Nanigans is a Boston-based company that offers advertising automation software designed for in-house performance marketing teams. Its Software-as-a-Service platform includes features such as programmatic media buying, predictive revenue optimization, and real-time business intelligence. The software enables businesses to identify and remarket to their most valuable customers across various social and mobile channels. In addition to its headquarters in Boston, Nanigans has offices in New York, San Francisco, Seattle, London, Sydney, and Singapore, reflecting its global presence in the advertising technology sector.
Little Bird, Inc. is an influencer marketing platform based in Portland, Oregon, founded in 2011. The company specializes in providing tools for influencer discovery and engagement, enabling clients to identify key influencers and engage with them effectively to enhance brand awareness. Little Bird's platform allows users to find and share relevant content from influencers, helping organizations demonstrate thought leadership. In addition, it offers functionalities for creating targeted influencer lists for social campaigns, content discovery, social analytics, and market intelligence. The company serves various sectors, including technology, entertainment, and financial services, assisting marketers in navigating the complexities of the social web to build social capital and grow their businesses. Little Bird became a subsidiary of Sprinklr Inc. in 2016 and was previously known as Plexus Engine Inc.
Postano is a provider of a social media visualization platform that enables organizations to enhance customer engagement through compelling brand experiences. The platform curates social media content from fans and transforms it into visually appealing displays for various channels, including web, mobile, and live screens. It serves a diverse range of industries, including sports, retail, and events, by helping businesses effectively utilize social media to foster deeper connections with their audiences. Through its innovative visualization tools, Postano aims to elevate social strategies and enrich brand interactions.
Booshaka Inc. operates a word-of-mouth marketing platform designed for the social web, providing tools that help businesses understand and engage their audiences effectively. The company's primary product, Booshaka, assists marketers in analyzing fan activity on social media, particularly Facebook, by offering insights into audience demographics, engaged fans, trending keywords, and popular content. Founded in 2010 and based in Redwood City, California, Booshaka integrates various data sources, including social media pages and email databases, to support marketing campaigns. The platform aims to enhance consumer engagement, improve customer experiences, and ultimately boost revenue for its users. In 2015, Booshaka became a subsidiary of Sprinklr Inc.
newBrandAnalytics is the provider of social business intelligence solutions delivering unmatched guest satisfaction, consumer intelligence, and competitive insight for the Hospitality, Restaurant and Retail industries.
newBrandAnalytics' flagship and enterprise grade product, nBA Insight, enables customer satisfaction focused organizations to identify real-time key insights from guest feedback from social media and internal sources.
newBrandAnalytics insight is proven to yield operational improvement, enhanced marketing opportunities, and new strategic initiatives that drive increased revenue and guest count.
The company serves clients across food and beverage, hospitality, retail, and government industries, including Five Guys, Hyatt Hotels, Hersha, Ruby Tuesday, Darden, Dick’s Sporting Goods, the District of Columbia and many more.
Scup Ltda. operates a social media productivity platform. The company monitors customers and their brands on Twitter, Facebook, YouTube, blogs, Websites, and other social media; identifies influential people and the ones who are talking about the client’s brand; posts on client’s social networks; and generates reports and analyzes results. It offers various package options for small companies, brands highly involved with social media, and agencies or companies envisioning market research. The company was incorporated in 2008 and is based in Sao Paulo, Brazil. It also has operations in the United States. As of April 30, 2016, Scup Ltda. operates as a subsidiary of Sprinklr Inc.
Based in San Francisco, Get Satisfaction provides an online community platform connecting companies with customers to foster relationships that unlock new value for both sides. Companies of all sizes and industries—from Kellogg's and P&G to [Sonos](/organization/sonos), [HootSuite](/organization/hootsuite) and [SugarCRM](/organization/sugarcrm)—rely on Get Satisfaction to deliver online communities that modernize customer support, accelerate sales, differentiate their brand and inspire new innovations. Get Satisfaction's community platform offers the fastest time to value for companies ready to embrace the way today’s customers want to engage.
