Breakaway

Breakaway Ventures invests in consumer brands at a point of inflection where it can accelerate business growth and value creation. They are passionate about working with extraordinary people to build extraordinary brands. The company invests in emerging brands with >$2MM Revenue that seek $3MM to $8MM in Growth Capital. They believe that investments this size enable us to be a meaningful partner and add meaningful value. Breakaway Ventures has access to exceptional deal flow. Their established Rolodex enables great partnerships that drive growth. They are active investors with the ability to influence the outcome of our investments.

Dennis Baldwin

Founder and Managing Partner

Tyler Brewster

MD

John Burns

Operating Partner

Scott Caras

MD

Elizabeth Egan

Senior Associate

22 past transactions

IdeaPaint

Series A in 2008
IdeaPaint is an innovative and environmentally responsible whiteboard paint that transforms virtually any surface into a high-performance, dry erase canvas. Fun and easy to apply, IdeaPaint is incredibly cost effective versus traditional whiteboards, and outperforms all of the other leading dry erase options. With over 75,000 successful installations worldwide, IdeaPaint is the gold standard for dry erase performance, flexibility and environmental responsibility.

Grillo's Pickles

Series A in 2018
Grillo's Pickles, Inc. produces and sells pickles, beverages, and chips. It offers Italian dill spears, whole dills, Italian dill chips, bread and butter chips, sandwich makers, and half sour pickles; and pickle vinegar and lemon vinegar drinks. The company also sells T-shirts, sneakers, hats and caps, wallets, watches, koozies, and coloring books online. It sells its products through retailers. Grillo's Pickles, Inc. was formerly known as Grillo's Pickles, LLC. The company was founded in 2008 and is headquartered in Needham, Massachusetts.

IdeaPaint

Series C in 2011
IdeaPaint is an innovative and environmentally responsible whiteboard paint that transforms virtually any surface into a high-performance, dry erase canvas. Fun and easy to apply, IdeaPaint is incredibly cost effective versus traditional whiteboards, and outperforms all of the other leading dry erase options. With over 75,000 successful installations worldwide, IdeaPaint is the gold standard for dry erase performance, flexibility and environmental responsibility.

M.Gemi

Series A in 2015
M.Gemi is a new kind of luxury brand handcrafting shoes in the most well-regarded, family-owned artisan factories across Italy. M.Gemi introduces new, limited edition styles every week, and sells directly to consumers, which allows us to offer our shoes at surprisingly attainable prices. They believe that old-world luxury craftsmanship is perfect. But they also believe a revolution is in order. It’s why they’re doing things differently – starting with shoes.

Mission Product Holdings

Venture Round in 2014
Mission Product Holdings, Inc. manufactures, markets, and distributes athletic and performance apparel and accessories for men and women. The company offers t-shirts, tank tops, jackets, vests, shorts, socks, leggings, cooling towels, and head bands. It provides temperature control products under HydroActive MAX, RadiantActive, and Vaporactive brand names. Additionally, the company offers its products through online retail. Mission Product Holdings, Inc. was incorporated in 2007 and is headquartered in New York, New York.

EverybodyFights

Series A in 2016
Train like a boxer. Live like a fighter. EverybodyFights features five class experiences based on a real fighter’s training camp: BAGS (heavy bag classes), TRAIN (circuit classes), ROAD (treadmill classes), MITTS (technique classes), and RECOVER (recovery classes). The complete fitness regime is accompanied by luxury amenities and an engaging Member App so you can track your rounds, workout with trainers and challenge your friends. Founded by George Foreman III and inspired by the soul of a fighter, EverybodyFights has the grit of a traditional boxing gym in the style of a luxury fitness studio. For more information about EverybodyFights, please visit www.everybodyfights.com and follow EverybodyFights on Instagram and LinkedIn.

Retail Convergence

Series A in 2008
Retail Convergence Inc. is a portfolio of ecommerce companies leveraging a common platform, infrastructure, customer file and brand relationships. Current portfolio companies include RueLaLa.com and SmartBargains.com. Retail Convergence is a privately-held company headquartered in Boston, Massachusetts. Investors include New England Development, Breakaway Ventures, Mugar Enterprises and General Catalyst.

CareMedic Systems

Series E in 2004
CareMedic Systems, Inc. provides revenue cycle management solutions to hospitals and healthcare providers in the United States and Puerto Rico. It offers electronic Financial Record, a healthcare financial management system that provides activity tracking capabilities, and recording descriptions and dates for various events that occur inside or outside the patient accounting system; and VerifyAR, a solution for front-end document management, eligibility verification, compliance checking, and medical necessity review. The company also provides AccelerateAR, a Medicare review and editing solution with document management, all-payer claims formatting and submission, and print and mail service capabilities; and OptimizeAR, a solution that offers tools for managing payments through remittance management, denial management, and paper EOB to electronic 835 conversions. In addition, it offers ImageAR, a document management system with integrated front and back-end scanning, indexing, and storage solutions that enable and streamline various revenue cycle functions; and ResolveAR, a suite of service offerings, including accounts receivables outsourcing, Medicare accounts receivables cleanup, and credit balance resolution. The company provides its solutions in application service provider (ASP) model. CareMedic Systems, Inc. was founded in 1996 and is based in St. Petersburg, Florida with additional offices in Alpharetta and Decatur, Georgia.

True Fit

Series A in 2014
True Fit Corporation develops and provides an online fit recommendation engine that manages databases of apparel, footwear, and consumer fit data profiles to help consumers, brands, and retailers unlock the online footwear and apparel market. It allows shoppers to analyze data points and discover various style fits and sizes to buy. The company has a strategic partnership with Bamboo Rose. True Fit Corporation was formerly known as True Apparel Company and changed its name to True Fit Corporation in 2009. The company was founded in 2005 and is based in Woburn, Massachusetts.

