Groupe SEB

Groupe SEB is a prominent manufacturer of small household appliances, offering a diverse range of products that enhance culinary and domestic experiences. Founded in 1857 and headquartered in Écully, France, the company produces kitchen electrics such as deep fryers, rice cookers, coffee makers, and food processors, as well as home care items like vacuum cleaners and steam irons. Its extensive product portfolio also includes cookware, personal care appliances, and home comfort solutions like fans and heaters. Groupe SEB markets its products under several renowned brands, including Tefal, Moulinex, and Rowenta. Additionally, the company engages in venture capital investments through SEB Alliance, focusing on innovative startups in sectors such as consumer technologies, wellness, and sustainable development. With a rich history and a commitment to quality, Groupe SEB sells six products every second globally, reflecting its significant presence in the consumer goods market.

Stanislas de Gramont

CEO

Cathy Pianon

Executive Vice President Public Affairs and Communication and Chief of Staff of the CEO Office

Isabelle Posth

Finance Projects Director

26 past transactions

Angell

Venture Round in 2021
Angell is an e-bike startup focused on enhancing urban mobility through innovative design and technology. The company manufactures one of the lightest electric bicycles on the market, featuring a rounded aluminum frame and carbon rim for improved performance. Each e-bike is equipped with a smart cockpit that provides riders with essential information, including battery charge, distance traveled, air quality, and various riding modes. Additionally, Angell's e-bikes incorporate a unique safety system that offers vibrating navigation assistance via the handlebars, a fall alert, and an anti-theft alarm. This combination of lightweight construction and advanced features aims to transform the everyday cycling experience in cities.

Chefclub

Series B in 2021
Chefclub is a cooking channel that show food videos by television and the Internet.The company is a multicultural team of talent from all around the world, with passion for cooking. The company was founded on 2016 and is based in Paris, France.

StoreBound LLC

Acquisition in 2020
StoreBound LLC is a product innovation company based in New York that focuses on creating, manufacturing, and distributing innovative household appliances and useful products. Established in 2010, the company collaborates with inventors and licensing partners to develop products tailored to consumer needs, actively incorporating feedback to enhance their offerings. StoreBound also engages in the manufacturing and distribution of irons through licensing agreements with manufacturers. With a strong emphasis on brand building, the company leverages its retail relationships and in-house creative team to effectively distribute products to leading retailers across the globe. StoreBound is dedicated to supporting its retail partners and ensuring customer satisfaction through superior service and marketing support. As of July 2020, it operates as a subsidiary of SEB SA.

Aryballe

Series B in 2020
Aryballe Technologies SA, founded in 2014 and based in Grenoble, France, specializes in the development of advanced sensors and technologies for the identification, measurement, and representation of smells and tastes. The company produces a range of innovative products, including the eNose, an embedded sensor for odor identification, and the NeOse Pro, a universal odor detection device that utilizes proprietary O-Cell technology to replicate the human sense of smell. Additionally, Aryballe's O-Cell biosensor captures odor patterns, while its Solgel pellet sensor reacts to sulfurous gases. By integrating biochemistry, advanced optics, and machine learning, Aryballe's digital olfaction sensors serve various industries such as food and beverage, cosmetics, and automotive, enhancing decision-making in research and development, quality control, and user experience.

Alkemics

Series C in 2020
Alkemics SAS offers an e-commerce service to convert any online cooking recipe into an online supermarket cart. The company was incorporated in 2011 and is based in Paris, France.

Castalie

Series B in 2020
Castalie SA is a French company based in Issy-les-Moulineaux, established in 2011, that specializes in manufacturing water filtration systems tailored for hotels, restaurants, cafés, and businesses. The company provides a range of zero-waste solutions, including micro-filtered water, reusable glass bottles, and water fountains. Castalie's water systems offer fresh, hot, or sparkling water on demand, aiming to reduce reliance on single-use plastic bottles. With a commitment to sustainability, Castalie has attracted over 2,000 clients, ranging from startups to renowned restaurants, by offering customizable and premium customer service alongside its innovative products.

Click & Grow

Venture Round in 2018
Click & Grow LLC develops a technology based indoor gardening solution that helps plants to grow using automatically controlled technology. It offers Smart Herb Garden, a gardening solution that lets multiple plants to grow at a time. The company also offers Smart Herb Garden Refill, a technology solution with nano-tech growth medium that releases right amount of water, oxygen, and nutrients for plants. In addition, it offers Smart flowerbed, a home garden solution for herbs and flowers; Smart flowerbed Refill, a gardening solution that measures the vitals of plants and makes sure the environment is suitable; and gardening accessories. The company offers its products online in the United States and Europe. Click & Grow LLC was founded in 2010 and is based in Palo Alto, California.

