First Round Capital

First Round Capital is a San Francisco-based venture capital firm that concentrates on seed- and early-stage investments, often supporting pre-revenue startups across sectors including enterprise software, fintech, healthcare, consumer, hardware, artificial intelligence, and web3. The firm emphasizes a community-driven approach, providing founder-focused services, mentorship, and access to a broad founder network to help companies grow. It operates nationally with offices in San Francisco and New York and seeks to take an active role in portfolio companies to aid scaling and access to follow-on funding.

Meka Asonye

Partner

Hayley Barna

Partner

Brett Berson

VP, Platform

Jeffrey Donnon

CFO

Annie Duke

Special Partner

Past deals in Digital Media

koodos

Seed Round in 2021
koodos develops a platform and products designed to empower people to own and shape their digital experiences. The platform enables users to track consumption, connect through shared interests, and extract insights from their data. It offers personal data management tools and secure integrations that give individuals control over their digital lives, improve data portability, and access a more agentic internet with increased transparency and ownership over information.

Knowable

Seed Round in 2019
Knowable Universe, Inc., operating as Knowable, is an e-learning provider based in Los Angeles, California, established in 2013. The company specializes in developing an online platform that offers audio courses designed to help users acquire new skills. Its offerings feature long-form audio instruction complemented by detailed lesson summaries, curated learning tools, and downloadable e-textbooks. Additionally, Knowable provides access to private student communities, enhancing the learning experience through engagement and interaction. The team behind Knowable comprises editors, producers, and journalists from well-known institutions, all committed to creating engaging and effective audio courses.

Mighty Networks

Series A in 2019
Founded in 2017, Mighty Networks is a SaaS platform that enables creators and brands to build, engage, and monetize their online communities. It offers customizable tools for creating private spaces, facilitating member engagement, and integrating with other services, all under the creator's brand and available on every platform.

Thirty Madison

Series A in 2018
Thirty Madison is a digital health company specializing in personalized treatments for chronic conditions. It operates platforms like Keeps (hair loss), Cove (migraines), Picnic (allergies), Facet (skin conditions), and Nurx (sexual health). Founded in 2016, it aims to empower individuals with accessible, effective care tailored to their specific needs.

Knewton

Debt Financing in 2018
Knewton, Inc. is a developer of an online adaptive learning engine based in New York, with additional offices in London, Tokyo, Singapore, and Dubai. Established in 2008, Knewton's platform personalizes education by providing students with tailored study recommendations, equipping teachers with analytics to enhance student support, and offering publishers insights to create more effective digital educational products. The company's adaptive learning solutions cater to higher education students across various subjects, including mathematics, economics, reading and writing, biology, and engineering. Knewton's technology is utilized by educational institutions and companies globally, and it has been recognized as a leader in the education technology sector, receiving accolades for its innovative approach to personalized learning.

Knewton

Venture Round in 2018
Knewton, Inc. is a developer of an online adaptive learning engine based in New York, with additional offices in London, Tokyo, Singapore, and Dubai. Established in 2008, Knewton's platform personalizes education by providing students with tailored study recommendations, equipping teachers with analytics to enhance student support, and offering publishers insights to create more effective digital educational products. The company's adaptive learning solutions cater to higher education students across various subjects, including mathematics, economics, reading and writing, biology, and engineering. Knewton's technology is utilized by educational institutions and companies globally, and it has been recognized as a leader in the education technology sector, receiving accolades for its innovative approach to personalized learning.

Roblox

Series F in 2018
Roblox is an online gaming and entertainment platform that fosters virtual interactions and shared experiences among users. Founded in 2004 by David Baszucki and Erik Cassel, it is headquartered in San Mateo, California. The platform allows users to create and explore immersive 3D environments, enabling them to play, learn, and socialize. It is particularly popular among audiences under the age of 18, ranking as one of the top entertainment destinations for this demographic based on engagement metrics. The vast array of interactive experiences is developed by a global community of creators utilizing Roblox Studio, a desktop design tool provided by the platform. Roblox's growth is largely driven by word-of-mouth, with millions of new users joining each month, highlighting the strong community aspect of the platform.

Amino Payments

Seed Round in 2018
Amino Payments, Inc. is a technology company specializing in the digital advertising industry by utilizing blockchain technology to enhance transparency and efficiency. Founded in 2017 and headquartered in Philadelphia, Pennsylvania, the company offers solutions like Amino Lens and Amino Pay. Amino Lens validates entities across the media supply chain and meticulously tracks advertisements, impressions, and expenditures, while Amino Pay empowers marketers to maintain control over the supply chain and enforce vendor agreements through smart contracts. By addressing issues such as fraud, waste, and abuse, Amino Payments aims to streamline the online advertising landscape, benefiting brands, agencies, publishers, and adtech companies alike.

Thirty Madison

Seed Round in 2017
Thirty Madison is a digital health company specializing in personalized treatments for chronic conditions. It operates platforms like Keeps (hair loss), Cove (migraines), Picnic (allergies), Facet (skin conditions), and Nurx (sexual health). Founded in 2016, it aims to empower individuals with accessible, effective care tailored to their specific needs.

Amino Payments

Seed Round in 2017
Amino Payments, Inc. is a technology company specializing in the digital advertising industry by utilizing blockchain technology to enhance transparency and efficiency. Founded in 2017 and headquartered in Philadelphia, Pennsylvania, the company offers solutions like Amino Lens and Amino Pay. Amino Lens validates entities across the media supply chain and meticulously tracks advertisements, impressions, and expenditures, while Amino Pay empowers marketers to maintain control over the supply chain and enforce vendor agreements through smart contracts. By addressing issues such as fraud, waste, and abuse, Amino Payments aims to streamline the online advertising landscape, benefiting brands, agencies, publishers, and adtech companies alike.

