Bloomreach
Bloomreach is a cloud-based software developer focused on enhancing e-commerce experiences for brands. Its Commerce Experience Cloud encompasses a suite of products, including AI-driven search and merchandising, a headless content management system, and a customer data platform with marketing automation solutions. By connecting customer and product data, Bloomreach enables brands to create personalized customer journeys and impactful commerce experiences across multiple digital channels. The company serves over 850 global brands, including notable names such as Albertsons, Staples, and Bosch. Additionally, Bloomreach collaborates with a global network of certified partners and leading commerce platforms, ensuring that its clients can leverage the power of unified data and AI optimization to drive revenue through effective digital commerce strategies.
Radiance Commerce
Acquisition in 2024
Radiance Commerce specializes in enhancing e-commerce sales through an AI-driven messaging platform. The company offers Radiance SmartChat, a large language model-powered shopping concierge that assists customers throughout their purchasing journey. This platform integrates with various messaging channels, providing a seamless conversational experience from product discovery to post-sale support. By leveraging artificial intelligence, Radiance Commerce enables brands and retailers to implement personalized marketing strategies and improve in-channel commerce, ultimately driving increased sales and customer engagement.
Exponea
Acquisition in 2021
Exponea, a Bloomreach company, operates as a comprehensive Customer Data Platform that integrates advanced customer data analytics with omni-channel campaign execution. The platform is designed to help businesses gain insights into customer behavior and deliver personalized campaigns tailored to individual preferences across various channels. It offers features such as real-time marketing automation, predictive consultancy, segmentation, advertisement management, and data tracking. By utilizing these capabilities, companies can enhance their conversion rates, improve return on investment for customer acquisition, and maximize customer lifetime value, ultimately driving increased sales and profitability.
Hippo is a provider of content management systems that assists businesses in understanding their visitors, whether they are anonymous or known. The company develops and markets solutions that enhance digital experiences and performance for partners, employees, and customers. Based in the Netherlands, Hippo focuses on delivering tools that enable organizations to better engage with their audiences and optimize their online presence.
ShopLogic
Acquisition in 2013
ShopLogic is a promotions management platform designed to assist e-commerce merchants in optimizing and managing their promotional marketing efforts. As online shoppers increasingly expect discounts and deals, merchants face the challenge of maintaining financial margins while promoting their products effectively. ShopLogic enables merchants to deliver targeted promotions by analyzing customer interaction and purchase data, allowing them to determine the most appropriate offers, recipients, and discount amounts. This intelligent approach to promotions helps maximize sales and preserve profit margins for merchants, ensuring that the most effective promotions reach each shopper.
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