General Electric

Travelshift is a company dedicated to transforming the travel industry by connecting travelers with authentic experiences in unique locations. It has developed a travel marketplace application that facilitates bookings and provides community-led tourist information. The platform employs an affiliate system powered by artificial intelligence to automate content and curate personalized travel plans, allowing travelers to manage their accommodations according to suggested itineraries. This innovative solution helps smaller service providers in the tourism sector collaborate and thrive in a competitive market. Initially launched and tested in Iceland, Travelshift addresses the challenges faced by emerging companies in a booming tourism industry dominated by established players. Through its technology, Travelshift aims to create memorable trips and optimize vacations for travelers by enabling them to further customize their journeys with available experiences nearby.