Uptempo

Hive9, Inc. is a developer of marketing performance and planning software based in Austin, Texas, established in 2015. The company offers a cloud-based platform that integrates various marketing activities, spending, and performance insights into a single collaborative environment. Its flagship products include Hive9 Gameplan, which facilitates the allocation of marketing budgets, planning of activities, and performance measurement, and Hive9 Measure, tailored specifically for B2B marketers. The platform enhances visibility and collaboration among marketing teams by consolidating data analytics and providing dashboards to assess the return on investment of marketing efforts. Hive9's advanced planning features streamline budget management, allowing marketers to optimize their resources effectively while maintaining alignment with financial departments. Additionally, the platform's performance capabilities enable rapid insight generation and actionable recommendations, empowering marketers to adapt strategies promptly based on sophisticated predictions and attribution models integrated within their marketing technology stack.

Allocadia is a leading provider of a cloud-based marketing management platform that empowers marketers to effectively manage their investments and enhance their operational efficiency. The platform allows users to plan, budget, analyze, and optimize their marketing return on investment by integrating with various systems such as customer relationship management, finance, social media, resource management, and marketing automation. This integration enables marketers to strategically plan their activities, invest purposefully, and measure performance, ultimately maximizing the impact of marketing on business outcomes. With a customer base exceeding 150 organizations and thousands of users globally, Allocadia manages billions in marketing expenditures for prominent companies including Microsoft and VMware.

Advertzoom is a provider of cloud-based enterprise software specializing in a Software as a Service (SaaS) platform. The company focuses on improving the efficiency of online marketing efforts by streamlining the processes of planning, implementation, and performance evaluation for digital campaigns. Its innovative solutions are designed to help businesses optimize their online advertising strategies and achieve better results in their marketing initiatives.