Round in 2013
Happy Hour Pal Inc. is an online platform established in 2013 and based in Honolulu, Hawaii, that specializes in promoting happy hour events at restaurants. The platform provides a free GPS-based application that offers users up-to-date information directly from restaurant owners and managers. It allows users to search for happy hour specials by food, drink, time, and location, facilitating easy access to menus, daily specials, and directions. Additionally, the app enables users to share information with friends and earn rewards by checking into different locations, enhancing the social experience of enjoying happy hours.

See/Rescue Corporation

Seed Round in 2013
See/Rescue Corporation, established in 1993 and headquartered in Honolulu, Hawaii, specializes in manufacturing innovative rescue products, particularly the patented SEE/RESCUE Streamer. This emergency signaling technology is designed for use by military organizations, including the US Army, Navy, Air Force, and Coast Guard, as well as international search and rescue agencies and outdoor enthusiasts. The company offers both personal and large lighted streamers, which provide effective signaling capabilities for distress situations, usable in both day and night conditions. Committed to enhancing safety and saving lives, See/Rescue Corporation actively participates in survival testing evaluations to ensure its products meet high standards of effectiveness and usability.
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