UNL is a technology company based in Amsterdam, specializing in micro-location infrastructure and mapping solutions. Founded in 2018, UNL has developed a protocol that allows smartphone users to identify and own unique digital addresses for physical locations, known as UNL geoIDs, with precision down to 1x1cm². This innovative technology aims to digitize the physical world by enriching locations with contextual data, thereby improving various services across sectors such as e-commerce, logistics, and smart city initiatives. UNL's platform enables businesses to create and manage their own Virtual Private Maps, facilitating local navigation and optimizing supply chain operations. Additionally, the company provides tools for developers and enterprises to build scalable, location-enabled applications, transforming how physical spaces are utilized and interacted with in the digital age.
Zeotap GmbH is a customer intelligence platform founded in 2014 and headquartered in Berlin, Germany, with additional offices in New York, Bengaluru, Madrid, and Milan. The company helps brands understand their customers and predict behaviors through its suite of data solutions, which includes the Zeotap Customer Data Platform (CDP), Zeotap Data, and Zeotap ID+. The Zeotap CDP allows brands to integrate, unify, segment, and orchestrate customer data securely and effectively. Zeotap Data enables targeted marketing at scale with access to a wide range of Champion Segments across various platforms. The Zeotap ID+ initiative provides a universal marketing ID to facilitate addressability in a future without cookies. Committed to privacy, Zeotap's platform adheres to stringent data security and privacy standards, empowering brands to leverage first-party data for enhanced customer engagement and loyalty.
UNL is a technology company based in Amsterdam, specializing in micro-location infrastructure and mapping solutions. Founded in 2018, UNL has developed a protocol that allows smartphone users to identify and own unique digital addresses for physical locations, known as UNL geoIDs, with precision down to 1x1cm². This innovative technology aims to digitize the physical world by enriching locations with contextual data, thereby improving various services across sectors such as e-commerce, logistics, and smart city initiatives. UNL's platform enables businesses to create and manage their own Virtual Private Maps, facilitating local navigation and optimizing supply chain operations. Additionally, the company provides tools for developers and enterprises to build scalable, location-enabled applications, transforming how physical spaces are utilized and interacted with in the digital age.
Micello
Acquisition in 2018
Micello, Inc. is a company specializing in the development of indoor venue maps and navigation solutions for a diverse range of clients, including retailers, healthcare organizations, and application developers worldwide. Founded in 2007 and headquartered in Sunnyvale, California, with additional offices in various locations globally, Micello offers an extensive collection of indoor maps for environments such as shopping malls, airports, college campuses, and hospitals. The company's products include JavaScript APIs that empower developers to integrate indoor maps into their applications, providing features like custom graphics, overlays, and user-specific information. Micello's technology is designed to enhance location-based services by delivering accurate and detailed indoor navigation content, thereby improving users' experiences in complex indoor environments. As of early 2018, Micello operates as a subsidiary of HERE Global B.V.
ATS Advanced Telematic Systems GmbH
Acquisition in 2017
ATS Advanced Telematic Systems GmbH, based in Berlin, Germany, specializes in developing software solutions for connected vehicles, catering to original equipment manufacturers (OEMs) and suppliers. The company offers secure over-the-air (OTA) software management solutions, which are essential for enabling bi-directional data transmission in automotive applications. With extensive experience in the automotive sector, ATS is well-versed in the complexities of cloud-based backend systems and vehicle architectures. As a subsidiary of HERE Global B.V., ATS plays a significant role in international automotive alliances, actively participating in initiatives such as GENIVI and Automotive Grade Linux (AGL) to advance OTA technology.
Zeotap GmbH is a customer intelligence platform founded in 2014 and headquartered in Berlin, Germany, with additional offices in New York, Bengaluru, Madrid, and Milan. The company helps brands understand their customers and predict behaviors through its suite of data solutions, which includes the Zeotap Customer Data Platform (CDP), Zeotap Data, and Zeotap ID+. The Zeotap CDP allows brands to integrate, unify, segment, and orchestrate customer data securely and effectively. Zeotap Data enables targeted marketing at scale with access to a wide range of Champion Segments across various platforms. The Zeotap ID+ initiative provides a universal marketing ID to facilitate addressability in a future without cookies. Committed to privacy, Zeotap's platform adheres to stringent data security and privacy standards, empowering brands to leverage first-party data for enhanced customer engagement and loyalty.
Medio is a company that specializes in optimizing mobile customer acquisition, retention, and monetization through a cloud-based analytics platform. By utilizing predictive models, Medio offers personalized recommendations and tailored marketing strategies to enhance customer engagement for mobile operators and publishers. The firm collaborates with notable brands such as Rovio, Verizon, and T-Mobile to improve customer experiences and maximize lifetime value. Founded in September 2004 and headquartered in Washington, United States, Medio is privately owned by several investment firms, including Accel Partners, Trilogy Equity Partners, Frazier Technology Ventures, and Mohr Davidow Ventures.
Trapster
Acquisition in 2010
Trapster is an application that crowdsources information on the whereabouts of speedtraps, giving out notifications as drivers approach thos traps. Users report traps by pressing a button on your phone, or calling a toll free number. Other user's phones will alert them as they approach the trap. Trapster learns the credibility of traps based on how many users agree. It also learns the credibility of each user, over time. Trapster combines technologies such as GPS and wireless location, voice transcription, geocoding, reverse geocoding, and SMS, with a central database server. It communicates in real time, using the Internet. Trapster supports: * iPhone * BlackBerry * Android (the TMobile G1 and others) * Nokia N95, N96, N97, 5800, E71, and other Symbian s60 phones * Unlocked J2ME phones with GPS (for example the TMobile Sony Ericsson W370) * Palm Pre and Windows Mobile versions coming soon! If you don't have one of these phones you can still get text message alerts with maps on any phone that supports text messaging, and report traps that you see using our 1-800 tip line.
Mapsolute
Acquisition in 2007
Mapsolute GmbH is a developer of online mapping and geographical software, founded in 1996 and headquartered in Eschborn, Germany, with additional offices in the United Kingdom, the United States, and Finland. The company specializes in route planning and address visualization services delivered via the Internet, as well as its proprietary mapping technology, MapTP. Mapsolute distributes its products primarily through partners across Europe. In 2007, the company became a subsidiary of NAVTEQ Corp.