Mighty Networks

Series A in 2016
Founded in 2017, Mighty Networks is a SaaS platform that enables creators and brands to build, engage, and monetize their online communities. It offers customizable tools for creating private spaces, facilitating member engagement, and integrating with other services, all under the creator's brand and available on every platform.

Jelli

Series B in 2015
Founded in 2008, Jelli operates as a cloud-based advertising company specializing in the U.S. radio market. It offers SpotPlan (a programmatic buying platform), RadioSpot (an automated advertising server for broadcast radio), and RadioDash (a campaign dashboard). As of 2018, it is a subsidiary of iHeartMedia.

Twenty20

Series A in 2015
Twenty20 provides a modern, real-world alternative to traditional stock photography. In the era of Instagram and the iPhone, stock photos can feel staged and uninspired. Twenty20 provides fresh, inspiring photography supplied by a global contributor community of ~ 250,000 mobile photographers. All imagery is available via a simple, royalty-free license.

New Matter

Series A in 2015
New Matter, Inc. is a manufacturer of 3D printers aimed at making 3D printing accessible and affordable for homes, schools, and offices. Founded in 2014 and based in Pasadena, California, the company has developed the MOD-t desktop 3D printer, which offers a fully integrated, end-to-end consumer 3D printing experience. New Matter also provides an online platform featuring a store of 3D printable designs, enabling users of all skill levels to discover, customize, and print a variety of objects. The company's mission is to revolutionize the consumer 3D printing market by ensuring that this technology is available to a wider audience.

Say Media

Venture Round in 2014
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.

Zoomin

Venture Round in 2014
ZoomIn is an online photo printing and gifting platform based in India that specializes in preserving personal memories through high-quality photo products. The company provides a user-friendly service that allows customers to create custom photobooks, prints, and a variety of personalized gifts including calendars, cards, and mugs. Additionally, ZoomIn offers free cloud storage for photos, which can be easily imported or exported from social media platforms. This enables users to creatively express themselves and share their memories in unique ways, all while maintaining affordability in their product offerings.

Sift

Series B in 2014
Sift Limited, established in 1996, is a digital media solutions provider headquartered in Bristol, UK, with offices in Dublin, Ireland, and the United States. The company offers online business consultancy and services to various organizations, including member bodies, not-for-profits, publishers, and corporates. Sift's portfolio comprises nine online business communities, such as AccountingWEB and BusinessCloud9, and it organizes related face-to-face business events. Additionally, Sift provides PracticeWEB, a SaaS platform for UK accounting firms, and SiftGroups, which offers hosted online community solutions to publishers, corporates, and public sector bodies. Since 2011, Sift has expanded its services to include digital trust and safety solutions, helping over 34,000 sites and apps prevent fraud and build customer trust.

Flurry

Series D in 2013
Flurry, Inc. is a mobile application analytics and advertising platform that assists businesses in understanding and monetizing user interactions with their mobile applications. Founded in 2005 and headquartered in San Francisco, Flurry offers a comprehensive suite of products, including Flurry Analytics, which tracks consumer behavior across over 400,000 applications, providing insights into audience engagement and retention. The platform also features AppSpot for ad serving, AppCircle for audience building, Flurry Personas for targeted marketing, and Flurry Marketplace for streamlined access to advertisers. With more than 125,000 companies utilizing its services, Flurry handles over 1 billion end-user sessions monthly across various devices, including iOS, Android, and Windows Phone. Flurry is a subsidiary of Yahoo! Inc. as of 2014.

Knewton

Series E in 2013
Knewton, Inc. is a developer of an online adaptive learning engine based in New York, with additional offices in London, Tokyo, Singapore, and Dubai. Established in 2008, Knewton's platform personalizes education by providing students with tailored study recommendations, equipping teachers with analytics to enhance student support, and offering publishers insights to create more effective digital educational products. The company's adaptive learning solutions cater to higher education students across various subjects, including mathematics, economics, reading and writing, biology, and engineering. Knewton's technology is utilized by educational institutions and companies globally, and it has been recognized as a leader in the education technology sector, receiving accolades for its innovative approach to personalized learning.

Manifest

Seed Round in 2013
Manifest, Inc. is a San Francisco-based company that operates a product feed-based advertising platform designed to assist retailers and ecommerce businesses in optimizing their product promotions. Founded in 2011 and formerly known as SocialWire, Inc., the company rebranded in August 2015. Manifest's platform enables users to integrate product feeds and create product groups, utilizing a sophisticated matching engine to display relevant products to potential customers across various digital platforms, including Facebook and Google Shopping. The service has been instrumental in optimizing over 14 million products in billions of advertisements, generating significant returns on investment for clients. Notable retailers such as Neiman Marcus, Gilt, One Kings Lane, and LivingSocial leverage Manifest's capabilities to enhance customer engagement and discoverability of products. The company operates as a subsidiary of Rakuten Marketing LLC.

Flurry

Venture Round in 2013
Flurry, Inc. is a mobile application analytics and advertising platform that assists businesses in understanding and monetizing user interactions with their mobile applications. Founded in 2005 and headquartered in San Francisco, Flurry offers a comprehensive suite of products, including Flurry Analytics, which tracks consumer behavior across over 400,000 applications, providing insights into audience engagement and retention. The platform also features AppSpot for ad serving, AppCircle for audience building, Flurry Personas for targeted marketing, and Flurry Marketplace for streamlined access to advertisers. With more than 125,000 companies utilizing its services, Flurry handles over 1 billion end-user sessions monthly across various devices, including iOS, Android, and Windows Phone. Flurry is a subsidiary of Yahoo! Inc. as of 2014.

