Gumi Ventures

Lute Media is a Tokyo-based company specializing in artist management and video production services. Established in 2016, it focuses on creating mobile-optimized vertical short videos that cater to the digital native audience. The company also offers video casting and consulting services for content creation, assisting both artists and other organizations in producing engaging video content. Lute Media facilitates on-site video shoots, allowing artists to generate multiple videos throughout the day. In addition to its production services, the company is dedicated to cultural marketing, ensuring that its video works draw on historical influences and contextual relevance to enhance the artistic value and appeal. Through its operations, Lute Media aims to protect the rights of creators while promoting fair use of cultural content.