Sprinklr
Sprinklr, Inc. is an enterprise software company specializing in customer experience management through its comprehensive social software platform. Founded in 2009 and headquartered in New York City, Sprinklr provides a suite of tools designed to help brands manage social conversations, engage with customers, and execute social campaigns across various digital channels. Its offerings include Social CRM, Social Analytics, and Social Listening, enabling businesses to gain insights into customer behavior and market trends. The platform facilitates collaboration across customer-facing functions such as Marketing and Customer Care, fostering a unified approach to managing customer experiences. Sprinklr serves a diverse range of industries, including technology, automotive, and retail, and supports over 1,200 global brands like Microsoft and McDonald's. With a strong international presence, the company operates in multiple regions, including North America, Europe, and Asia, and employs more than 1,300 professionals worldwide.
Top Stages
12 past transactions
Nanigans
Acquisition in 2019
Nanigans is a Boston-based company that specializes in advertising automation software, designed to support in-house performance marketing teams. As a Software-as-a-Service provider, Nanigans offers a platform that features programmatic media buying, predictive revenue optimization, and real-time business intelligence. This comprehensive approach allows clients to enhance their advertising strategies and optimize revenue generation across various digital channels. In addition to its headquarters in Boston, Nanigans has established offices in New York, San Francisco, Seattle, London, Sydney, and Singapore, reflecting its global reach and commitment to serving a diverse client base.
Little Bird
Acquisition in 2016
Little Bird, Inc. is an influencer marketing platform based in Portland, Oregon, founded in 2011. The company specializes in providing tools for influencer discovery and engagement, enabling clients to identify key individuals in their industry and connect with them for enhanced brand awareness and social impact. Little Bird's platform allows users to discover and share content from influencers, create targeted influencer lists for social campaigns, and analyze social engagement. The company caters primarily to modern marketers in sectors such as technology, entertainment, and financial services, helping them navigate the complexities of the social web to build social capital, expand their reach, and drive business growth. In October 2012, the company changed its name from Plexus Engine Inc. and, as of November 2016, operates as a subsidiary of Sprinklr Inc.
postano.com
Acquisition in 2016
Postano is a provider of a social media visualization platform that enables organizations to enhance customer engagement through compelling brand experiences. The platform curates social media content from fans and transforms it into visually appealing displays for various channels, including web, mobile, and live screens. It serves a diverse range of industries, including sports, retail, and events, by helping businesses effectively utilize social media to foster deeper connections with their audiences. Through its innovative visualization tools, Postano aims to elevate social strategies and enrich brand interactions.
Booshaka
Acquisition in 2015
Booshaka Inc. is a marketing technology company based in Redwood City, California, that provides a word of mouth marketing platform tailored for the social web. Founded in 2010, the company offers a suite of tools designed to help marketers analyze customer interactions and optimize engagement through various data sources, including social media, email databases, and mobile applications. Booshaka's primary product enables Facebook marketers to gain insights into their audience, recognize engaged fans, and identify trending content and keywords. This functionality allows businesses to enhance their marketing campaigns and improve customer experiences. In 2015, Booshaka became a subsidiary of Sprinklr Inc., further expanding its capabilities in the marketing automation landscape.
newBrandAnalytics
Acquisition in 2015
newBrandAnalytics, Inc. operates a social media intelligence platform designed to support service-focused industries by delivering tools that extract insights from online conversations. The company offers a range of products, including its flagship solution, nBA Insight, which helps organizations enhance customer satisfaction by analyzing guest feedback from social media and internal sources. Its platform includes tools for online reputation management, social engagement, and real-time customer feedback, enabling users to derive competitive intelligence from social reviews and connect directly with reviewers. Serving sectors such as hospitality, retail, and healthcare, as well as government agencies, newBrandAnalytics aims to facilitate operational improvements, marketing strategies, and revenue growth. Founded in 2010 and based in Washington, D.C., the company became a subsidiary of Sprinklr Inc. in 2015.
Scup
Acquisition in 2015
Scup Ltda. operates a social media productivity platform that assists companies in monitoring their brands across various social media channels, including Twitter, Facebook, and YouTube. The platform allows businesses to identify influential voices discussing their brand, engage with consumers, and post content on their social networks. Additionally, Scup provides reporting and analytics tools to measure the effectiveness of social media efforts, offering tailored packages for small businesses, brands, and agencies focused on market research. Founded in 2008 and based in Sao Paulo, Brazil, Scup also has operations in the United States. The company was acquired by Sprinklr Inc. in 2015, enhancing its capabilities in social media monitoring and customer engagement.
