Kantar is a global insight, information, and consultancy network that operates as the data investment management division of WPP. The company comprises 13 specialist divisions and employs approximately 26,500 professionals across 95 countries. Kantar provides a comprehensive range of services, including market research, analytics, and consulting, aimed at delivering actionable business insights throughout the consumer cycle. Notably, Kantar Health, a division of the company, focuses on the life sciences sector, offering data and analytics to support clients in bringing effective treatments to patients. With particular expertise in oncology and rare diseases, Kantar Health helps organizations optimize commercial launch plans and demonstrate real-world effectiveness and safety, thereby enhancing value substantiation. Through its diverse capabilities, Kantar strives to be a leading provider of insights for the global business community.
Numerator is a market intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brand, retail and agency clients. Owned by Vista Equity Partners, Numerator is uniquely able to link what people buy to the reasons and influences behind their purchases, combining the power of the InfoScout OmniPanel, which to-date has captured over 500 million brick-and-mortar and ecommerce purchase receipts, and the advertising, promotion, ecommerce pricing, and digital shelf messaging that influence the path to purchase. Numerator is a primary source of real-time, path and purchase data for industry leaders such as Nike, Unilever, Samsung, Procter & Gamble, and MillerCoors.
Mavens (London) specializes in research, strategy, and marketing activation consultancy services for major global brands, including Unilever, GSK, and IBM. The company focuses on data-driven digital marketing and analytics, assisting businesses in understanding market trends and consumer patterns. By leveraging comprehensive research, Mavens helps clients optimize their digital offerings and enhance their search engine optimization, content strategies, and overall marketing performance. Through its consultancy services, Mavens aims to provide actionable insights that enable brands to effectively meet customer needs in a competitive landscape.
Colmar Brunton is a global insights consultancy that provides research services to both commercial entities and the public sector. The company specializes in demand-led strategy, political polling, market research, and consumer insights. Its offerings include analytics and technology that help clients understand their audiences and foster growth. Additionally, Colmar Brunton focuses on shaping public sector initiatives, optimizing media and communications, and conducting sensory evaluations to support brand development and organizational growth.
Millward Brown is a global research agency specialized in advertising, marketing communications, media, and brand equity research. Millward Brown serves automotive, business-to-business, cultural strategy, entertainment, financial services, food and beverages, healthcare, home furnishings and appliances, media, packaged goods, personal care and cosmetics, retail, technology, and travel and leisure industries. It offers services to develop brand strategy, leverage touchpoints, optimize communications, monitor in-market progress, evaluate outcomes, and maximize business potential. The company also provides business-to-business research services; services for measuring the impact of digital marketing effectiveness; strategy consultancy services for companies to maximize the financial returns on their brand and marketing investments; and creative development services. The company was founded in 1973 and is based in Lisle, Illinois. Currently, Millward Brown, Inc. operates as a subsidiary of WPP Group USA, Inc.
CEEOR spol. s.r.o. is a research and consulting company based in Prague, Czech Republic, specializing in analytical services for the pharmaceutical, biotechnology, and healthcare industries across Europe and internationally. Founded in 2006, the company provides a range of late-phase research services, including phase IV therapeutic use studies, observational studies, pharmacovigilance, health economics, and outcomes research. CEEOR also offers research tools, such as PatientMonitor, which aids in data capture and analysis from patient visits. Additionally, the firm conducts commercial effectiveness services and market research, utilizing platforms like AskDoctor and MarketDrill to facilitate communication between physicians and pharmaceutical business users. The company's services encompass data collection, storage, and analysis, supported by its presence in multiple European cities, including Vienna, Budapest, and Bratislava.
Focus Assistência Médica
Acquisition in 2014
Focus Assistência Médica is a healthcare research.
Evidências, established in 1998, specializes in consultancy and research services aimed at enhancing decision-making in health technologies and market analysis. The company has built a strong reputation in health management over its 15 years of operation. It offers a diverse range of services that include developing clinical guidelines and protocols, conducting complex health case analyses, providing technical support for legal matters related to health technologies, and auditing medical bills in oncology. Additionally, Evidências produces local dossier submission packages and engages in pharmacoeconomic studies and market access consulting. The firm also provides training and courses to further support professionals in the healthcare sector.
Evidências, established in 1998, specializes in consultancy and research services aimed at enhancing decision-making in health technologies and market analysis. The company has built a strong reputation in health management over its 15 years of operation. It offers a diverse range of services that include developing clinical guidelines and protocols, conducting complex health case analyses, providing technical support for legal matters related to health technologies, and auditing medical bills in oncology. Additionally, Evidências produces local dossier submission packages and engages in pharmacoeconomic studies and market access consulting. The firm also provides training and courses to further support professionals in the healthcare sector.
