Roamler

Roamler is a crowdsourcing and on-demand task platform that connects independent professionals with businesses to perform tasks, collect real-time data, and manage communities across multiple locations. Its mobile apps support field marketing, in-store audits, and in-home IoT installations and repairs, enabling brands to assemble a flexible mobile workforce for tasks such as capturing store conditions, product availability, promotions, and price, and for real-time data collection and insights. The platform includes services for various sectors including FMCG, consumer electronics, retailers, telecom, utilities, real estate, and security, with applications focused on retail execution and customer care. Founded in 2011 and headquartered in Amsterdam, Roamler operates across Europe and the Americas, providing scalable IT architecture to expand into multiple geographies and verticals.

Mark De Vries

Managing Director

2 past transactions

Mobeye

Acquisition in 2021
Mobeye is a company that specializes in enhancing retail execution through innovative technologies and crowdsourced data collection tools. Operating in Europe, Asia, and the USA, Mobeye offers a mobile application that enables users to conduct inspections in their neighborhoods. The application allows individuals to earn money by performing tasks for major brands, such as reviewing products or capturing images in local stores. This includes verifying shelf displays, checking promotional materials, and assessing pricing information. By collecting and analyzing this data, Mobeye provides valuable insights to fast-moving consumer goods (FMCG) brands and retailers, helping them optimize their in-store presence and marketing strategies.

Datlinq

Acquisition in 2021
Datlinq is an IT company specializing in data-driven solutions for the foodservice market. It operates an online platform that delivers valuable insights to suppliers, focusing on product performance, market development, and consumer behavior. Datlinq's offerings include an outlet monitor and tools designed for distribution and shopper analysis, enabling clients to make informed decisions in sales and marketing. The company aims to enhance the effectiveness of marketing strategies and sales efforts through the integration of big data and customer relationship management services.
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