Azerion

Azerion Group NV operates as a European media and technology company, specializing in digital entertainment platforms. It offers automated solutions for buying and selling digital advertising inventory, serving advertisers, publishers, and game creators. Additionally, Azerion develops, publishes, distributes, and operates online social and casual games along with other digital content. Its business is divided into two main segments: Platform and Premium Games.

Ben Davey

CFO

Past deals in Advertising

Goldbach Austria

Acquisition in 2024
Goldbach Austria GmbH is one of the digital and linear advertising brokers. Goldbach Austria GmbH is the subsidiary of Goldbach Group AG.

Hawk by TabMo

Acquisition in 2023
Hawk by TabMo goes one for all : Omnichannel programmatic platform for agencies and advertisers. Since 2014, Hawk by TabMo has built its own & operated omnichannel programmatic full stack platform. Based in London, Paris, Montpellier (South of France), New York, Cologne, Frankfurt & Hamburg we define ourselves as new generation omnichannel programmatic technology for agencies and advertisers, enabling them to access premium publishers inventory through deals, and leverage audience data from trusted and selected partners. Contact us on TabMo.io

AdPlay Media Holding

Acquisition in 2022
AdPlay Media Holding is a company focused on digital transformation and media innovation, primarily operating a digital advertising platform that delivers sports content. It specializes in advertising and technology services, aiming to enhance the way brands engage with audiences through innovative digital solutions. By leveraging its expertise in these areas, the company seeks to drive advancements in the advertising landscape, making it a key player in the intersection of sports and digital media.

Hybrid Theory

Acquisition in 2022
Hybrid Theory develops an integrated advertising platform that focuses on personalized advertising to attract and convert new customers. By leveraging programmatic technologies, the company simplifies the advertising process, making it more efficient for businesses to identify and engage with potential clients. Their approach aims to enhance data-driven advertising across the entire customer journey, ultimately helping businesses better understand and respond to customer needs and preferences.

Madvertise

Acquisition in 2022
Madvertise is a mobile ad tech pioneer that has been active since 2008, offering innovative mobile advertising solutions and products. Serving as a premium publisher, Madvertise focuses on creative mobile conception with special formats like rich media and pre-rolls for mobile devices. With an in-house creative department, they specialize in branding solutions and offer performance-based solutions and programmatic deals to complete their services.

Infinia Mobile

Acquisition in 2022
Infinia Mobile specializes in providing a data management platform designed to enhance brand value and identify target audiences through advanced analysis tools. The company develops a technological platform that supports premium publishers by offering a range of services, including a brand tool, a white-label platform, programmatic solutions, and premium reporting. These technologies enable clients to plan and execute marketing campaigns effectively across major international media, ultimately helping them achieve meaningful campaign outcomes.

InSkin Media

Acquisition in 2021
InSkin Media is an advertising technology company based in London that specializes in high-impact, non-intrusive brand advertising formats. Established in 2009, the company has grown into a profitable international business, employing around 110 staff across offices in major cities including Hamburg, Sydney, Singapore, Hong Kong, and Dubai. InSkin partners with 190 publishers and serves over 1,000 blue-chip brand clients, delivering campaigns to more than 1,000 premium websites worldwide. The company focuses on creating multi-screen, rich-media display advertisements that enhance user experience without disruption. InSkin's commitment to technology and creativity has garnered recognition, including awards for high-growth and listings in prominent industry rankings.

PubGalaxy

Acquisition in 2021
PubGalaxy is a publisher-centric website monetization platform that aims to assist media owners in maximizing their advertising revenue. The company offers a comprehensive suite of services, including online advertising, header bidding, display advertising, and fully managed monetization solutions. By integrating these features into a single platform, PubGalaxy enables publishers to streamline their operations and optimize their ad revenue effectively. Additionally, the platform provides premium subscription options, allowing publishers to sell their desktop and mobile inventory to premium advertisers worldwide. Through a combination of advanced technology and human expertise, PubGalaxy supports publishers in navigating the complexities of digital monetization.

Keymobile

Acquisition in 2021
Keymobile is a provider of mobile advertising services that caters to both advertisers and media agencies. The company specializes in facilitating advertising through mobile applications, allowing clients to effectively reach and engage with their target audiences. By leveraging mobile technology, Keymobile aims to enhance communication between brands and consumers in an increasingly digital landscape.

Strossle

Acquisition in 2021
Strossle AB is a media technology company based in Stockholm, Sweden, founded in 2008. The company specializes in optimizing content distribution for publishers through a platform that utilizes machine learning to personalize user experiences. By recommending a tailored mix of articles, videos, and native advertisements across various topics, Strossle helps publishers engage their audiences more effectively and attract new users. The platform aims to address challenges faced by the media industry, particularly the reliance on outdated business models and intrusive advertising formats. Strossle's technology empowers publishers to enhance content visibility and leverage their premium environments for native advertising, resulting in increased audience engagement. With a growing presence, Strossle has expanded its operations to several cities, including Malmö, Oslo, Copenhagen, Amsterdam, and Madrid.

Sublime

Acquisition in 2021
Sublime is an advertising agency that specializes in performance-based brand ad experiences, aiming to engage and activate digital audiences on a large scale. Established in 2012 and headquartered in Paris, the company has expanded its presence with offices in major cities including London, Düsseldorf, San Francisco, Singapore, and New York. Sublime offers programmatic advertising and skin-based branding services, providing clients with actionable statistics and transparent insights in real time. By leveraging advanced technology alongside a creative-first approach, Sublime delivers premium, non-intrusive digital ad formats that enhance brand equity while respecting user experience. The company is committed to creative innovation and high-quality service, helping clients achieve their advertising goals effectively.

Widespace

Acquisition in 2019
Widespace AB, established in 2007, is a Swedish-based digital advertising company specializing in mobile branding campaigns. It operates Summit, a programmatic ad platform and marketplace, offering inventory marketplace, ad formats and serving, data marketplace, and reporting solutions. Widespace caters to media buyers and publishers, facilitating the purchase and sale of advertising inventory. With headquarters in Stockholm, it maintains offices across Europe, including Amsterdam, Copenhagen, Helsinki, London, Milan, Warsaw, Oslo, and Paris. As of 2018, it operates as a subsidiary of Sellbranch AB.
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