Attraqt Group
Attraqt Group is a technology company that specializes in e-commerce solutions, focusing on site search, merchandising, and product recommendations. Founded in 2003 and headquartered in London, it serves a diverse range of sectors including fashion, homeware, health and beauty, and electronics, among others. Attraqt offers its services through a cloud-based Software as a Service platform, enabling retailers to enhance their online shopping experiences with AI-driven tools that optimize search functionality, navigation, and personalization. The company caters to over 300 leading brands and retailers, helping them to create individualized customer journeys from product discovery to purchase. In addition to its core technology offerings, Attraqt provides retail insights, technical expertise, and project management to support its clients in maximizing their e-commerce capabilities. With a presence in various international markets, including Europe and North America, Attraqt remains committed to driving innovation in the digital retail space.
Early Birds
Acquisition in 2019
Early Birds is a developer of a predictive marketing platform that offers a Software as a Service (SaaS) solution aimed at enhancing the customer experience for e-commerce sites. By leveraging artificial intelligence, the platform analyzes customer behavior across various digital devices to provide real-time insights. This allows e-commerce businesses to customize their browsing experience and deliver tailored recommendations, ensuring that the right offer is presented to the right user at the right time. Early Birds focuses on marketing customization to help its clients optimize customer engagement and improve overall satisfaction.
Fredhopper
Acquisition in 2017
Fredhopper is a developer of cloud-based software solutions designed for retailers and global brands, focusing on on-site search and merchandising. The company’s offerings include advanced search and navigation tools, personalized recommendations, and visual merchandising services, all aimed at enhancing the online shopping experience. By utilizing algorithms and customizable rules, Fredhopper enables retailers to optimize product organization and ranking, allowing for a more tailored customer interaction. The software is scalable, accommodating the growth needs of retailers while emphasizing the importance of customer experience in the digital marketplace.
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