RKD Group

RKD Group, LLC specializes in providing comprehensive fundraising and marketing services for nonprofit organizations in various sectors, including hospitals, social services, health and disease research, animal welfare, and faith-based charities. Founded in 1970 and headquartered in Richardson, Texas, with additional offices in Massachusetts, Nebraska, and Canada, the company raises over $100 million annually for nearly 250 clients. RKD Group employs a data-driven, multi-channel strategy that enhances net revenue growth and fosters long-term donor relationships through both online and offline engagements. The organization boasts a team of 180 professionals, which includes award-winning creative leaders, digital fundraising experts, and data scientists, all committed to delivering innovative solutions and driving impactful results for their clients.

Vidya Chadaga

Executive Vice President, Products

Lori Read

Senior Vice President, Strategic Growth

4 past transactions

Data Management

Acquisition in 2020
Data Management, Inc. (DMI) assists nonprofit organizations in consolidating their marketing programs efficiently and cost-effectively, providing total solutions for analysis and modeling, CRM, data enrichment, and hosted database management.

Data Best Practices

Acquisition in 2019
Data Best Practices, established in 2013 and headquartered in Plano, Texas, specializes in data processing solutions designed to deliver rapid value to its clients across various industries. As a subsidiary of RobbinsKersten Direct, Inc., the company offers a range of services including data governance, business intelligence, data conversion, and customer relationship management implementation. By focusing on a goal-oriented project development cycle, Data Best Practices aims to provide effective and timely solutions that meet the specific needs of its customers, enhancing their operational efficiency and decision-making capabilities.

RKD Direct Point

Acquisition in 2019
RKD Direct Point is a company based in Oakville, Canada that specializes in multichannel fundraising and marketing services for health and disease charities, hospitals, international non-government organizations, and various nonprofits around the world. Formerly known as Direct Point Group, Inc., the company rebranded in September 2019 and now operates as a subsidiary of RobbinsKersten Direct, Inc. Through its comprehensive approach, RKD Direct Point aims to support the missions of its clients by enhancing their fundraising efforts and outreach capabilities.

RKD Alpha Dog

Acquisition in 2015
RKD Alpha Dog is a direct response agency formed because of our zeal, passion, and devotion to nonprofit organizations.
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