GENUI Partners
GENUI Partners is a private investment firm established by a group of exceptional entrepreneurs, the GENUI entrepreneurs, and investment professionals, the GENUI partners. What sets them apart is a unique combination of entrepreneurial ability, a strong network, and expertise in processes and governance. GENUI invests in medium-sized companies (“Mittelstand”) in the German-speaking countries. In addition to capital, they provide companies with advice tailored to their specific requirements. They support the generation of value and make sound investment decisions that enable enterprises to maintain their industrial independence. In doing so, they also ensure that governance structures are professional and growth-oriented. As a shareholder, GENUI offers a flexible approach that includes extended holding periods and structuring of the shareholding to reflect individual circumstances.
Private Equity Round in 2021
FACT-Finder is the leading search, merch and personalization solution for B2C and B2B eCommerce. The company is rooted in technological innovation and customer growth, using proprietary technology to enhance every online interaction for buyers while increasing revenue for sellers by 20-33%. This, along with accrued experience in the industry and a dedicated team of experts, has established FACT-Finder as the smartest way to the best products. Online shops powered by FACT-Finder benefit from access to the latest developments in AI and ML, enabling them to deliver digital shopping experiences unlike any other on the market. The company’s continuous development of cutting-edge solutions like Next Generation and the Predictive Basket continues to push the bounds of what is possible in eCommerce. The acquisition of the Nordic’s leading AI personalization vendor Loop54 makes FACT-Finder the only solution in the market to offer real-time, one-to-one personalized shopping. FACT-Finder drives shopping experiences in more than 1,800 online shops worldwide including Elkjøp Nordic, MyTheresa, Intersport, White Stuff and Spar.
Boomerang Reisen is a leisure, travel & tourism company. Boomerang Reisen offers tailor-made long-haul trips to Oceania, Africa, and North/South America.
Berge & Meer is a specialist for round trips. Berge & Meer, the tour operator offers journeys in more than 80 countries from Alaska to Zanzibar.
Private Equity Round in 2017
Acrolinx technology helps large global brands, including IBM, Nestle, Siemens, Google, Facebook, Boeing, SAP and Amazon, create content that’s on-brand, on-target, at enterprise scale. The company is a spin-off of Germany’s DFKI, one of the world’s leading research institutes in the field of Artificial Intelligence. Learn more at acrolinx.com.
Market Logic is a fast-growing, venture-financed corporation that provides marketing information systems to the world’s best marketing and research teams. Their clients include global brands from FMCG/CPG, healthcare, retail, high-tech, finance and communications sectors, and 600+ research agencies. They use the latest cognitive computing advances to bring the right information at the right time to the marketing community. At Unilever for example, Market Logic powers the PeopleWorld platform, so any marketer “can mine 70,000 research documents and quantities of social media data for answers to specific natural language questions”, see Harvard Business Review. Market Logic was selected a winner of the 2017 Red Herring Top 100 Europe award. Their contribution to the field of marketing was also recognized by the German Marketing Intelligence Innovation Award jury, who selected Market Logic as winners of the 2016 Marketing Innovation of the Year. Walk around their office and you’ll see an open, multi-cultural environment, where co-workers believe market research and consumer data should be effective, and that software can make it far more powerful. They are a diverse and dynamic team, who put their clients first and love to learn!
GastroHero is the online store for catering needs - with high quality, reasonable prices and service as the local dealer.
Cherry GmbH is a German-American computer peripheral-device maker.
Private Equity Round in 2016
Mymuesli is a producer and distributor of breakfast cereals. It is mixed with the best organic ingredients. It puts together individual organic muesli from over 80 different ingredients.
Luxury Fashion Trade GmbH operates as an online retailer for handbags, evening gowns, jewelry and sun glasses. Luxury Fashion Trade GmbH was founded in 2008 and is headquartered in Frankfurt, Germany.
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