Green Rice Technology

Corporate Round in 2018
Green Rice Technology is Smart Home Devices Provider Company.

Robart

Series B in 2017
RobArt GmbH is an Austrian company specializing in the development of autonomous mobile robots for both consumer and industrial applications, leveraging its proprietary Artificial Intelligence Control Unit (AICU) technology. Founded in 2009 and based in Linz, the company aims to make intelligent robots accessible for everyday use, envisioning a future where these devices are commonplace in homes. RobArt focuses on creating low-cost control units that empower industry leaders to produce innovative robotic products, such as intelligent vacuum cleaners, security robots, and mobile entertainment devices. The company’s technology enables robots to navigate complex environments, adapt to changing conditions, and perform tasks with precision, ultimately enhancing user interaction and meeting consumer needs effectively.

Keecker

Seed Round in 2017
Keecker SAS, based in Paris, France, is a company that has developed an innovative mobile robot designed to enhance home entertainment, security, and communication. Launched in 2012, the Keecker robot autonomously navigates through various rooms, projecting movies and playing music while providing 360-degree sound. Equipped with a smart video projector, it can display images on walls, ceilings, or floors, and features a high-quality camera for video calls. The robot also monitors home conditions by analyzing data such as temperature, humidity, and CO2 levels, alerting users to any unusual changes. It connects seamlessly with smartphones and other smart home devices, allowing users to control it remotely and check in on their homes for security purposes. Keecker's platform is built on an Android-based computer, enabling the use of various applications from the Google Play store, and continuously learns about its environment and the habits of its users. This multifunctional device aims to redefine the concept of a smart home by integrating entertainment and essential home analytics in a user-friendly manner.

swizzzProzzz AG

Acquisition in 2017
swizzzProzzz AG manufactures mini hand choppers for chopping fruit and vegetables.

Alkemics

Series B in 2016
Alkemics SAS offers an e-commerce service to convert any online cooking recipe into an online supermarket cart. The company was incorporated in 2011 and is based in Paris, France.

WMF

Acquisition in 2016
WMF, established in 1853, is a manufacturer of high-quality cookware and household goods, known for its extensive range of kitchen products. The company specializes in designing and producing items such as knives, pots, pans, cutlery, coffee machines, and baking pans. Additionally, WMF provides equipment tailored for the restaurant and hotel industry, ensuring that its offerings cater to both domestic and professional culinary needs. With a reputation for excellence, WMF products are recognized for their quality and craftsmanship, all proudly labeled as "Made in Germany."

EMSA

Acquisition in 2016
EMSA, founded in 1949, designs, manufactures and sells kitchen tools and accessories. The company's core business is focused on three categories: thermo jugs and carafes; kitchen utensils; and food storage containers. EMSA’s product offering relies on innovation and quality, combining functionality and design. Production is carried out at three industrial sites in Germany, China and Vietnam.

Kolibree

Series A in 2016
Kolibree SAS, founded in 2013 and based in Neuilly-sur-Seine, France, specializes in the development and manufacture of connected electric toothbrushes for both adults and children. Its smart toothbrushes utilize Bluetooth technology to connect with a mobile application, allowing users to track their brushing habits and identify neglected areas in their mouths. The company aims to enhance oral hygiene by creating engaging interactions between users and their connected devices. By offering real-time feedback and utilizing artificial intelligence, Kolibree's products motivate users to improve their dental care routines and help prevent common dental issues such as cavities and gum disease. The toothbrushes and replacement brush heads are available for purchase online.

SeniorAdom

Venture Round in 2015
Founded in November 2012, SeniorAdom offers new remote assistance technology. SeniorAdom’s next-generation technology automatically detects falls and sudden illness using a smart system of detectors (no cameras) connected to a central device. This central device is easy to install and use. It can simply be plugged into a power socket (no need for an internet connection because it has an embedded GSM mobile phone card). No special training is required. In addition to falls and sudden illness, SeniorAdom’s solution can also report any unusual patterns in the life of a dependent person by sending a text or email to their carer. Each carer has a personalised and secure space from which they can monitor the well-being of the person living in their own home. SeniorAdom has genuinely disrupted the remote assistance space, which had barely advanced in 35 years. It provides comfort and peace of mind to both carers and service users.

