27 past transactions

Kanvas Labs

Seed Round in 2014
Kanvas Labs is building a mobile platform that allows its users to create micro-social networks around real world experiences. It enables its users to create videos with photos and gifs or record with a custom stop motion camera. These clips can be edited with text, stickers, overlays, drawings, or music and then shared with friends and followers on the networks, as well as other social destinations such as [Facebook](http://www.crunchbase.com/organization/facebook), [Twitter](http://www.crunchbase.com/organization/twitter), [Tumblr](http://www.crunchbase.com/organization/tumblr), and [Instagram](http://www.crunchbase.com/organization/instagram).

Yieldmo

Series B in 2013
Yieldmo is an advertising platform that helps brands invent creative experiences through tech and AI, using custom ad formats, proprietary attention signals, predictive format selection, and privacy-safe premium inventory curation. Yieldmo believes all ads should be human-centered, tailored, and provoke users' emotions and actions. Yieldmo helps brands deliver the best ad for every impression opportunity, merging creative and media for proven results.

Kitara Media

Post in 2013
Ascend Acquisition Corp. obtained the written consent from holders of a majority of its then outstanding common stock to change its name to “Kitara Media Corp.” Kitara Media is a transparent behavioral network that combines advanced targeting, and performance with site by site reporting, allowing advertisers to identify and track a desired audience on an unprecedented level. Kitara Media offers state of the art demographic, behavioral, chronographic & geographic capabilities across a network of global publishers to ensure your message is delivered to the right audience in a transparent environment.

Yieldmo

Series A in 2012
Yieldmo is an advertising platform that helps brands invent creative experiences through tech and AI, using custom ad formats, proprietary attention signals, predictive format selection, and privacy-safe premium inventory curation. Yieldmo believes all ads should be human-centered, tailored, and provoke users' emotions and actions. Yieldmo helps brands deliver the best ad for every impression opportunity, merging creative and media for proven results.

Ticket Evolution

Series A in 2012
Ticket Evolution Inc. is a software company based in New York that operates a broker-owned ticket exchange platform. Founded in 2010, it serves over 120 ticket brokers in the secondary ticket market. The company specializes in developing advanced software applications tailored for ticket resellers, including a comprehensive point of sale solution, an automated ticket uploader for managing inventory across multiple exchanges, and a B2B portal API for selling tickets. Ticket Evolution is recognized as one of the largest ticket aggregators in the industry, providing tools that enhance the efficiency and effectiveness of ticket brokers.

Cartera Commerce

Venture Round in 2012
Cartera Commerce delivers the industry's most comprehensive, fully-managed, performance-based offer platform for card issuers, airline frequent flyer programs and merchants. Cartera works with two of the three largest financial institutions, all five of the largest airlines and hundreds or merchant advertisers to power personalized, omni-channel shopping and marketing programs that build consumer engagement and loyalty, maximize card spend and create new revenue streams. The Cartera offer platform delivers relevant offers via multiple digital marketing channels including website, online banking, email, mobile, and social media. The company is headquartered in Lexington, MA.

LocaModa

Debt Financing in 2011
LocaModa created, produced and managed multi-channel marketing programs for brands and agencies. LocaModa was venture backed and headquartered in Cambridge, MA. LocaModa was acquired by Monster Media.

Vitrue

Series C in 2011
Vitrue offers the industry’s most scalable and secure cloud-based social marketing solution, enabling brands to harness the full marketing potential of social on Facebook, Twitter, Google+, YouTube and emerging platforms. The award-winning Vitrue SRM platform collectively manages more than one billion social relationships in over 100 countries across more than 4,500 social accounts for its clients. For more information, visit www.vitrue.com.

