Brit +
Brit + Co is a digital media company founded in 2011 by Brit Morin, focusing on inspiring, educating, and entertaining women with creative interests. As one of the largest media platforms for women, Brit + Co has built an engaged community of over 125 million users across various online platforms. The company produces more than 100 pieces of content daily, generating tens of millions of video views. Its platform facilitates connections between users and a diverse range of creators, including makers, designers, chefs, and inventors. This approach not only fosters a vibrant community of creativity but also allows customers to purchase do-it-yourself project kits and curated products. In addition to its website and free app, Brit + Co extends its presence through social media and experiential offerings, effectively bridging online engagement with real-world connections.
SnapGuide
Acquisition in 2015
Snapguide is a platform that allows users to share and view step-by-step how-to guides on a wide range of topics, including cooking, crafting, and DIY projects. Founded by Daniel Raffel and Steve Krulewitz, Snapguide offers both an iOS application and a web service that facilitates the sharing of instructional content. Users can create their own guides, showcasing their skills and interests, and share these creations with friends on social media platforms such as Twitter and Facebook. The service fosters a community where individuals can discuss various topics and exchange knowledge, making it a valuable resource for those looking to learn or teach new skills.
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