Zwift

Supersapiens is a sports technology company founded in 2019 and based in Atlanta, Georgia, specializing in energy management systems for athletes. The company develops innovative solutions that focus on real-time glucose monitoring through its biowearable technology, specifically the libre sense glucose sport biosensor. This device allows athletes to track their glucose levels during workouts, facilitating improved energy management and fueling strategies. By providing insights into glucose data, Supersapiens aims to promote long-term positive behavior changes that enhance performance and recovery, ultimately helping users sustain peak performance in their sporting endeavors.

Milestone Sports is a company that specializes in wearable technology, focusing on enhancing the experience of runners and walkers through data-driven insights. Its flagship product, the MilestonePod, is a compact footpod that attaches to a shoe, capturing essential performance metrics such as mileage and gait without the need for GPS. This device is complemented by the MilestonePod App, which provides users with a free interface to monitor their performance and receive personalized messages from retailers based on actual product use. Additionally, Milestone Sports offers MilestoneConnect, a marketing tool that enables the delivery of tailored advertisements and coaching, and MilestoneInsights, a big data analytics service that generates actionable insights for marketing and product development. By leveraging the data generated by their wearable devices, Milestone Sports aims to connect consumers with retailers and brands, fostering a more personalized shopping experience that meets customer needs in real-time.