Zeenk
Corporate Round in 2021
Zeenk is a company that specializes in providing consumer brands with actionable insights to enhance their profit and growth. It offers a powerful, easy-to-configure Software as a Service (SAAS) platform designed to scale e-commerce financial performance. The platform delivers packaged market, sales, and marketing insights, along with configurable data delivery to other business systems. Zeenk's solutions are engineered to help brands explore data easily and make informed decisions to drive their growth.
Lifelong Online
Acquisition in 2021
Lifelong Online Retail Private Limited, incorporated in 2015 and based in Gurugram, India, specializes in manufacturing and selling a diverse range of products, including kitchen appliances, home appliances, cookware, gas stoves, health care devices, and personal grooming items. The company operates primarily through online sales, catering to a growing market for home and health-related products. As part of the larger Lifelong Group, which has over 25 years of experience in various sectors such as manufacturing and luxury travel, Lifelong Online benefits from the group's extensive expertise and partnerships with prominent global brands across multiple industries.
Wise Owl Outfitters
Acquisition in 2021
Wise Owl Outfitters is a family-owned business that specializes in high-quality outdoor products and gear tailored for outdoor enthusiasts, ranging from casual campers to extreme backcountry adventurers. The company offers a diverse selection of items, including single and double camping hammocks, bug nets, tree straps, rain tarps, pillows, sleeping pads, towels, tent stakes, and blankets. By providing essential equipment for campers, Wise Owl Outfitters aims to enhance the outdoor experience and foster a passion for nature among its customers.
SafeRest
Acquisition in 2021
SafeRest is a manufacturer and retailer based in Walpole, Massachusetts, specializing in innovative mattress and pillow protectors designed to promote healthier sleep. The company offers a diverse range of products, including mattress protectors for various sizes such as queen, king, and crib, along with 360-degree encasements and pillow protectors. SafeRest's products are characterized by their breathable, hypoallergenic, and waterproof qualities, catering to the needs of customers seeking effective solutions for maintaining a clean and comfortable sleeping environment. The company also provides an online shopping platform, making its wide array of protective products easily accessible to consumers.
Yardline Capital
Acquisition in 2021
Yardline Capital is a provider of growth capital and business optimization services specifically designed for e-commerce sellers and entrepreneurs. Headquartered in New York, the company leverages proprietary technologies and data science tools to enhance operational efficiency and profitability across various online marketplaces such as Amazon, eBay, Etsy, and Shopify. Yardline's offerings include flexible, non-dilutive growth capital of up to $1 million, which can be accessed rapidly, often within one business day. This financial support enables e-commerce businesses to invest in inventory, accelerate marketing efforts, and launch new products, thereby facilitating their growth in the competitive marketplace economy. Additionally, Yardline empowers online platforms through its embedded Capital-as-a-Service solution, further enhancing the ecosystem for e-commerce entrepreneurs.
Dwarfs is an e-commerce business that acquires and develops established online brands operating on marketplaces such as Amazon. The company purchases these brands, leveraging its expertise in scaling operations, securing necessary financing, navigating regulatory complexities, and managing associated risks. By doing so, Dwarfs enables original entrepreneurs to achieve financial independence through fair exits while growing the acquired brands' potential within their respective marketplaces.
Bonstato
Acquisition in 2021
Bonstato is a German brand incubator that focuses on developing a diverse array of products through a data-driven analysis approach. The company manages three individual brands, offering a wide range of items that cater to various consumer needs. Among its offerings are popular products for pet owners, such as vehicle seat covers, pet beds, and grooming accessories. Additionally, Bonstato provides ergonomic and orthopedic auxiliary products, as well as an extensive selection of furniture and home accessories, including tables, coffee and tea accessories, and floor chairs. This comprehensive product range allows Bonstato to meet the demands of its customers effectively.
Yardline Capital
Corporate Round in 2020
Yardline Capital is a provider of growth capital and business optimization services specifically designed for e-commerce sellers and entrepreneurs. Headquartered in New York, the company leverages proprietary technologies and data science tools to enhance operational efficiency and profitability across various online marketplaces such as Amazon, eBay, Etsy, and Shopify. Yardline's offerings include flexible, non-dilutive growth capital of up to $1 million, which can be accessed rapidly, often within one business day. This financial support enables e-commerce businesses to invest in inventory, accelerate marketing efforts, and launch new products, thereby facilitating their growth in the competitive marketplace economy. Additionally, Yardline empowers online platforms through its embedded Capital-as-a-Service solution, further enhancing the ecosystem for e-commerce entrepreneurs.