Gridiron Capital
Gridiron Capital is a private equity investment firm based in New Canaan, Connecticut, focused on middle-market opportunities in niche manufacturing, business services, and specialty consumer products, with activity in branded consumer, B2B and B2C services and select industrial sectors. The firm pursues growth capital, buyouts, and corporate divestitures, including industry consolidation and changes of ownership, often taking majority or controlling stakes. It targets opportunities in the United States and Canada, with portfolio companies across North America and related markets. Gridiron emphasizes partnering with owners and management teams, drawing on experience from family-owned businesses to provide operating support and leadership expertise to build market-leading companies. The approach highlights people and culture as drivers of performance and aims to help portfolio companies implement strategic plans, improve operations, and strengthen competitive positioning.
Top Stages
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Past deals in Hunting
GSM Outdoors
Acquisition in 2020
GSM Outdoors specializes in developing and marketing innovative products for the hunting, sport shooting, and outdoor enthusiast market. GSM owns several industry-leading brands including Stealth Cam, Walker’s, Cyclops, Western Rivers, American Hunter, HME, and SME. GSM’s strong focus on innovation, product development, rigorous quality control, and customer support has earned it a reputation for delivering top quality outdoor gear backed by industry leading customer service.
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