Sift

Series A in 2013
Sift Limited, established in 1996, is a digital media solutions provider headquartered in Bristol, UK, with offices in Dublin, Ireland, and the United States. The company offers online business consultancy and services to various organizations, including member bodies, not-for-profits, publishers, and corporates. Sift's portfolio comprises nine online business communities, such as AccountingWEB and BusinessCloud9, and it organizes related face-to-face business events. Additionally, Sift provides PracticeWEB, a SaaS platform for UK accounting firms, and SiftGroups, which offers hosted online community solutions to publishers, corporates, and public sector bodies. Since 2011, Sift has expanded its services to include digital trust and safety solutions, helping over 34,000 sites and apps prevent fraud and build customer trust.

myDocket

Series A in 2013
myDocket, Inc. is a technology company based in Austin, Texas, that provides a platform for sales teams to organize and share a variety of content, including presentations, whitepapers, and videos, with their customers. Founded in 2012 as Handshakez, Inc., myDocket aims to reduce uncertainty in the sales process by offering features that allow sales representatives to track email interactions and collateral usage. The platform enables users to know who is engaging with their content and when, thereby enhancing the effectiveness of sales efforts. Designed by industry veterans from Jive Software, Salesforce.com, and Solarwinds, myDocket presents shared content in an attractive format, ensuring a seamless experience for customers through one-click access. Instant alerts and notifications keep sales teams informed about content engagement, facilitating a more efficient sales cycle.

Refinery29

Series B in 2013
Refinery29 Inc. is a digital media and entertainment company founded in 2005 and headquartered in New York City, with additional operations in Los Angeles, London, and Berlin. The company focuses on providing feminocentric content across various lifestyle categories, including fashion, beauty, health, entertainment, and finance. Through a combination of engaging articles, original video programming, and shareable content, Refinery29 aims to inspire and empower women to lead independent, stylish, and informed lives. The platform not only informs its audience about current trends but also offers apparel and accessories, making it a comprehensive resource for women seeking to navigate modern life.

Manifest

Seed Round in 2012
Manifest, Inc. is a San Francisco-based company that operates a product feed-based advertising platform designed to assist retailers and ecommerce businesses in optimizing their product promotions. Founded in 2011 and formerly known as SocialWire, Inc., the company rebranded in August 2015. Manifest's platform enables users to integrate product feeds and create product groups, utilizing a sophisticated matching engine to display relevant products to potential customers across various digital platforms, including Facebook and Google Shopping. The service has been instrumental in optimizing over 14 million products in billions of advertisements, generating significant returns on investment for clients. Notable retailers such as Neiman Marcus, Gilt, One Kings Lane, and LivingSocial leverage Manifest's capabilities to enhance customer engagement and discoverability of products. The company operates as a subsidiary of Rakuten Marketing LLC.

Flurry

Series D in 2012
Flurry, Inc. is a mobile application analytics and advertising platform that assists businesses in understanding and monetizing user interactions with their mobile applications. Founded in 2005 and headquartered in San Francisco, Flurry offers a comprehensive suite of products, including Flurry Analytics, which tracks consumer behavior across over 400,000 applications, providing insights into audience engagement and retention. The platform also features AppSpot for ad serving, AppCircle for audience building, Flurry Personas for targeted marketing, and Flurry Marketplace for streamlined access to advertisers. With more than 125,000 companies utilizing its services, Flurry handles over 1 billion end-user sessions monthly across various devices, including iOS, Android, and Windows Phone. Flurry is a subsidiary of Yahoo! Inc. as of 2014.

RebelMouse

Seed Round in 2012
RebelMouse, Inc. is a social media aggregator and digital publishing platform founded in 2012 and headquartered in New York City. The platform enables brands, media companies, and individuals to create engaging content experiences that foster community building and audience growth across various social media channels. RebelMouse's innovative approach transcends conventional content management by liberating content across multiple sites, apps, and advertisements. It enhances audience engagement through intelligent recommendations, real-time trending alerts, and social calls to action. The company has been instrumental in generating significant online traffic for various publishers, including Axios and The Dodo, while also revitalizing established brands like PAPER Magazine. Additionally, RebelMouse assists organizations, such as United Airlines, in adopting media-centric strategies to enhance their online presence.

Jelli

Venture Round in 2012
Founded in 2008, Jelli operates as a cloud-based advertising company specializing in the U.S. radio market. It offers SpotPlan (a programmatic buying platform), RadioSpot (an automated advertising server for broadcast radio), and RadioDash (a campaign dashboard). As of 2018, it is a subsidiary of iHeartMedia.

9gag

Seed Round in 2012
9GAG, Inc. is an online platform and social media website that specializes in user-generated content, primarily focused on humor. Founded in 2008 and based in Mountain View, California, the company allows users to post and comment on a wide array of entertaining media, including funny pictures, videos, memes, and various categories such as gaming, anime, movies, and sports. The site features daily updates of user-generated videos encompassing themes like comedy, pranks, and cute moments, creating an engaging environment for users to connect and share their interests. Through its vibrant community, 9GAG fosters conversation and interaction among its users, making it a popular destination for humor and entertainment on the Internet.

Say Media

Venture Round in 2012
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.

WayWire

Seed Round in 2012
WayWire operates an online video curation platform that enables companies to significantly expand their video offerings without increasing production costs. It offers services such as video discovery, delivery, encoding/transcoding, storage, hosting, CDN delivery, and monetization tools. WayWire also provides analytics solutions for visitor behavior analysis.

