Inuvo

NetSeer, Inc. is a technology company that specializes in concept-based advertising solutions for advertisers and publishers. Founded in 2006 and based in Mountain View, California, the company has developed an innovative platform that utilizes a concept-matching engine to decode user intent and enhance ad targeting. This technology allows for the placement of relevant advertisements that align with web page content, improving both engagement and profitability. Key offerings include ConceptGraph, which serves as an intent engine with built-in brand safety features; NetSeer BRAND, which curates brand-safe content into custom programmatic channels; and NetSeer RESPONSE, which provides insights and optimizations to enhance campaign performance. Additionally, the company offers tools like NetSeer ConceptLinks and InImageLinks, which facilitate monetization through relevant links and in-image advertising, respectively. NetSeer has also formed strategic partnerships to further enhance its service offerings. As of early 2017, NetSeer operates as a subsidiary of Inuvo, Inc.

Vertro is a software and technology company that operates the ALOT product portfolio, which aims to simplify online engagement for consumers. ALOT's offerings include customizable toolbars, homepages, and desktop products that help users discover high-quality third-party content on the Internet. With millions of active users, ALOT facilitates a significant volume of type-in search queries, generating revenue through agreements with third-party search and content providers. Formerly known as MIVA, the company rebranded to Vertro following the sale of its MIVA Media division, focusing on enhancing user experiences in online content access and navigation.

ALOT is a technology company headquartered in Little Rock, Arkansas, specializing in developing and distributing PC apps designed to enhance consumers' online experiences. The company offers two primary products: ALOT Appbar and ALOT Home. ALOT Appbar is a browser extension that provides users with quick access to their preferred apps, regardless of the website they're visiting. ALOT Home serves as a customizable start page for web browsers, allowing users to create a personalized landing page tailored to their interests. ALOT's product portfolio is currently owned and operated by Inuvo Inc., following its acquisition from Vertro in 2012. Prior to this, ALOT was known as MIVA Direct, a division of MIVA that was rebranded under Vertro after the sale of MIVA Media division.

Zubican is an online business community focused on connecting business-to-business (B2B) buyers and sellers. Recognizing the challenges faced by B2B buyers in finding and evaluating suppliers, Zubican provides a free, ad-supported platform where users can conduct detailed searches of a comprehensive database of U.S. companies. Since its launch in July 2008, Zubican has enabled businesses to create and customize their profiles, showcasing their offerings and facilitating connections with potential customers and vendors. This approach not only allows companies to take control of their online presence but also fosters a network effect, as businesses can link profiles to demonstrate shared relationships and enhance visibility. By promoting a collaborative environment, Zubican aims to streamline the procurement process for buyers while simultaneously increasing exposure and engagement for sellers in the vast B2B marketplace.

Litmus Media, Inc. is a provider of integrated solutions tailored for performance-based advertising, search marketing, and e-retailing sectors. Founded in 1999 and headquartered in North Kansas City, Missouri, the company specializes in technologies that assist merchants with order abandonment recovery and online coupon distribution. Additionally, Litmus Media offers click fraud protection services, enhancing the effectiveness of digital marketing efforts for its clients. It operates as a subsidiary of Think Partnership, Inc.