Hashable

Series A in 2010
Hashable is the best way to save and remember where and when you meet people. You can send virtual business cards to kick off relationships - quickly and paper-free. With Hashable's [iPhone](http://itunes.apple.com/us/app/hashable-mobile/id403790632?mt=8) or [Android](https://market.android.com/details?id=hashable.android) app, you can combine all of your relationships to create a unified address book. Plus, make private notes about your contacts and set follow-up reminders to keep your relationships current. As you use the app, you will be able to view a scrollable history of everything you've done with anyone in your network. Hashable makes networking easier, more efficient, and more useful for everyone. Hashable has mobile applications for [iPhone](http://itunes.apple.com/us/app/hashable-mobile/id403790632?mt=8) and [Android](https://market.android.com/details?id=hashable.android). _Hashable launched to the public at the 2011 SxSW interactive conference._

Collecta

Venture Round in 2010
Collecta monitors the update streams of popular realtime blogs and sites like Twitter, Wordpress, and Flickr, and shows results as they happen. Results can be filtered by status updates, comments, stories, or photos. The entire engine is built around the XMPP standard, which pushes out data on a continual basis, so that for every search you end up watching a stream that keeps updating itself.

Cartera Commerce

Series C in 2010
Cartera Commerce delivers the industry's most comprehensive, fully-managed, performance-based offer platform for card issuers, airline frequent flyer programs and merchants. Cartera works with two of the three largest financial institutions, all five of the largest airlines and hundreds or merchant advertisers to power personalized, omni-channel shopping and marketing programs that build consumer engagement and loyalty, maximize card spend and create new revenue streams. The Cartera offer platform delivers relevant offers via multiple digital marketing channels including website, online banking, email, mobile, and social media. The company is headquartered in Lexington, MA.

Exit41

Venture Round in 2010
Exit41's Software as a Service (SaaS) social ordering solutions have processed over twenty million food orders for consumers on behalf of leading restaurant brands across the globe including Qdoba Mexican Grill, la Madeleine, Cara Operations, Americana Group and Lettuce Entertain You Enterprises. Exit41's web and mobile applications enable restaurants to connect with, recognize and reward their customers and build loyal, profitable relationships. Founded in 1999, Exit41 is headquartered in Andover, Massachusetts, and is backed by tier one investors including GrandBanks Capital and Dace Ventures.

EveryScape

Series C in 2010
EveryScape allows companies to create photo-realistic, 3D interpretations of real-world locations. The locations are then crossed with Google Maps, and users can navigate throughout the city and jump to famous or historical locations. Current locations include major US cities like New York, Boston, and Miami along with far-flung locations like Beijing.

Panraven

Debt Financing in 2009
Panraven, Inc. provides an end-to-end Web-based service for the travel operators and guests. It offers ways to capture, publish, and share life's most enriching moments. The company enhances the travel experiences through pre-trip planning; and enriches memories through the sharing and re-living of vivid travel memories. It focuses on bringing personal travel and vacation stories to life in pictures and print. The company provides its services through tour operators. Panraven, Inc. was founded in 2005 and is headquartered in Cambridge, Massachusetts.

Propel Media

Seed Round in 2009
Propel Media is a performance driven digital media company bringing together online video, display and mobile advertising technology and solutions to advertisers and publishers. Our mission is to provide exceptional performance for our partners. Propel Media delivers the right strategy, content and technology in front of the right audience at the right time to produce the best results. Our team brings the “how” through the advancement of multi-platform offerings, investment in proprietary advanced optimization, targeting technologies, on-going commitment to product research and development and a deep focus on ROI for all clients. Led by industry veterans, our team of engineers, analysts, ad operations, business development and sales staff are comprised of capable, driven and determined individuals whose commitment to client services is outstanding.

CityVoter

Series B in 2008
CityVoter's an online media company that specializes in local engagement. CityVoter runs "best of" contests independently and in partnership with leading local media companies to help uncover what people love most about where they live. CityVoter's largely female audience is high-value. They buy online, write reviews, and create content. Most importantly, they share – 35% of CityVoter's traffic comes from Facebook. CityVoter's has a strong track record of performance with more than 40 local media outlets. CityVoter's diverse list of past and current partners includes Vh1, NBC's Biggest Loser, The San Francisco Chronicle, ABC Television, Gannett, and Deseret.

Cartera Commerce

Series B in 2008
Cartera Commerce delivers the industry's most comprehensive, fully-managed, performance-based offer platform for card issuers, airline frequent flyer programs and merchants. Cartera works with two of the three largest financial institutions, all five of the largest airlines and hundreds or merchant advertisers to power personalized, omni-channel shopping and marketing programs that build consumer engagement and loyalty, maximize card spend and create new revenue streams. The Cartera offer platform delivers relevant offers via multiple digital marketing channels including website, online banking, email, mobile, and social media. The company is headquartered in Lexington, MA.

