Zwift

Supersapiens is a sports technology company based in Atlanta, Georgia, founded in 2019. The company specializes in energy management systems, offering innovative insights into glucose data through biowearable technology. Their platform features a libre sense glucose sport biosensor that enables real-time monitoring of glucose levels, allowing athletes to make informed decisions regarding their energy management. This technology assists users in developing better fueling strategies, ultimately enhancing performance and recovery during workouts and exercise. By providing visibility into glucose levels and metabolism, Supersapiens aims to promote long-term positive behavior changes among athletes.

Milestone Sports operates as a wearable marketing platform that connects consumers with retailers and brands through innovative technology. The company has developed a low-cost footpod device, known as MilestonePod, which can be attached to a shoe to capture essential performance and gait data without relying on GPS. This device works in conjunction with the MilestonePod App, allowing users to monitor their metrics and receive personalized messages from retailers based on their actual product use. Additionally, Milestone Sports offers MilestoneConnect, a marketing tool that delivers tailored advertisements and coaching, and MilestoneInsights, which provides big data analytics for actionable marketing and product development insights. By leveraging these tools, Milestone Sports aims to enhance the retail experience by meeting customer needs in real-time and generating valuable consumer data for brands.