Appier

Appier Inc., established in 2012 and headquartered in Taipei, Taiwan, specializes in providing AI-powered platforms for enterprises worldwide. Its suite of products includes Aideal for driving purchase decisions, AIQUA for proactive customer engagement, AIXON for unified data science, and CrossX for AI-driven advertising solutions. Appier serves approximately 1,000 global brands and agencies across Asia from its offices in 14 markets, helping businesses make data-driven decisions to increase customer engagement and predict user behavior without the need for specialized AI engineers.

Taisuke Nishikawa

Vice President of Strategic Finance

5 past transactions

AdCreative.ai

Acquisition in 2025
AdCreative.ai, based in Paris, France, specializes in AI-driven advertising solutions. It empowers businesses to swiftly generate high-converting ad creatives for various platforms, including social media, search, and display ads, along with social media post visuals and ad texts. By leveraging AI and proven copywriting methods, the company helps businesses optimize their advertising strategies and enhance conversion rates, all while streamlining creative processes.

Woopra

Acquisition in 2022
Woopra provides real-time customer analytics solutions for sales, marketing, service, and product teams. Its platform enables building customer profiles, monitoring behavior, segmenting customers, integrating with CRM systems, and offers live chat, real-time analytics, and custom notifications. Woopra serves over 200,000 users globally across SaaS, eCommerce, and on-demand services.

BotBonnie

Acquisition in 2021
BotBonnie specializes in developing chatbot service platforms for businesses. Their platform enables creation of chatbots across multiple messaging apps, offering marketing tools to boost followers and sales, along with customer data analysis.

Emotion Intelligence

Acquisition in 2019
Emotion Intelligence, Inc. is a Tokyo-based company that specializes in cognitive emotional interaction design, focusing on the analysis of unconscious and subconscious human behaviors to interpret emotional subtleties. Founded in 2011 and formerly known as DoBoken, Inc., the company has developed a conversion improvement platform for e-commerce known as ZenClerk. Emotion Intelligence employs methodologies rooted in cognitive science and behavioral economics to predict behavioral changes based on emotional insights. By capturing emotions inferred from human actions, the company has created a bi-directional interaction system between humans and machines. This innovative approach to understanding emotions allows businesses across various sectors to enhance customer engagement and improve user experiences through a structured framework of interaction design. As of October 2019, Emotion Intelligence operates as a subsidiary of Appier Inc.

QGraph

Acquisition in 2018
QGraph is a marketing automation platform based in Bangalore, India, designed for the mobile era. It specializes in delivering beautiful and hyper-personalized messages to users across multiple channels, including push notifications, in-app notifications, web push notifications, email, and SMS. The company emphasizes the integration of design and data to enhance user experiences, offering custom push notification formats that utilize data captured through its lightweight SDKs, which require minimal developer effort. QGraph’s platform also features capabilities such as automatic and scheduled campaigns, real-time campaign performance tracking, and real-time user segmentation, enabling businesses to effectively engage their audiences.
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