EveryScape

Series B in 2008
EveryScape allows companies to create photo-realistic, 3D interpretations of real-world locations. The locations are then crossed with Google Maps, and users can navigate throughout the city and jump to famous or historical locations. Current locations include major US cities like New York, Boston, and Miami along with far-flung locations like Beijing.

Howcast

Series A in 2008
Howcast is an online video company that empowers people with engaging, useful how-to information wherever, whenever they need to know how. From "How to Paint a Wall" and "How to Build a Snow Cave" to "How to Smart Mob", Howcast streams tens of millions of videos every month across its multi-platform distribution network. With over one million downloads on the iPhone and a rapidly growing number of Google Android app users, Howcast is the #1 instructional content mobile application in the world. Howcast also offers an array of powerful, targeted, easy-to-implement video solutions for content providers, site publishers, and marketers. Launched in 2007, Howcast has offices in San Francisco and New York.

Vitrue

Series B in 2007
Provider of social media marketing services for marketers, agencies and publishers. The company offers promotional programs, branded communities, syndicated brand applications and add-on modules through its cloud-based marketing platform, as well as centralized data and member management, strategic consultation, event marketing integration and first line of defense services.

LocaModa

Series A in 2007
LocaModa created, produced and managed multi-channel marketing programs for brands and agencies. LocaModa was venture backed and headquartered in Cambridge, MA. LocaModa was acquired by Monster Media.

LiveRamp

Series A in 2007
LiveRamp enables companies and their partners to better connect, control, and activate data to transform customer experiences and generate more valuable business outcomes. Our fully interoperable infrastructure delivers end-to-end addressability for the world’s top brands, agencies, and publishers and our neutral and open approach ensures that our clients can select from among best-in-class partners and technology to meet their specific needs. For more information, visit www.LiveRamp.com.

auctionPAL

Series A in 2007
auctionPAL partners with online market places to assist users in selling their unused items through auctions. The company currently partners with eBay. It crops and enhances images, writes the item description, researches the average selling price, creates a selling strategy, lists items, manages the auction, provides automated checkout for the buyer, arranges for a free box and packing materials, prepays the shipping label for the buyer, provides automated feedback for buyer, and sends a check payment via paypal.

Health Guru Media Inc.

Series A in 2007
Healthguru.com is the destination site for health video on the web with 99 million views per month (comScore Video Metrix, August). Our unique approach to health education was developed specifically for the video audience and is differentiated in three key ways: - Category Focus: Healthguru.com focuses on the health topics that matter most to today's audience, including: diet and fitness, mental & emotional health, sexual health, pregnancy, baby health, drugs & alcohol, as well as information on more than 125 different health conditions. - Medium: The modern health consumer seeks out an immersive, rich media experience on the web, and video has proven to be a more engaging medium. Healthguru.com has the largest health video library online, and interactive applications to offer our audience the experience it expects. - Editorial Approach: World-class information providers know that creating truly engaging content is the way to ensure that information becomes learning. That's why Healthguru.com is dedicated to making our content as interesting and, when relevant, entertaining, as it is useful. All Healthguru.com content is created or selected by our editorial team and is rigorously reviewed for medical accuracy, objectivity and balance. While we do accept advertising on our site and may distribute content via third party sites, Healthguru.com does not endorse products, services or companies.

Rapleaf

Series A in 2006
Providing data on 80% of U.S. email addresses, Rapleaf, a division of TowerData, makes it incredibly easy for marketers to learn who their customers are and what other channels they can be contacted on. Our data helps brands segment their subscribers and personalize their content, driving more relevant interactions and keeping customers happy and engaged.

EveryScape

Series A in 2005
EveryScape allows companies to create photo-realistic, 3D interpretations of real-world locations. The locations are then crossed with Google Maps, and users can navigate throughout the city and jump to famous or historical locations. Current locations include major US cities like New York, Boston, and Miami along with far-flung locations like Beijing.
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