Graphic Digital Agency is a digital agency that covers the whole range of design and development from print to web to mobile, and we specialize in data visualization and infographics.
Precise is a business information group. We provide media monitoring, analysis, brand services and software applications to PR, communications, media and marketing professionals
FishEye Analytics is a Singapore-based provider of social media research services, specializing in media monitoring and analytics. The company delivers reliable metrics and insights that assist businesses and governments in making informed decisions regarding public relations, marketing, and customer care. By leveraging its expertise in media and marketing information, FishEye Analytics aims to enhance communication strategies and improve overall decision-making for its clients.
Benenson Strategy Group is a strategic research consultancy that specializes in providing consulting and research services to corporations, public agencies, and institutions. The firm combines language expertise with innovative research methodologies to offer solutions in dynamic and competitive environments. Their services include crisis management, rebranding, reputation building, audience exploration, and campaign strategy development. BSG focuses on mapping the competitive landscape to help clients understand their positioning and formulate effective messaging frameworks. By crafting tailored strategies, the consultancy aims to ensure that clients can communicate their narratives effectively, empowering organizations to achieve their desired outcomes and enhance their influence.
SIRIUS Marketing and Social Research Ltd is a full service market research agency in Bangladesh. which specialises in quantitative customised social and consumer research. Founded in 1995 by Amer Abdul Wahab, Sirius offers both qualitative and quantitative research services to clients across all business sectors. The business is headquartered in Dhaka with six field offices across the country and employs 82 people. Clients include GSK, Grameen Phone, Ispahani Group, Robi Axiata and Unilever.
Press Index, founded in 1997 and based in Boulogne Billancourt near Paris, specializes in media monitoring services. The company offers a comprehensive multi-channel monitoring solution that encompasses online, print, social media, and broadcast coverage, catering primarily to public relations agencies and communication professionals. With a workforce of approximately 210 employees, Press Index operates across various offices in France, the UK, Spain, and Italy, establishing itself as a leading agency in the electronic monitoring of press and media content.
Oasis Insights is a consultancy and research firm located in Karachi, founded in 1996 by Syed Moazzam Ali Qadri. The company specializes in providing insight and consultancy services across various business sectors, including banking and finance. With a workforce of 105 employees, Oasis Insights delivers tactical and strategic solutions aimed at addressing marketing and business challenges for its clients. Notable clients include Engro Foods, Mobilink, PTC, Ufone, and Unilever, reflecting the company's broad industry reach and expertise in product development and sector specialization.
Spring Wirtz Und Pischke is a developer of software systems focused on measuring internet usage and the performance of online advertising. Established in 1995 and headquartered in Saarlouis, the company has established itself as a leading provider of online audience measurement and research across Europe. It offers a range of services, including online measurement, media analysis, and research tailored specifically for the telecommunications, media, and financial sectors. With a diverse client portfolio that includes prominent organizations, Spring Wirtz Und Pischke plays a significant role in enhancing the understanding of online engagement and advertising effectiveness.
Red Dot Square Solutions is a virtual reality research company based in the United Kingdom, specializing in marketing research services for retailers and manufacturers. The company focuses on utilizing advanced technologies to analyze and predict consumer behavior within retail environments. By offering insights into shopping patterns and preferences, Red Dot Square Solutions helps businesses make informed decisions to enhance customer experiences and optimize store layouts.
Cannondale Associates is a U.S. sales and marketing consulting and software solutions firm with offices in Wilton,CT, and Evanston, IL. Founded in 1992, Cannondale is focused on improving the return on investment from trade marketing activities while building brand equity for leading consumer packaged- goods manufacturers and retailers. The company provides strategic consulting services in areas such as category management, trade promotion, channel development and frequent-shopper data analysis, as well as offering proprietary software solutions and industry benchmark research to augment these consulting services. Cannondale's clients are primarily blue-chip consumer packaged goods manufacturers and retailers, although the firm is increasingly servicing financial service institutions, pharmaceutical firms and soft goods manufacturers. A rapidly growing part of its expertise and client base is in the foodservice industry, as current retail disciplines extend into that universe.
The Mattson Jack Group is the US based healthcare consultancy. The company, founded in 1986 and headquartered in St. Louis, employs 94 people across six offices including Kansas City, London, Parsippany (NJ), Philadephia and Phoenix.
Ziment Associates is a pharmaceutical research group based in the United States, established in 1976 and headquartered in New York. With a workforce of 135 employees spread across five operating units and 11 offices nationwide, Ziment provides a range of services to clients, including major pharmaceutical and biotechnology companies. The firm specializes in medical research, offering services such as surveys, marketing research, and consulting. Additionally, Ziment engages in electronic healthcare and internet research, as well as multivariate analysis, positioning itself as a comprehensive provider of medical research solutions.
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