Klaviyo
Klaviyo, Inc. is a technology company headquartered in Boston, Massachusetts, with an additional office in London, United Kingdom. Founded in 2012, Klaviyo specializes in providing an email marketing software platform designed to help businesses grow through effective marketing automation. Its features include a library of best practice emails, segmentation tools, analytics, customer profiles, and support for various campaigns such as abandoned cart reminders and personalized follow-ups. Klaviyo's platform integrates with customer data sources to deliver tailored messaging across email, SMS, and push notifications, enabling businesses to engage with customers at the right time. The company utilizes machine learning and artificial intelligence to enhance its services and measures performance to optimize marketing efforts. Klaviyo generates revenue through subscription sales for its software-as-a-service platform, focusing primarily on the eCommerce sector.
Blueprint
Acquisition in 2022
Blueprint is a London-based company founded in 2019 that specializes in an online product-ordering platform designed for the beauty and health sectors. The company's innovative platform allows customers to place e-commerce orders effortlessly through a single message via WhatsApp or SMS, streamlining the purchasing process without requiring users to navigate multiple channels. By focusing on simplicity and convenience, Blueprint enhances the customer experience in digital commerce, catering specifically to the needs of beauty and health brands.
Napkin Technologies
Acquisition in 2022
Napkin Technologies is a cloud computing infrastructure company that focuses on enhancing backend development and deployment processes. It provides a robust code editor and facilitates zero configuration deployment, allowing developers to prototype, deploy, and share cloud functions seamlessly. By enabling coding directly from a browser, Napkin Technologies offers a user-friendly and secure solution that simplifies the development workflow for programmers.
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