Twenty20

Seed Round in 2012
Twenty20 provides a modern, real-world alternative to traditional stock photography. In the era of Instagram and the iPhone, stock photos can feel staged and uninspired. Twenty20 provides fresh, inspiring photography supplied by a global contributor community of ~ 250,000 mobile photographers. All imagery is available via a simple, royalty-free license.

Rewind Me

Seed Round in 2012
Rewind Me Inc., established in 2005 and headquartered in New York City, specializes in aggregating data from various digital tracking and sharing platforms such as Foursquare, Facebook, TripIt, Fitbit, RunKeeper, and Netflix. The company's primary service, The Rewind.Me App for iOS, transforms users' check-in activities into a personal tool and facilitates social interaction by unlocking the value of this aggregated data. By doing so, Rewind Me enables individuals to manage and monetize their digital history as a new personal asset on their iPhones.

Gumroad

Series A in 2012
Founded in 2011, Gumroad operates an online platform enabling creators to buy and sell digital goods such as music albums, movies, design templates, source codes, and merchandise directly to their audiences.

Moat

Series B in 2012
Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

Yummly

Series A in 2012
Yummly is a digital recipe platform founded in 2009 and headquartered in Redwood City, California. It allows users to search for recipes based on various criteria, including ingredients, dietary restrictions, allergies, nutrition, and cuisine. The platform utilizes patented technology and proprietary data to offer personalized recipe recommendations and features helpful tools and videos, enhancing the user experience for food enthusiasts. With its app available on multiple devices, including iPhone, iPad, Android, and Windows, Yummly aims to simplify the process of finding and sharing recipes, catering to diverse tastes and occasions.

Aereo

Series A in 2012
Aereo is a New York City-based technology company that enables consumers to access live broadcast television through Internet-connected devices using its cloud-based antenna and DVR technology. This service allows users to pause and rewind live programs or save them for later viewing, eliminating the need for a cable or satellite subscription. Aereo supports various platforms, including iPads, iPhones, MacBooks, and streaming devices like AppleTV and Roku. Membership options start at $8 per month, which includes access to the cloud-based technology and 20 hours of DVR storage, with an upgrade available for $12 per month for 60 hours of storage. New members can try the service free for the first month. Founded in February 2012 by Chet Kanoja and backed by IAC, Aereo aims to provide an alternative way for consumers to enjoy television content.

Gumroad

Seed Round in 2012
Founded in 2011, Gumroad operates an online platform enabling creators to buy and sell digital goods such as music albums, movies, design templates, source codes, and merchandise directly to their audiences.

Sincerely

Series A in 2011
Sincerely Inc, founded in 2011, is a company dedicated to simplifying the process of sending printed photos and gifts directly from mobile devices. The firm operates a suite of mobile gifting applications that enable users to browse, select, and send curated gifts, greeting cards, and postcards. By focusing on making gifting more accessible and enjoyable, Sincerely aims to enhance the experience of sharing meaningful moments through thoughtful and personalized items.

DoubleVerify

Series C in 2011
DoubleVerify is a software platform for digital media measurement, data, and analytics that provides online media verification and campaign effectiveness solutions for brand marketers, agencies, advertising networks, demand-side platforms, exchanges, and digital publishers. The platform delivers consistent, unbiased data and analytics to improve the quality and return on digital ad investments, including real-time metrics through DV Pinnacle and the DV Authentic Ad metric that measures whether an ad was delivered in a brand-safe environment, is fully viewable, viewed by a real person, and delivered in the intended geography. Founded in 2008 and based in New York City, DoubleVerify helps clients ensure quality advertising environments, campaign transparency, and performance across digital media.

Moat

Series A in 2011
Moat, Inc. is a New York-based company that specializes in developing software-as-a-service analytics solutions for brand advertisers and publishers. Founded in 2007 and now a subsidiary of Oracle Corporation, Moat offers a range of tools designed to enhance advertising effectiveness. Its Moat Analytics platform provides insights into ad campaigns and website inventory, while Moat Pro delivers real-time ad intelligence, enabling users to visualize relationships between brands, publishers, and programmatic platforms. Additionally, Moat offers a search engine dedicated to display ads, allowing users to discover and explore advertisements from various brands. This comprehensive approach positions Moat as a key player in measuring and driving customer attention across digital marketing channels.

Refinery29

Series A in 2011
Refinery29 Inc. is a digital media and entertainment company founded in 2005 and headquartered in New York City, with additional operations in Los Angeles, London, and Berlin. The company focuses on providing feminocentric content across various lifestyle categories, including fashion, beauty, health, entertainment, and finance. Through a combination of engaging articles, original video programming, and shareable content, Refinery29 aims to inspire and empower women to lead independent, stylish, and informed lives. The platform not only informs its audience about current trends but also offers apparel and accessories, making it a comprehensive resource for women seeking to navigate modern life.

Medico.com

Seed Round in 2011
Medico.com is a global health-focused internet company that operates an online health portal designed to provide users with access to relevant health information. Initially targeting users in Spain, the platform plans to expand into other Hispanic markets, including the United States, as well as explore opportunities in diverse languages and regions, such as India. The portal features a comprehensive collection of high-quality health reference materials in Spanish, encompassing over 4,000 articles on various diseases and conditions, along with continuously updated health news. Medico.com also includes community-oriented features and a question-and-answer platform that enables users to exchange information, share personal experiences related to medical conditions, and actively engage in their health management. The services offered by Medico.com are free for users, fostering an inclusive environment for health education and support.

