Cision

Cision Ltd. is a global provider of public relations software, media distribution, and media intelligence services. The company supports PR and communications professionals by offering tools to manage, execute, and measure their strategic communications efforts. Its flagship product, the Cision Communications Cloud, is a cloud-based platform that helps businesses build relationships with influencers and enhance their market presence. Cision also provides a media database for campaign planning and relationship management, along with PR Newswire for wire distribution services. Additionally, the company offers media monitoring software that tracks content across various platforms and delivers data-driven insights to evaluate media coverage, audience engagement, and campaign effectiveness. Established in 2014 and headquartered in Chicago, Illinois, Cision has a workforce of over 4,000 employees and operates in 15 countries worldwide.

Yujie Chen

Senior Vice President

Antony Cousins

Executive Director for AI Strategy

14 past transactions

Factmata

Acquisition in 2022
Factmata Limited is an artificial intelligence company based in London, United Kingdom, that focuses on analyzing and moderating online content. Established in 2017, it develops text reading software that facilitates automated fact-checking by detecting statements related to various topics, including immigration, and identifying fallible claims in digital media. The company offers a social and news media monitoring platform that tracks narratives across articles, blogs, tweets, and other social media, highlighting those that may impact brand reputation. Factmata's technology, which is driven by expert insights and includes a patent-pending application programming interface, provides actionable moderation services for online platforms and valuable product insights for brands, helping organizations mitigate information threats and optimize their messaging.

Streem

Acquisition in 2021
Streem is a rapidly growing media intelligence company in the Australia and New Zealand market, specializing in real-time monitoring and analysis of print, online, TV, radio, and social media. The company provides its services to prominent corporate and government clients, including major organizations like Telstra, Qantas, Commonwealth Bank, and the Department of Prime Minister & Cabinet. Streem's platform enables users to track, measure, and respond to news as it occurs, offering comprehensive insights and reporting. Customers can access the platform on desktop, tablet, and mobile devices, allowing PR and Corporate Affairs teams to efficiently manage and analyze millions of news items in real-time.

Brandwatch

Acquisition in 2021
Brandwatch is a leading provider of social media listening and analytics tools that enable brands to gain real-time insights into consumer behavior and market trends. The company serves over 7,500 clients, including some of the world's most admired brands, by combining advanced AI-driven digital consumer intelligence with industry-leading social media management solutions. Brandwatch's platform allows users to segment and analyze data effectively, helping businesses identify opportunities and threats as they emerge. With a focus on fostering diversity and inclusion within its workforce, Brandwatch operates globally from 15 offices and employs more than 1,000 people. As a part of Cision, Brandwatch empowers brands and agencies to make data-driven decisions and execute effective social strategies across various customer touchpoints in a rapidly evolving digital landscape.

TrendKite

Acquisition in 2019
TrendKite is an Austin, Texas-based company founded in 2012, specializing in public relations (PR) analytics software. The company's mission is to assist organizations in understanding public perception and responding effectively. TrendKite's platform provides comprehensive tools for measuring the impact of PR efforts on brand awareness, website traffic, and overall business objectives. It enables users to create automated or customizable dashboards that can swiftly analyze vast amounts of data, streamlining workflow and improving efficiency. The software is designed to help brands and agencies evaluate trends across various media types, generate insightful reports, and focus on the quality of media coverage rather than merely the quantity.

Falcon.io

Acquisition in 2019
Falcon.io is a Danish company that provides a unified Software as a Service (SaaS) platform for social media listening, engagement, publishing, and customer data management. Its global client base, which includes prominent brands like Carlsberg, Coca-Cola, and Columbia University, leverages the platform to optimize their digital marketing efforts by managing multiple customer touchpoints from a single interface.

ShareIQ

Acquisition in 2018
ShareIQ is a company dedicated to enhancing brands' earned media performance through advanced image intelligence technology. The platform specializes in educating and assisting marketing teams by providing insights into how earned media influences brand discovery, social sharing, and ultimately, purchasing decisions. ShareIQ's proprietary image DNA technology has analyzed and indexed over 1 trillion digital images, enabling brands to track the global activity and performance of specific content with high accuracy. The platform identifies, tracks, and discovers original visual content as well as shared copies, facilitating quick discovery and sharing by fans and customers. This helps brands maximize their return on earned media and content marketing investments.

