SoundCloud

SoundCloud, established in 2008 by Alexander Ljung and Eric Wahlforss, is a global social sound platform that enables users to create, share, and discover music. It offers a vast selection of audio content from a diverse creator community, facilitated by an open platform that directly connects creators with their fans worldwide. Users can instantly record, upload, and share sounds, while also accessing detailed statistics and community feedback.

Eliah Seton

CEO

Kristina Weise

Director of Global Public Relations

3 past transactions

Musiio

Acquisition in 2022
Musiio is an artificial intelligence company specializing in the music industry, primarily serving B2B clients such as sync companies, labels, and streaming services. The company has developed an AI platform capable of "listening" to music, which allows for advanced tagging, searching, curation, and playlist creation. By employing deep learning algorithms, Musiio's technology can analyze a vast array of music tracks, identifying key characteristics such as recording quality and artist skill, as well as predicting the likelihood of a track's success. This capability enables users to manage large music catalogs more efficiently, delivering actionable insights that enhance their decision-making processes. Ultimately, Musiio's solutions aim to improve the hit-rate for its clients and drive revenue growth by addressing the challenges of content curation and data processing in the music sector.

Repost Network

Acquisition in 2019
Repost Network, Inc. is a music distribution platform based in Venice, California, specializing in enabling creators to monetize their content on SoundCloud and other streaming services. The company provides a range of services that allow artists and podcasters to earn revenue through advertising on their channels, protect their content, and access enhanced profile features. Repost Network facilitates the sale of music across multiple online stores, including iTunes, Amazon, and Spotify, while also offering robust analytics to track earnings and channel performance. As a subsidiary of SoundCloud, Repost Network focuses on helping creators make a living by connecting them with their audiences and optimizing their online presence.

Instinctiv

Acquisition in 2012
Instinctiv, Inc. is a music management and discovery application developer based in New York, founded in 2007. Originally known as Predict Systems, the company specializes in creating music players for Mac users and offers a full-featured music management experience for both desktop and mobile platforms. The Instinctiv Player allows users to sync their entire music library across devices using its innovative Everyware cloud-based technology. Key features include smart playback options like Instinctiv Shuffle and song identification through Identifi. Additionally, Instinctiv provides an iPhone application that streamlines music libraries, helping users rediscover their music based on their preferences. In May 2012, Instinctiv was acquired by SoundCloud.
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