Roblox

Series D in 2011
Roblox is an online gaming and entertainment platform that fosters virtual interactions and shared experiences among users. Founded in 2004 by David Baszucki and Erik Cassel, it is headquartered in San Mateo, California. The platform allows users to create and explore immersive 3D environments, enabling them to play, learn, and socialize. It is particularly popular among audiences under the age of 18, ranking as one of the top entertainment destinations for this demographic based on engagement metrics. The vast array of interactive experiences is developed by a global community of creators utilizing Roblox Studio, a desktop design tool provided by the platform. Roblox's growth is largely driven by word-of-mouth, with millions of new users joining each month, highlighting the strong community aspect of the platform.

Adaptly

Series A in 2011
Adaptly, Inc. is a digital advertising solutions provider based in New York City, with additional offices in Chicago, Los Angeles, San Francisco, Detroit, and London. Established in 2010, the company specializes in enabling large advertisers to effectively scale their campaigns across various social media platforms, including Facebook, Instagram, Snapchat, Twitter, and Pinterest. Adaptly offers a comprehensive suite of services that includes personalized planning and strategy, media buying, campaign execution, and performance analysis. Utilizing proprietary technology, the firm provides real-time insights and automated optimization to help clients achieve their advertising goals. As of December 2018, Adaptly operates as a subsidiary of Accenture plc and employs over 120 professionals dedicated to enhancing digital marketing effectiveness for its clientele.

Aereo

Seed Round in 2011
Aereo is a New York City-based technology company that enables consumers to access live broadcast television through Internet-connected devices using its cloud-based antenna and DVR technology. This service allows users to pause and rewind live programs or save them for later viewing, eliminating the need for a cable or satellite subscription. Aereo supports various platforms, including iPads, iPhones, MacBooks, and streaming devices like AppleTV and Roku. Membership options start at $8 per month, which includes access to the cloud-based technology and 20 hours of DVR storage, with an upgrade available for $12 per month for 60 hours of storage. New members can try the service free for the first month. Founded in February 2012 by Chet Kanoja and backed by IAC, Aereo aims to provide an alternative way for consumers to enjoy television content.

Keep Holdings

Series B in 2011
Keep Holdings Inc., established in 1997 and headquartered in New York, specializes in developing consumer-focused digital platforms. Its primary product is Keep, a mobile application offering workout plans, professional video instructions, training programs, and performance tracking for users seeking fitness and wellness solutions. Additionally, the company provides services centered around advertising, commercial email, and e-commerce, aiming to enhance connections between consumers and brands by leveraging innovative technologies.

Flurry

Series C in 2010
Flurry, Inc. is a mobile application analytics and advertising platform that assists businesses in understanding and monetizing user interactions with their mobile applications. Founded in 2005 and headquartered in San Francisco, Flurry offers a comprehensive suite of products, including Flurry Analytics, which tracks consumer behavior across over 400,000 applications, providing insights into audience engagement and retention. The platform also features AppSpot for ad serving, AppCircle for audience building, Flurry Personas for targeted marketing, and Flurry Marketplace for streamlined access to advertisers. With more than 125,000 companies utilizing its services, Flurry handles over 1 billion end-user sessions monthly across various devices, including iOS, Android, and Windows Phone. Flurry is a subsidiary of Yahoo! Inc. as of 2014.

Yummly

Seed Round in 2010
Yummly is a digital recipe platform founded in 2009 and headquartered in Redwood City, California. It allows users to search for recipes based on various criteria, including ingredients, dietary restrictions, allergies, nutrition, and cuisine. The platform utilizes patented technology and proprietary data to offer personalized recipe recommendations and features helpful tools and videos, enhancing the user experience for food enthusiasts. With its app available on multiple devices, including iPhone, iPad, Android, and Windows, Yummly aims to simplify the process of finding and sharing recipes, catering to diverse tastes and occasions.

Keep Holdings

Series A in 2010
Keep Holdings Inc., established in 1997 and headquartered in New York, specializes in developing consumer-focused digital platforms. Its primary product is Keep, a mobile application offering workout plans, professional video instructions, training programs, and performance tracking for users seeking fitness and wellness solutions. Additionally, the company provides services centered around advertising, commercial email, and e-commerce, aiming to enhance connections between consumers and brands by leveraging innovative technologies.

Transpera

Series C in 2010
Transpera is a mobile technology company specializing in monetizing videos on mobile devices. It offers a comprehensive platform and bridging technology designed to facilitate successful mobile video deployments. By serving online content owners, network operators, and advertisers, Transpera provides an integrated solution that connects all components necessary for effective mobile video services. The company enables video publishers to mobilize and distribute their content to mobile users, while also offering brand owners and advertisers a direct channel to reach their target audiences. Transpera's platform enhances the video offerings available to mobile carriers and supports a variety of internet video brands, including prominent names in entertainment and news.

Jelli

Series A in 2010
Founded in 2008, Jelli operates as a cloud-based advertising company specializing in the U.S. radio market. It offers SpotPlan (a programmatic buying platform), RadioSpot (an automated advertising server for broadcast radio), and RadioDash (a campaign dashboard). As of 2018, it is a subsidiary of iHeartMedia.

Knewton

Series C in 2010
Knewton, Inc. is a developer of an online adaptive learning engine based in New York, with additional offices in London, Tokyo, Singapore, and Dubai. Established in 2008, Knewton's platform personalizes education by providing students with tailored study recommendations, equipping teachers with analytics to enhance student support, and offering publishers insights to create more effective digital educational products. The company's adaptive learning solutions cater to higher education students across various subjects, including mathematics, economics, reading and writing, biology, and engineering. Knewton's technology is utilized by educational institutions and companies globally, and it has been recognized as a leader in the education technology sector, receiving accolades for its innovative approach to personalized learning.

