Lux Research
Lux Research is a research and advisory firm that specializes in providing technology-enabled services to support clients across various industries, including chemicals, consumer products, industrials, utilities, and oil and gas. The company offers subscription-based market intelligence and advanced analytics, utilizing a proprietary intelligence platform that integrates technical expertise with business insights. By employing advanced analytics and data science, Lux Research delivers actionable insights and trends in technological innovation, helping clients make informed decisions and drive growth. Their focus on primary research and fact-based analysis enables clients to navigate market complexities, mitigate risks, and challenge conventional thinking, ultimately ensuring future success through informed strategic choices.
Top Stages
1 past transactions
MotivBase
Acquisition in 2022
MotivIndex Inc. is a pioneering research company that specializes in big data social sciences and observational ethnographic research. Founded in 2015, it has assisted numerous Fortune 500 companies in launching over 100 products, generating significant new revenue. In 2018, the company introduced MotivBase, an innovative AI-driven platform designed to perform in-depth observational research on various topics and trends by analyzing millions of consumer interactions online. MotivBase uncovers and quantifies the implicit meanings that consumers create around cultural trends, enabling clients to identify hidden demand spaces, assess market potential, and predict future trends. The platform also provides insights into socio-demographics, dominant consumer attitudes, motivations, values, and fears, offering a comprehensive understanding of how trends evolve in the market.
Spot something off? Help us improve by flagging any incorrect or outdated information. Just email us at support@teaserclub.com. Your feedback is most welcome.