Marketron Broadcast Solutions
Marketron Broadcast Solutions, LLC is a prominent provider of business software solutions for the media industry. Founded in 1969 and based in Hailey, Idaho, the company offers a range of cloud-based platforms designed to streamline operations for media organizations. Key products include the Mediascape platform for comprehensive revenue management, Marketron Traffic for radio stations, and various traffic and billing solutions catering to organizations of different sizes. Additionally, Marketron automates several processes, including order entry and payment processing, enhancing efficiency for its clients. The company serves over 7,000 media organizations, managing approximately $15 billion in annual advertising revenue in the United States. With a commitment to innovation, Marketron supports both small independent stations and large media entities, driving growth opportunities and maximizing value for its clients.
Emmis Interactive, Inc., an award-winning global software and consulting company, provides local broadcasters and publishers with profitable, sustainable interactive businesses. Combining years of broadcast and publishing experience with cutting-edge technology and unparalleled service, Emmis Interactive empowers local media companies with a comprehensive digital strategy to maximize the value of their media brands. Services include interactive strategy for executive management, interactive sales training, content consulting, and a proprietary content management platform with an unmatched audience intelligence engine.
mSnap is a mobile ad network, enabled by a platform for Broadcasters and Advertisers to easily create and manage mobile campaigns. The mSnap Network currently includes over 650 broadcast media partners, with the potential to reach over 200 million mobile users a week. Through exclusive relationships with broadcast partners like Citadel/ABC, the company offers the ability to target mobile ad campaigns locally or nationally, and by numerous demographic and interest-based criteria. Broadcasters can mobilize their programming, making it more interactive, engaging and measurable. SMS traffic can be monetized while increasing listener/viewer engagement and interactivity.
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