Branderati specializes in developing an advocacy influencer platform that helps brands identify and engage with their most passionate supporters. The company focuses on creating Advocate Influencer Networks from existing social communities, facilitating a comprehensive program that encompasses recruitment, engagement, and optimization. Unlike traditional influencer marketing platforms, Branderati offers tools that allow brands to segment their audiences, target content effectively, evaluate campaign impact, and gain valuable social insights. Additionally, the platform includes social customer relationship management tools designed to invite and connect with highly engaged brand advocates. Branderati also provides strategic and creative services aimed at fostering deeper connections between brands and their advocates, transforming casual support into lasting loyalty.
TBG is a social media specialist on a mission to help brands ‘Give Social a Business Purpose’. By measuring tangible value, TBG’s media and creative services can build the right connections, enable meaningful advocacy and move the metrics that matter to each brand’s business. TBG offers an end-to-end solution including social strategy, content creation, application builds, paid media and measurement. TBG works closely with Facebook and Twitter to develop products and services that drive tangible ROI from social media. We have offices in London, San Francisco, New York, Chicago, Atlanta, Hamburg, Amsterdam and Manila. Maximize Your Marketplace Advertising Performance on Facebook© TBG Digital provides Facebook Marketplace advertising expertise leveraging its innovative ad optimization platform, ONE Media Manager, to build, monitor and optimize global scale campaigns that deliver unprecedented results. TBG Digital has optimized millions of Facebook Marketplace advertisements for many leading brands around the world, including Vodafone, EA, Heineken, NBC Universal, and DELL. Innovative Technology Based on Original Facebook Ad API TBG Digital’s ONE Media Manager is a Facebook-specific bid management and optimization platform designed to empower advertisers with one-screen, one-click access to build and optimize campaigns that deliver results. ONE Media Manager helps manage the volatility of CPC costs so clients can best capitalize on the enormous advertising opportunity that Facebook creates. ONE Media Manager streamlines campaign management with the ability to: • Build tens of thousands of ads in minutes with Campaign Builder • Sort, organize and ultimately optimize tens of thousands of ads with just a few quick clicks • Control costs by leveraging bid to CPA and other purchasing strategies • Schedule ad delivery by day/time to improve conversion rates
Founded in 2008 by Jeffrey Dachis, Dachis Group was created to unlock the value of social business for large corporate enterprises and brands through their social marketing optimization software and solutions. The company's strategy is backed by a commitment from Austin Ventures to build and grow organically and through acquisitions.
UserRules offers a comprehensive feedback management and data analysis system designed to enhance customer relationship management. Its product features an interactive community forum that allows users to submit ideas, share opinions, participate in polls, and report issues. This platform is integrated with popular social networks to boost user engagement and traffic. The admin console provides tools for monitoring feedback, analyzing user data, and managing business rules, which collectively streamline the product development cycle and improve user experience. Recently, UserRules introduced a feedback landing page that enables users to mark responses as helpful or flag comments as inappropriate, ensuring effective moderation. By fostering a collaborative environment for users to share insights and feedback, UserRules aims to create a valuable knowledge base that benefits both users and businesses.
Pluck Corporation offers an integrated community platform designed for retailers, brands, and publishers, facilitating audience growth, product sales acceleration, and customer loyalty enhancement. The platform features a variety of community applications that can be utilized in different combinations, enabling users to rate and review products, engage in discussions through forums, and track unread posts. Additionally, Pluck provides tools for group creation, gamification elements like points and badges, and media sharing capabilities. The platform includes features such as one-click voting with Pluck Reactions, long-form content options with Pluck Narratives, and content discovery tools that enhance user engagement. Moreover, it offers social connectivity and community management services, and has established strategic technology partnerships to expand its offerings. Founded in 2003 and based in Austin, Texas, Pluck Corporation operates as a subsidiary of Sprinklr Inc.
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