Versus Systems

Versus Systems Inc. is a Vancouver-based company that provides a business-to-business software platform enabling video game publishers and developers to create prize-based matches for players in Canada and the United States. The company has developed a proprietary in-game prizing and promotions engine, which facilitates the offering of in-game rewards such as merchandise, coupons, digital goods, and sweepstakes entries across various platforms, including mobile, console, PC games, and streaming media. By using these tools, partners, including sports teams, venues, and advertising agencies, can enhance user engagement through gamification and rewards. This approach allows brands to promote their products in a more interactive manner than traditional digital advertising, helping to engage fans, gather consented first-party data, and drive sales.