OBH Nordica

Acquisition in 2015
OBH Nordica A/S is a domestic appliances manufacturer based in Taastrup, Denmark, specializing in kitchen, home, beauty, and wellness products across the Nordic region, including Sweden, Norway, and Finland. Founded in 2001 through the merger of Ole Bødtcher-Hansen A/S and Joffe Marketing AB, the company emphasizes attractive design and functionality in its product offerings. Its extensive kitchen range includes blenders, coffee machines, food processors, and various cooking appliances. Home products feature air purifiers and ironing tools, while the beauty segment includes hair styling tools and personal grooming devices. Additionally, OBH Nordica provides wellness items such as massage products and heating pads. The company values innovation and often collaborates with leading Nordic designers to create unique solutions, reflecting its commitment to quality and design excellence. OBH Nordica also maintains a representative office in China to support its operations.

Kolibree

Series A in 2015
Kolibree SAS, founded in 2013 and based in Neuilly-sur-Seine, France, specializes in the development and manufacture of connected electric toothbrushes for both adults and children. Its smart toothbrushes utilize Bluetooth technology to connect with a mobile application, allowing users to track their brushing habits and identify neglected areas in their mouths. The company aims to enhance oral hygiene by creating engaging interactions between users and their connected devices. By offering real-time feedback and utilizing artificial intelligence, Kolibree's products motivate users to improve their dental care routines and help prevent common dental issues such as cavities and gum disease. The toothbrushes and replacement brush heads are available for purchase online.

Alkemics

Series A in 2015
Alkemics SAS offers an e-commerce service to convert any online cooking recipe into an online supermarket cart. The company was incorporated in 2011 and is based in Paris, France.

Feeligreen

Venture Round in 2014
Feeligreen is a technology startup developing safe and effective micro-current devices for a wide range of cosmetic and therapeutic applications. With their first product, the Feeligold anti-wrinkle patch, they have demonstrated their ability to implement new technologies and deliver meaningful results. Their current developments extend the scope of their applications, targeting both the cosmetic and medical industry.

Robart

Series A in 2014
RobArt GmbH is an Austrian company specializing in the development of autonomous mobile robots for both consumer and industrial applications, leveraging its proprietary Artificial Intelligence Control Unit (AICU) technology. Founded in 2009 and based in Linz, the company aims to make intelligent robots accessible for everyday use, envisioning a future where these devices are commonplace in homes. RobArt focuses on creating low-cost control units that empower industry leaders to produce innovative robotic products, such as intelligent vacuum cleaners, security robots, and mobile entertainment devices. The company’s technology enables robots to navigate complex environments, adapt to changing conditions, and perform tasks with precision, ultimately enhancing user interaction and meeting consumer needs effectively.

Advanced Mem-Tech

Venture Round in 2014
Advanced Mem-Tech Ltd. specializes in the development and provision of advanced membranes for various water treatment applications. The company offers high flux and low pressure membranes designed for industrial and commercial use, including ultra filtration membranes that cater to waste water treatment and reverse osmosis pretreatment. Their products enable effective bacteria and virus removal, making them suitable for point of use systems with a compact design. Advanced Mem-Tech's membranes are engineered to operate efficiently at lower costs and pressures, ensuring high performance without compromising on filtration effectiveness. Established in 2009, the company is headquartered in Nes Ziona, Israel.

Key Ingredient

Acquisition in 2013
Key Ingredient is a digital recipe content platform that aims to inspire home cooks by providing access to a vast collection of recipes and cooking resources. The platform features over one million user-submitted recipes and allows users to browse, save, and share their favorite dishes. With a focus on enhancing the cooking experience, Key Ingredient offers technology solutions that streamline meal preparation, making it easier for individuals to enjoy cooking at home. Its services cater to both consumers and businesses, leveraging a comprehensive content management system and innovative web services. The company's mobile application has gained significant traction, with over 500,000 downloads on iOS, further establishing its presence in the culinary digital space.

Key Ingredient

Series A in 2011
Key Ingredient is a digital recipe content platform that aims to inspire home cooks by providing access to a vast collection of recipes and cooking resources. The platform features over one million user-submitted recipes and allows users to browse, save, and share their favorite dishes. With a focus on enhancing the cooking experience, Key Ingredient offers technology solutions that streamline meal preparation, making it easier for individuals to enjoy cooking at home. Its services cater to both consumers and businesses, leveraging a comprehensive content management system and innovative web services. The company's mobile application has gained significant traction, with over 500,000 downloads on iOS, further establishing its presence in the culinary digital space.

Vietnam Fan Joint Stock Co.

Acquisition in 2011
Vietnam Fan Joint Stock Company engages in the production and distribution of electric fans in the Asia Pacific countries.

IMUSA

Acquisition in 2011
MUSA S.A. manufactures, designs, and sells kitchen appliances, houseware, bakeware, and cookware for use at home and professional kitchens.
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