Ensighten

The Anametrix marketing analytics platform is the first real-time, cloud-based solution to present a holistic view of the effectiveness of paid, owned and earned media (POEM) to improve campaign results, lower acquisition costs and increase customer lifetime value. The platform enables Global 2000 B2C marketers, publishers and agencies to perform ad hoc analyses of consumer search and engagement patterns, demographics, social graphs and campaign activity, and to correlate consumer response against corporate financial data. In addition to presenting real-time, multichannel analytics dashboards and historical reporting, Anametrix delivers predictive analytics for easy forecasting. Founded in 2010, Anametrix is headquartered in San Diego, CA.

TagMan is the most used, most advanced and most proven Tag Management and Marketing Data Platform. As the Global Leader in Enterprise Tag Management, companies use TagMan to master the complexities of web analytics, ecommerce and marketing data, and ePrivacy. With Tagman, clients can efficiently manage and unify tag based technologies to produce one independent stream of clean marketing data from all channels. Enterprise websites across all major industries including Travel & Hospitality, Fashion Apparel, CPG, Consumer Electronics, Financial Services, Pharmaceutical, and Telecom make TagMan the go-to partner for achieving dramatic marketing ROI through effective marketing execution and a clear view of the entire consumer journey. Clients include Travelocity, Virgin Atlantic, Kellogg's, The Body Shop, Air New Zealand, and Vodafone.