PRIME Research USA

Acquisition in 2017
PRIME Research is a global strategic communication research leader. Through talent, tools, and technology, PRIME provides clients with measurement and the ability to prove the value of communication and public relations efforts.

Cedrom-SNi

Acquisition in 2017
CEDROM-SNi Inc. is a Canadian company founded in 1989, specializing in online news information aggregation and distribution services. Headquartered in Outremont, Canada, with additional offices in various Canadian cities and Paris, the company provides digital media monitoring and analytical services through its platforms, Eureka.cc in Canada and Europresse.com in France. It caters to a diverse clientele, including large corporations, government agencies, media organizations, and public relations firms, offering services such as commercialization, copyright management, and content integration. By focusing on tools for monitoring and analyzing news across all media, CEDROM-SNi supports professionals in documentation, communications, and marketing. As of December 2017, it operates as a subsidiary of CNW Group Ltd.

Argus of the Press

Acquisition in 2017
The Argus of the press is an enterprise of economic intelligence. It responds to the challenges of its clients to enable them to control their influence and reputation, and to guide their communication and development strategies.

Bulletin Intelligence

Acquisition in 2017
Bulletin Intelligence, headquartered in Reston, VA, specializes in delivering fully customized intelligence briefings to executives in various sectors, including business, government, and associations. Its subsidiaries, Bulletin Healthcare and Bulletin Media, cater to a combined daily audience exceeding 1.5 million professionals. The briefings are designed to analyze and synthesize a wide range of news and social media sources, offering insights tailored to clients' specific corporate, brand, competitive, and industry priorities. Recognized for its ability to combat information overload, Bulletin Intelligence enhances decision-making by ensuring that management teams are uniformly informed each morning. In addition to its briefing services, the company also provides analytics solutions that measure the impact of media coverage on brand reputation and competitive positioning. Known for its exceptional client service, more than 90% of client CEOs engage with their daily briefings, underscoring Bulletin Intelligence’s commitment to effective communication and client retention.

PR Newswire Brazil

Acquisition in 2015
PR Newswire Brazil, a subsidiary of UBM Plc, specializes in providing comprehensive communication solutions to Brazilian corporations and PR agencies. The company offers targeted distribution and monitoring services, including broadcast and video services, financial printing and filing services, and clipping and monitoring services. These services enable clients to effectively communicate and engage with global audiences, measure the impact of their communications, and make data-driven decisions.

Viralheat

Acquisition in 2015
Viralheat is a comprehensive social media management platform designed for businesses, providing an integrated solution for monitoring, publishing, and analytics. Founded in 2011 by two Silicon Valley engineers, the company specializes in predictive social analytics, focusing on human intent and sentiment analysis to help identify sales leads. Viralheat's platform is utilized by numerous global brands, including Deutsche Telekom, Transamerica, and Yamaha, to enhance their social marketing efforts. By offering a single intuitive interface, the platform enables clients to seamlessly incorporate social media activities into their marketing, sales, and customer support workflows, transforming social media conversations into actionable insights and measurable returns on investment.

Gorkana

Acquisition in 2014
Gorkana operates as a provider of media intelligence services, primarily serving the PR and communications industry along with journalists. Its offerings include a comprehensive media database, regular workshops, daily newsletters, media requests tracking, and forward features. Headquartered in New York, Gorkana facilitates efficient communication between these stakeholders by offering tools for promotional planning, social media monitoring, information analysis, editing, and survey creation.

Visible Technologies

Acquisition in 2014
Visible Technologies specializes in social media monitoring and analytics, offering a comprehensive suite of software and services aimed at extracting business value from social communities. Its flagship product, Visible Intelligenceâ„¢, is a cutting-edge platform designed to enhance competitive and brand intelligence, improve marketing ROI, and provide deeper customer insights. With a focus on agility and scalability, the platform enables brands to engage with their communities rapidly. Headquartered in Seattle, with additional offices in London and New York, Visible has established itself as one of the fastest-growing private companies in the industry. The company has built strong partnerships with notable clients, including Office Depot, Microsoft, and FedEx, and is supported by a leadership team with extensive experience in analytics, digital marketing, and technology. Through its innovative solutions, Visible Technologies empowers businesses to effectively manage their online brand presence and optimize their marketing strategies.
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