Oath Craft Pizza

Series B in 2017
Oath Craft Pizza has invented a new style of crust that is grilled and flash-seared with 100% pure olive oil and delivers a super crispy, one of a kind experience. They've sourced premium ingredients and promise that all pies will cook in 90 seconds. Oath was founded on the notion that doing good and doing something extraordinary are not mutually exclusive. They exist not only to serve great food but also to enrich their community.

Sweetgreen

Venture Round in 2009
Sweetgreen, Inc. owns and operates a chain of restaurants in Virginia, Pennsylvania, New York, Maryland, Massachusetts, and District Of Columbia. It also sells gift cards, canvas totes, tees, tanks, beanies, snapbacks, hoodies, and posters online. Sweetgreen, Inc. has a strategic partnership with FoodCorps. The company was founded in 2007 and is based in Culver City, California.

True Fit

Seed Round in 2011
True Fit Corporation develops and provides an online fit recommendation engine that manages databases of apparel, footwear, and consumer fit data profiles to help consumers, brands, and retailers unlock the online footwear and apparel market. It allows shoppers to analyze data points and discover various style fits and sizes to buy. The company has a strategic partnership with Bamboo Rose. True Fit Corporation was formerly known as True Apparel Company and changed its name to True Fit Corporation in 2009. The company was founded in 2005 and is based in Woburn, Massachusetts.

Yasso

Seed Round in 2013
Yasso operates as a frozen yogurt brand featuring stick bars. Conceived in 2009 by two kindergarten friends, co-founders Amanda Klane and Drew Harrington set out on a mission to re-imagine ice cream by creating the best tasting, smoothest, and creamiest treat, made with only the best ingredients. Today, the Yasso line features a wide variety of amazingly delicious treats such as malicious Mint Chocolate Chip, incredilicious Chocolate Fudge, and ooey-gooey Chocolate Chip Cookie Dough.

True Fit

Seed Round in 2011
True Fit Corporation develops and provides an online fit recommendation engine that manages databases of apparel, footwear, and consumer fit data profiles to help consumers, brands, and retailers unlock the online footwear and apparel market. It allows shoppers to analyze data points and discover various style fits and sizes to buy. The company has a strategic partnership with Bamboo Rose. True Fit Corporation was formerly known as True Apparel Company and changed its name to True Fit Corporation in 2009. The company was founded in 2005 and is based in Woburn, Massachusetts.

Crunch Brands

Merger/Acquisition in 2015
Crunch Brands operates as a marketing agency. It offers brand building and management services. The company was formerly known as Crunch Brand Communications, Inc. and changed its name to Crunch Brands in June, 2012. Crunch Brands was founded in 2001 and is based in Charlestown, Massachusetts.

Oath Craft Pizza

Series A in 2016
Oath Craft Pizza has invented a new style of crust that is grilled and flash-seared with 100% pure olive oil and delivers a super crispy, one of a kind experience. They've sourced premium ingredients and promise that all pies will cook in 90 seconds. Oath was founded on the notion that doing good and doing something extraordinary are not mutually exclusive. They exist not only to serve great food but also to enrich their community.

M.Gemi

Series B in 2015
M.Gemi is a new kind of luxury brand handcrafting shoes in the most well-regarded, family-owned artisan factories across Italy. M.Gemi introduces new, limited edition styles every week, and sells directly to consumers, which allows us to offer our shoes at surprisingly attainable prices. They believe that old-world luxury craftsmanship is perfect. But they also believe a revolution is in order. It’s why they’re doing things differently – starting with shoes.

Mighty Well

Convertible Note in 2016
Mighty Well creates innovative products in the Adaptive Wear market, expected to reach $393B by 2026 (CBS), for the 3 in 5 Americans who live with a chronic condition. As patients and caregivers ourselves, we are applying sportswear fabric technology to the medical industry and building a digital supportive community of Friends in the Fight for our consumers. We are leading the global charge of helping patients and caregivers turn sickness into strength.

DRAFT

Seed Round in 2010
DRAFT is a daily fantasy sports company (DFS). On DRAFT, players do simple drafts (unlike the salary cap format) just like the ones they do at the beginning of their season long leagues, but lasting one day or week, and taking only minutes to complete. DRAFT brings DFS back to what it should have been, a simple, fair and fun game, that was designed for this regulatory environment -- with player's chances of winning on DRAFT being almost 3X better than on FanDuel or DraftKings. DRAFT is backed by Upfront Ventures, The Chernin Group and more.

Spartan Race

Venture Round in 2016
Peak.com and Peak Races were founded in 2007 by Joe De Sena, Julian Kopald, and Andy Weinberg. Peak Races, the parent company of "Death Race", eventually went on to create the current Spartan Race series.

Fancred

Seed Round in 2014
Founded in August 2012 Hossein Kash Razzaghi, Jeremy Merle, and Craig Johnson, and Michael Pan, Fancred's mission is to unite the world's sports fans by creating a new way to consume sports information and interact with other fans and members of their community.

CoachUp

Series A in 2013
CoachUp is a website that connects athletes with private coaches. It provides thousands of vetted private coaches across the country, in everything from basketball, soccer, and football, to fitness, yoga, and dance. The website allows users to search by city and sport to easily find nearby coaches, it offers knowledgeable athlete advisors help, and coaches provide personalized feedback after every session. The company was founded in 2011 and is headquartered in Newton Upper Falls, Massachusetts.