Badoo
Badoo, established in 2006, is a leading global social network focused on connecting people for friendship, chat, and dating. With over 340 million registered users worldwide, Badoo operates in 191 countries and 44 languages. It offers a freemium model, providing a range of free services along with optional paid features. The platform's key attractions include its location-based 'People Nearby' feature, the 'Encounters' game for mutual matchmaking, and interactive tools like video chat and live-streaming. Badoo's user base is predominantly young adults aged 25 to 35, with the platform adding approximately 400,000 new users daily. Headquartered in London with offices in Moscow and San Francisco, Badoo has around 350 employees.
Top Stages
2 past transactions
Huggle App
Acquisition in 2018
Huggle App is a popular dating and friendship app which matches users based on the places they have in common, was launched in 2016 by co-founders Valerie Stark and Stina Sanders.
Lulu
Acquisition in 2016
Lulu is a dating application designed specifically for women, offering a private network where users can anonymously browse and rate men. The platform enables women to share reviews and recommendations about various attributes of men, such as their sense of humor, appearance, and ambition. This focus on creating a safe and supportive environment for women distinguishes Lulu in the dating app market. The application was developed to empower female users by providing them with a space to communicate and exchange insights about potential partners. Lulu was acquired by Berez Media, a marketing and technology firm, which may enhance its capabilities and reach in the competitive landscape of dating services.
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