Generation Growth Capital

Generation Growth Capital, Inc. is a Wisconsin-based private equity firm founded in 2006, specializing in lower-middle market buyouts. The firm focuses on equity and debt investments primarily in manufacturing, service, and distribution sectors. Generation Growth Capital aims to enhance the growth rates and profitability of small businesses by providing essential capital and professional resources. By working closely with management teams, the firm seeks to “professionalize” these enterprises, thereby fostering their development. Additionally, Generation Growth Capital is dedicated to creating jobs in the communities where its portfolio companies operate, reflecting its commitment to supporting best-in-class small businesses.

Philip Gross

Associate

Cory L. Nettles

Founder and Managing Director

Thomas P. Nye

Director

John K. Reinke

Managing Director

8 past transactions

3rd Dimension Industrial 3D Printing Co. provides 3D printing services. The company offers metal printing solutions, ABS Filament printing solution, and Post processing solutions using additive manufacturing. It uses ProX 200, ProX 300, ProX DMP 320, and Fortus 250mc printers to prints ABSplus thermoplastics grade parts and soluble mold components. The company also offers multiple CNC and manual mills and lathes, laser Scanning Creaform EXAscan, and heat treatment. 3rd Dimension Industrial 3D Printing Co. also provides additive manufacturing consulting services. The company was founded in 2013 and is based in Indianapolis, Indiana.

BestMark

Acquisition in 2017
BestMark, Inc. is a prominent provider of mystery shopping and customer experience measurement services based in Minnetonka, Minnesota. Founded in 1986, the company offers a wide range of solutions designed to assess and enhance customer satisfaction and loyalty across various industries, including retail, automotive, hospitality, healthcare, and financial services. BestMark's services encompass mystery shopping, compliance audits, customer surveys, and employee feedback evaluations, which help businesses understand and improve their customer interactions. The company caters to a diverse clientele, including banks, restaurants, hotels, and retail stores, providing critical insights that drive customer experience strategies.

Select Food Products

Acquisition in 2016
Select Food Products is a custom food manufacturer focused on creating a diverse range of food items, including sandwiches, breakfast options, snacks, and desserts. The company caters to various markets, supplying retail outlets, clubs, convenience stores, and food service customers with tailored and innovative food solutions. Additionally, Select Foods encompasses Tino's, which specializes in producing calzones, artisan subs, paninis, pizza, condiments, and breakfast and lunch offerings specifically designed for the convenience service industry.

Harrell's Car Wash Systems

Acquisition in 2016
Harrell’s Car Wash Systems is a force to be reckoned with in the car wash industry.

Atlantic Precision

Acquisition in 2014
Atlantic Precision is a premier Aerospace Machining, Design & Build facility with a talented work force using the latest 3D printing metal and additive manufacturing technologies that ensures a quality product at the most affordable price. When it comes to 3D printing metal, Atlantic Precision has engineering and machining skills capable of the most advanced technical projects. They have the ability to design and process the most difficult 3D surfaces, simultaneous 5-axis machining and sheet metal fabrication. They machine one-of-a-kind prototypes, through production runs, for the aerospace industry. Their capabilities also include multi-axis wire EDM, DMLS / Additive Manufacturing metal, Blue Light Inspection, welding, and all types of milling and turning. Call today to discuss your next 3D printing and additive manufacturing project.

Convertro

Venture Round in 2007
Convertro is a marketing analytics company that specializes in providing clients with data-driven insights to optimize their advertising spend. Through its advanced algorithmic attribution models, Convertro analyzes marketing costs and conversion data, including in-store metrics, to deliver actionable recommendations. This regression-based system integrates detailed customer marketing exposures, allowing clients to effectively reallocate their marketing budgets from less profitable channels to more successful ones. Convertro's proprietary technologies support optimizations across various online and offline marketing channels, including pay-per-click, search engine optimization, display advertising, social media, television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel, enabling it to serve a diverse range of clients effectively.

Convertro

Venture Round in 2006
Convertro is a marketing analytics company that specializes in providing clients with data-driven insights to optimize their advertising spend. Through its advanced algorithmic attribution models, Convertro analyzes marketing costs and conversion data, including in-store metrics, to deliver actionable recommendations. This regression-based system integrates detailed customer marketing exposures, allowing clients to effectively reallocate their marketing budgets from less profitable channels to more successful ones. Convertro's proprietary technologies support optimizations across various online and offline marketing channels, including pay-per-click, search engine optimization, display advertising, social media, television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel, enabling it to serve a diverse range of clients effectively.

Convertro

Seed Round in 2005
Convertro is a marketing analytics company that specializes in providing clients with data-driven insights to optimize their advertising spend. Through its advanced algorithmic attribution models, Convertro analyzes marketing costs and conversion data, including in-store metrics, to deliver actionable recommendations. This regression-based system integrates detailed customer marketing exposures, allowing clients to effectively reallocate their marketing budgets from less profitable channels to more successful ones. Convertro's proprietary technologies support optimizations across various online and offline marketing channels, including pay-per-click, search engine optimization, display advertising, social media, television, radio, and direct mail. Headquartered in Santa Monica, California, Convertro also has offices in New York and Israel, enabling it to serve a diverse range of clients effectively.