UberMedia

Series A in 2010
UberMedia is a technology company headquartered in Pasadena, California, that specializes in targeted mobile advertising. It processes billions of social, demographic, and location signals daily to provide businesses with insights that enhance decision-making and consumer engagement. By delivering dynamic advertising solutions, UberMedia helps Fortune 500 companies across various sectors, including retail, automotive, entertainment, and consumer markets, achieve specific business goals such as increasing customer visits and boosting sales. The company is recognized as a pioneer in its field and has received accolades for its innovative approach.

Rixty

Seed Round in 2010
Rixty operates an alternative payment platform that facilitates cash and coin transactions for online entertainment purchases, allowing users without credit cards or bank accounts to engage in digital commerce. The service enables consumers to convert cash into Rixty value at a vast network of retail locations, providing a secure and confidential payment method for various digital content, including online games, virtual worlds, and mobile applications. By offering this cash-based solution, Rixty assists publishers in reaching a broader audience, increasing sales, and exploring new business models, while also attracting customers who prefer not to use traditional banking methods. The company plays a significant role in the online economy by catering to both youth and adult users seeking flexible payment options for their digital interactions.

Flurry

Series B in 2010
Flurry, Inc. is a mobile application analytics and advertising platform that assists businesses in understanding and monetizing user interactions with their mobile applications. Founded in 2005 and headquartered in San Francisco, Flurry offers a comprehensive suite of products, including Flurry Analytics, which tracks consumer behavior across over 400,000 applications, providing insights into audience engagement and retention. The platform also features AppSpot for ad serving, AppCircle for audience building, Flurry Personas for targeted marketing, and Flurry Marketplace for streamlined access to advertisers. With more than 125,000 companies utilizing its services, Flurry handles over 1 billion end-user sessions monthly across various devices, including iOS, Android, and Windows Phone. Flurry is a subsidiary of Yahoo! Inc. as of 2014.

Invite Media

Series A in 2009
Invite Media operates as a technology provider in the display advertising sector. It specializes in developing software that facilitates real-time bidding for advertisers and agencies seeking to purchase digital ad space efficiently. The company's platform enables users to establish automated strategies, optimizing campaigns across various real-time bidding inventory sources.

ScanScout

Series B in 2009
ScanScout is a leading online video advertising network that connects major advertisers with publishers to enhance video advertising opportunities. By partnering with publishers, ScanScout enables them to generate significant revenue from their video content while ensuring a user-friendly monetization process. For advertisers, the company offers capabilities to target, optimize, and deliver ad messages effectively, thereby maximizing user engagement. Serving hundreds of millions of ad impressions monthly, ScanScout ranks among the largest online video networks globally. The company is headquartered in Boston, with additional offices in New York and Los Angeles.

Roblox

Series D in 2009
Roblox is an online gaming and entertainment platform that fosters virtual interactions and shared experiences among users. Founded in 2004 by David Baszucki and Erik Cassel, it is headquartered in San Mateo, California. The platform allows users to create and explore immersive 3D environments, enabling them to play, learn, and socialize. It is particularly popular among audiences under the age of 18, ranking as one of the top entertainment destinations for this demographic based on engagement metrics. The vast array of interactive experiences is developed by a global community of creators utilizing Roblox Studio, a desktop design tool provided by the platform. Roblox's growth is largely driven by word-of-mouth, with millions of new users joining each month, highlighting the strong community aspect of the platform.

DoubleVerify

Series A in 2009
DoubleVerify is a software platform for digital media measurement, data, and analytics that provides online media verification and campaign effectiveness solutions for brand marketers, agencies, advertising networks, demand-side platforms, exchanges, and digital publishers. The platform delivers consistent, unbiased data and analytics to improve the quality and return on digital ad investments, including real-time metrics through DV Pinnacle and the DV Authentic Ad metric that measures whether an ad was delivered in a brand-safe environment, is fully viewable, viewed by a real person, and delivered in the intended geography. Founded in 2008 and based in New York City, DoubleVerify helps clients ensure quality advertising environments, campaign transparency, and performance across digital media.

Knewton

Series B in 2009
Knewton, Inc. is a developer of an online adaptive learning engine based in New York, with additional offices in London, Tokyo, Singapore, and Dubai. Established in 2008, Knewton's platform personalizes education by providing students with tailored study recommendations, equipping teachers with analytics to enhance student support, and offering publishers insights to create more effective digital educational products. The company's adaptive learning solutions cater to higher education students across various subjects, including mathematics, economics, reading and writing, biology, and engineering. Knewton's technology is utilized by educational institutions and companies globally, and it has been recognized as a leader in the education technology sector, receiving accolades for its innovative approach to personalized learning.

Transpera

Series B in 2008
Transpera is a mobile technology company specializing in monetizing videos on mobile devices. It offers a comprehensive platform and bridging technology designed to facilitate successful mobile video deployments. By serving online content owners, network operators, and advertisers, Transpera provides an integrated solution that connects all components necessary for effective mobile video services. The company enables video publishers to mobilize and distribute their content to mobile users, while also offering brand owners and advertisers a direct channel to reach their target audiences. Transpera's platform enhances the video offerings available to mobile carriers and supports a variety of internet video brands, including prominent names in entertainment and news.

MeetMe

Series B in 2008
MeetMe is a social networking company focused on meeting new people, primarily in the United States. It originated as MyYearbook and now operates MeetMe.com and a suite of iOS and Android apps, available in English, Spanish, and Portuguese. The platform monetizes through advertising and virtual currency and has a strong mobile presence. It also provides livestreaming video and creator economy solutions to help brands monetize and engage audiences, supported by a portfolio of mobile apps and services designed to foster connection and community.

