Rokt

Rokt is a leading e-commerce technology company that enhances the customer buying experience by integrating marketing within the transactional moments of e-commerce. The company partners with renowned brands such as Live Nation, Groupon, and GoDaddy to deliver targeted advertisements at critical points in the purchasing process, effectively capturing customer attention when they are most receptive to additional offers or brand messages. This innovative approach allows Rokt's clients to boost brand engagement, unlock new revenue streams, and provide a more personalized shopping experience. Founded in Sydney, Rokt has expanded its operations globally, serving clients in major markets including the United States, Canada, Europe, Australia, and Asia. By leveraging its proprietary technology, Rokt aims to make e-commerce smarter, faster, and more effective, ensuring that its clients remain competitive in a rapidly evolving marketplace.

Bruce Buchanan

CEO

Rita Dalton

Chief of Staff to the CFO

2 past transactions

OfferLogic, Inc.

Acquisition in 2019
OfferLogic, Inc. is a marketing technology company based in Waltham, Massachusetts, specializing in providing a platform that assists businesses in creating, managing, and optimizing marketing programs in real-time. The platform enables clients to secure exclusive placements on retail websites, present various promotions such as coupons and free trials, and implement trigger-based email campaigns. It integrates seamlessly with CRM and marketing automation tools, catering to diverse teams including merchandising, sales, and retention marketing. Founded in 2012 and previously known as AdAgility, Inc., OfferLogic has developed a significant partner network and operates a range of owned websites, positioning itself as a key resource for businesses targeting small and medium-sized enterprises. As of September 2019, OfferLogic operates as a subsidiary of Rokt Pte Ltd.

CalReply

Acquisition in 2017
CalReply is a Calendaring platform that enables TV networks, pro-sporting leagues and businesses to enable fans and viewers to subscribe to event schedules via their mobile calendars.
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