Get Satisfaction
Acquisition in 2015
Get Satisfaction, Inc. is a company that offers an online community platform designed to connect businesses with their customers, enhancing relationships that create mutual value. Founded in 2007 and headquartered in New York, with additional offices in Austin and Boston, the platform enables organizations to modernize customer support, accelerate sales, and differentiate their brands through innovative customer engagement. The service integrates seamlessly with various applications, including CRM and marketing tools, allowing companies of all sizes—from large corporations like Kellogg's and Procter & Gamble to smaller enterprises—to establish vibrant online communities. This approach aims to foster collaboration and drive new ideas, ensuring companies can effectively respond to the evolving needs of today's consumers. As of 2015, Get Satisfaction operates as a subsidiary of Sprinklr Inc.
Branderati
Acquisition in 2014
BRANDERATI is a provider and developer of an advocacy influencer platform designed to enhance brand loyalty through meaningful relationships with passionate advocate influencers. The company focuses on helping brands identify and engage specific groups of highly engaged and influential fans within their social communities. By enabling the creation of Advocate Influencer Networks, BRANDERATI offers a comprehensive program that spans recruitment, engagement, and optimization. The platform distinguishes itself by allowing brands to create segments, target content, evaluate impact, and gain social insights. Additionally, BRANDERATI provides strategic and creative services aimed at transforming casual interactions into deep brand loyalty, thereby ensuring optimal relationships and experiences for brands.
TBG Digital
Acquisition in 2014
TBG Digital is a social media specialist dedicated to helping brands leverage social platforms for business growth. The company provides a comprehensive suite of services, including social strategy, content creation, application development, paid media, and performance measurement. TBG collaborates closely with major platforms like Facebook and Twitter to create products that yield measurable returns on investment from social media initiatives. The firm's innovative ONE Media Manager platform enables advertisers to manage and optimize large-scale advertising campaigns on Facebook Marketplace, streamlining the process of creating and adjusting advertisements. TBG Digital has successfully optimized millions of ads for prominent global brands, ensuring effective cost management and enhanced campaign performance. With offices in key cities worldwide, TBG Digital is positioned to maximize advertising effectiveness for its clients across the globe.
Dachis Group
Acquisition in 2014
Dachis Group, founded in 2008 by Jeffrey Dachis, specializes in social marketing software designed for large corporate enterprises and brands. The company developed a social analytics platform that monitors social behaviors and signals in real-time, enabling clients to track and manage conversations and content across various social platforms. With a focus on unlocking the value of social business, Dachis Group aimed to grow its offerings organically and through strategic acquisitions, backed by support from Austin Ventures.
UserRules
Acquisition in 2012
UserRules is a provider of feedback management and data analysis systems designed to enhance customer relationship management. The company's product offers a comprehensive solution that integrates a community forum, customer support platform, and user analytics into a single interface. Users can submit ideas, share opinions, participate in polls, and report issues, all while engaging with others in the community. This feedback platform also includes features such as a feedback landing page, allowing users to mark responses as helpful or inappropriate, and enabling administrators to monitor and moderate interactions. Additionally, an internal admin console provides access to dashboards, feedback analysis, business rules, and canned replies, which collectively support improvements in product development cycles and user experience. UserRules aims to empower users to contribute actively to the feedback process while leveraging insights for continuous enhancement.
Pluck
Acquisition in 2008
Pluck Corporation, based in Austin, Texas, specializes in providing an integrated community platform designed for retailers, brands, and publishers. Founded in 2003, Pluck's platform facilitates audience growth, accelerates product sales, and fosters customer loyalty through a variety of community applications. Key features include product ratings and reviews, discussion forums, user-generated groups, and gamification elements that reward user engagement. Additionally, Pluck offers tools for commenting, social connectivity, and profile customization, along with solutions for content discovery and insights into community activities. The company also has strategic partnerships with technology firms to enhance its offerings. In 2015, Pluck Corporation became a subsidiary of Sprinklr Inc.
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