BiggerBoat

Series A in 2008
BiggerBoat operates as an online advertising network that specializes in advertising within the entertainment sector. By leveraging digital platforms, BiggerBoat aims to connect advertisers with audiences through engaging content related to entertainment, enhancing visibility and reach for brands. The company emphasizes creating effective advertising solutions that resonate with consumers in an increasingly digital landscape.

Knewton

Series A in 2008
Knewton, Inc. is a developer of an online adaptive learning engine based in New York, with additional offices in London, Tokyo, Singapore, and Dubai. Established in 2008, Knewton's platform personalizes education by providing students with tailored study recommendations, equipping teachers with analytics to enhance student support, and offering publishers insights to create more effective digital educational products. The company's adaptive learning solutions cater to higher education students across various subjects, including mathematics, economics, reading and writing, biology, and engineering. Knewton's technology is utilized by educational institutions and companies globally, and it has been recognized as a leader in the education technology sector, receiving accolades for its innovative approach to personalized learning.

Invite Media

Seed Round in 2008
Invite Media operates as a technology provider in the display advertising sector. It specializes in developing software that facilitates real-time bidding for advertisers and agencies seeking to purchase digital ad space efficiently. The company's platform enables users to establish automated strategies, optimizing campaigns across various real-time bidding inventory sources.

Attributor

Series C in 2008
Attributor Corporation specializes in digital content protection services tailored for the publishing industry. The company offers the Digimarc Guardian solution, which identifies and validates pirated content across various platforms, including cyberlockers and peer-to-peer networks. When unauthorized use is detected, Guardian notifies the hosting site and provides options such as transitioning to authorized content, submitting licensing requests, or issuing a DMCA takedown notice. Additionally, Attributor features an analytics platform that helps publishers assess how digital content is consumed, enabling them to identify infringement, enforce authorized use, analyze market demand, and optimize monetization strategies.

Roblox

Series C in 2008
Roblox is an online gaming and entertainment platform that fosters virtual interactions and shared experiences among users. Founded in 2004 by David Baszucki and Erik Cassel, it is headquartered in San Mateo, California. The platform allows users to create and explore immersive 3D environments, enabling them to play, learn, and socialize. It is particularly popular among audiences under the age of 18, ranking as one of the top entertainment destinations for this demographic based on engagement metrics. The vast array of interactive experiences is developed by a global community of creators utilizing Roblox Studio, a desktop design tool provided by the platform. Roblox's growth is largely driven by word-of-mouth, with millions of new users joining each month, highlighting the strong community aspect of the platform.

Zoomin

Venture Round in 2008
ZoomIn is an online photo printing and gifting platform based in India that specializes in preserving personal memories through high-quality photo products. The company provides a user-friendly service that allows customers to create custom photobooks, prints, and a variety of personalized gifts including calendars, cards, and mugs. Additionally, ZoomIn offers free cloud storage for photos, which can be easily imported or exported from social media platforms. This enables users to creatively express themselves and share their memories in unique ways, all while maintaining affordability in their product offerings.

Invite Media

Seed Round in 2007
Invite Media operates as a technology provider in the display advertising sector. It specializes in developing software that facilitates real-time bidding for advertisers and agencies seeking to purchase digital ad space efficiently. The company's platform enables users to establish automated strategies, optimizing campaigns across various real-time bidding inventory sources.

Sendori

Series A in 2007
Sendori is a company focused on enhancing digital marketing solutions for advertisers and publishers, aiming to reduce costs, generate revenue, and protect brand equity. It offers a diverse range of high-converting traffic through both proprietary and third-party network sources. Sendori utilizes patented one-click redirect technology and a robust ad serving platform to optimize digital advertising campaigns, driving conversions while minimizing the cost per acquisition. Additionally, the company provides internet navigation support that improves the customer experience by facilitating faster access to popular websites and enhancing security by reducing the risk of typos that could lead to malicious sites.

Zoomin

Seed Round in 2007
ZoomIn is an online photo printing and gifting platform based in India that specializes in preserving personal memories through high-quality photo products. The company provides a user-friendly service that allows customers to create custom photobooks, prints, and a variety of personalized gifts including calendars, cards, and mugs. Additionally, ZoomIn offers free cloud storage for photos, which can be easily imported or exported from social media platforms. This enables users to creatively express themselves and share their memories in unique ways, all while maintaining affordability in their product offerings.

Say Media

Series D in 2007
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.

Say Media

Series D in 2007
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.

Transpera

Series A in 2007
Transpera is a mobile technology company specializing in monetizing videos on mobile devices. It offers a comprehensive platform and bridging technology designed to facilitate successful mobile video deployments. By serving online content owners, network operators, and advertisers, Transpera provides an integrated solution that connects all components necessary for effective mobile video services. The company enables video publishers to mobilize and distribute their content to mobile users, while also offering brand owners and advertisers a direct channel to reach their target audiences. Transpera's platform enhances the video offerings available to mobile carriers and supports a variety of internet video brands, including prominent names in entertainment and news.

ScanScout

Series A in 2007
ScanScout is a leading online video advertising network that connects major advertisers with publishers to enhance video advertising opportunities. By partnering with publishers, ScanScout enables them to generate significant revenue from their video content while ensuring a user-friendly monetization process. For advertisers, the company offers capabilities to target, optimize, and deliver ad messages effectively, thereby maximizing user engagement. Serving hundreds of millions of ad impressions monthly, ScanScout ranks among the largest online video networks globally. The company is headquartered in Boston, with additional offices in New York and Los Angeles.

