SoundCloud

SoundCloud, established in 2008 by Alexander Ljung and Eric Wahlforss, is a global social sound platform that enables users to create, share, and discover music. It offers a vast selection of audio content from a diverse creator community, facilitated by an open platform that directly connects creators with their fans worldwide. Users can instantly record, upload, and share sounds, while also accessing detailed statistics and community feedback.

Eliah Seton

CEO

Kristina Weise

Director of Global Public Relations

3 past transactions

Musiio

Acquisition in 2022
Musiio is an artificial intelligence company that serves the music industry, specializing in B2B solutions. The company has developed an AI platform capable of analyzing music to enhance the management and curation of audio content for various clients, including sync companies, labels, and streaming services. By utilizing deep learning technology, Musiio's tools can identify key characteristics of tracks, such as recording quality and artist skill, enabling users to process vast amounts of data more efficiently than human capabilities allow. This advanced functionality not only improves the accuracy and quality of audio recordings but also enhances the ability to predict success and increase the hit-rate for users. Ultimately, Musiio aims to address the challenges of managing large music catalogs by providing actionable insights that can drive revenue growth for its clients.

Repost Network

Acquisition in 2019
Repost Network, Inc. is a music distribution platform based in Venice, California, specializing in enabling creators to monetize their content on SoundCloud and other streaming services. The company provides a range of services that allow artists and podcasters to earn revenue through advertising on their channels, protect their content, and access enhanced profile features. Repost Network facilitates the sale of music across multiple online stores, including iTunes, Amazon, and Spotify, while also offering robust analytics to track earnings and channel performance. As a subsidiary of SoundCloud, Repost Network focuses on helping creators make a living by connecting them with their audiences and optimizing their online presence.

Instinctiv

Acquisition in 2012
Instinctiv, Inc. is a music management and discovery application designed for both desktop and mobile platforms, originally founded in 2007 in New York. The company, formerly known as Predict Systems, specializes in creating the Instinctiv Player, which allows users to seamlessly sync their music libraries across devices using its innovative Everyware cloud technology. The player features unique capabilities such as Identifi song identification and Instinctiv Shuffle, which intelligently curates playlists based on user preferences. Instinctiv also offers an iPhone application that enhances the music experience by helping users rediscover their libraries. In May 2012, Instinctiv was acquired by SoundCloud, further extending its reach in the music industry.
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