MeetMe

Series A in 2007
MeetMe is a social networking company focused on meeting new people, primarily in the United States. It originated as MyYearbook and now operates MeetMe.com and a suite of iOS and Android apps, available in English, Spanish, and Portuguese. The platform monetizes through advertising and virtual currency and has a strong mobile presence. It also provides livestreaming video and creator economy solutions to help brands monetize and engage audiences, supported by a portfolio of mobile apps and services designed to foster connection and community.

RockYou Media

Series A in 2007
RockYou, Inc. is an interactive media and entertainment company that specializes in in-game video advertising and the development of social games. Founded in 2005 and based in San Francisco, the company operates a video advertising platform that connects premium brands with users across various digital environments, including Facebook, the web, and mobile devices. RockYou's advertising network reaches approximately 68 million monthly viewers, providing brands and publishers with engaging content tailored for a multicultural audience. The company's portfolio includes a diverse range of free-to-play games spanning multiple genres and platforms, aimed at entertaining users while facilitating connections in an online networking space. However, in February 2019, RockYou, Inc. filed for voluntary liquidation under Chapter 7 in the US Bankruptcy Court for the Southern District of New York.

Attributor

Series B in 2006
Attributor Corporation specializes in digital content protection services tailored for the publishing industry. The company offers the Digimarc Guardian solution, which identifies and validates pirated content across various platforms, including cyberlockers and peer-to-peer networks. When unauthorized use is detected, Guardian notifies the hosting site and provides options such as transitioning to authorized content, submitting licensing requests, or issuing a DMCA takedown notice. Additionally, Attributor features an analytics platform that helps publishers assess how digital content is consumed, enabling them to identify infringement, enforce authorized use, analyze market demand, and optimize monetization strategies.

BiggerBoat

Series A in 2006
BiggerBoat operates as an online advertising network that specializes in advertising within the entertainment sector. By leveraging digital platforms, BiggerBoat aims to connect advertisers with audiences through engaging content related to entertainment, enhancing visibility and reach for brands. The company emphasizes creating effective advertising solutions that resonate with consumers in an increasingly digital landscape.

ScanScout

Series A in 2006
ScanScout is a leading online video advertising network that connects major advertisers with publishers to enhance video advertising opportunities. By partnering with publishers, ScanScout enables them to generate significant revenue from their video content while ensuring a user-friendly monetization process. For advertisers, the company offers capabilities to target, optimize, and deliver ad messages effectively, thereby maximizing user engagement. Serving hundreds of millions of ad impressions monthly, ScanScout ranks among the largest online video networks globally. The company is headquartered in Boston, with additional offices in New York and Los Angeles.

Say Media

Series C in 2006
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.

Snapvine

Series A in 2006
Snapvine is a provider of voice and mobility solutions that enables users to leave voicemails online. The process involves contacting a central Snapvine number and entering a specific code to direct the message to the intended recipient, or alternatively, using a microphone connected to a computer. The voicemails can be shared through simple embeddable widgets, allowing for either public access, where anyone can listen to the messages, or private access, restricted to the intended recipient. This service has gained popularity on social networks, particularly among artists and celebrities, facilitating communication with their fans.

ScanScout

Series A in 2006
ScanScout is a leading online video advertising network that connects major advertisers with publishers to enhance video advertising opportunities. By partnering with publishers, ScanScout enables them to generate significant revenue from their video content while ensuring a user-friendly monetization process. For advertisers, the company offers capabilities to target, optimize, and deliver ad messages effectively, thereby maximizing user engagement. Serving hundreds of millions of ad impressions monthly, ScanScout ranks among the largest online video networks globally. The company is headquartered in Boston, with additional offices in New York and Los Angeles.

Wikia

Series A in 2006
Wikia is the developer of Fandom, a global entertainment media platform that serves as a hub for fans to explore and celebrate various aspects of pop culture. The platform enables users to engage with content related to games, movies, television, and anime, as well as contribute to fandom wikis. Fandom provides a centralized space for pop culture news, discussions, and discovery, fostering a strong community among enthusiasts. Additionally, it hosts D&D Beyond, a direct-to-consumer service that supports the community of Dungeons & Dragons players and fans.

Attributor

Series A in 2006
Attributor Corporation specializes in digital content protection services tailored for the publishing industry. The company offers the Digimarc Guardian solution, which identifies and validates pirated content across various platforms, including cyberlockers and peer-to-peer networks. When unauthorized use is detected, Guardian notifies the hosting site and provides options such as transitioning to authorized content, submitting licensing requests, or issuing a DMCA takedown notice. Additionally, Attributor features an analytics platform that helps publishers assess how digital content is consumed, enabling them to identify infringement, enforce authorized use, analyze market demand, and optimize monetization strategies.

Say Media

Series B in 2006
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.

Odeo

Series A in 2005
Odeo is a platform dedicated to podcasting, offering users the ability to explore, search, discover, share, and publish aggregated podcasts. It serves as a hub for audio and video content syndicated via RSS.

Say Media

Series A in 2005
Say Media, Inc. is a digital publishing company that specializes in creating, distributing, and monetizing digital content. The company operates the Tempest publishing platform, which empowers independent content creators to develop engaged communities across various consumer interest areas, including Style, Living, Food, and Tech. Say Media offers innovative advertising solutions such as AdFrames, an expandable media ad unit designed to enhance reader engagement, and Portable Creative, which allows advertisers to utilize AdFrames on any trading desk. With a global reach exceeding 400 million people, Say Media provides brands with effective and accountable ways to connect with target audiences. Founded in 2004 and originally known as VideoEgg, Say Media is headquartered in San Francisco, with additional offices in New York, Chicago, London, Toronto, and Portland. The company operates as a subsidiary of TheMaven, Inc.
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