Hertz is a leading global car rental company, operating over 1,700 airport locations in the U.S. and more than 1,300 internationally. The company provides a diverse range of vehicles for rent, including cars, crossovers, and light trucks, through its brands such as Hertz, Dollar, Thrifty, and Firefly. Hertz distinguishes itself with services like Hertz Gold Plus Rewards, NeverLost navigation, Carfirmations, and Mobile Wi-Fi, along with specialized vehicle collections such as Adrenaline, Dream, Family, Fun, Green, and Prestige. Beyond traditional car rentals, Hertz also engages in vehicle leasing and fleet management through its ownership of Donlen Corporation. Additionally, it operates Hertz 24/7, an hourly car rental service, and offers vehicle sales via its Rent2Buy program. The company further expands its portfolio with Hertz Equipment Rental Corporation, which is among the largest equipment rental businesses globally, serving sectors like construction, industrial, oil, gas, entertainment, and government with a wide range of tools and equipment available for rent and sale.
Executive Vice President, Revenue Management and Fleet Acquisition
Justin Keppy
COO
10 past transactions
UFODRIVE
Series A in 2022
UFODRIVE S.A., based in Capellen, Luxembourg, specializes in electric car rental services that prioritize convenience and environmental sustainability. The company aims to enhance the car rental experience by eliminating traditional hassles such as keys, paperwork, and queues, allowing customers to book, unlock, and drive vehicles directly through their smartphones. With a presence in major cities like London, New York, and Paris, UFODRIVE offers a fully digital and on-demand service for both city and airport locations throughout Europe. Additionally, UFODRIVE provides its technology, branded as UFOFLEET, to major mobility brands, enabling them to automate complex rental ecosystems and improve their service offerings. The company's commitment to electric vehicles ensures a focus on reducing emissions while delivering a streamlined rental experience.
Luxe
Series B in 2016
Luxe is building a logistics platform that will drive the next generation of local real time services, beginning with parking. The free Luxe app, available on iPhone, transforms parking from a necessary evil to a daily highlight. With a veteran team of leaders from Zynga, Tesla, Google, Yahoo and Groupon, a fleet of prescreened, friendly valets, dozens of insured and secure indoor parking lots and a sophisticated technology platform that monitors every step of the process from drop-off to pick-up, Luxe is leading the charge on a new industry of on demand services that addresses a ubiquitous urban challenge: parking.
CCL Vehicle Rentals
Acquisition in 2013
CCL Vehicle Rentals specializes in accident management services aimed at assisting motorists involved in car accidents that were not their fault. The company offers a range of services, including claims handling management, provision of replacement vehicles, supervision of vehicle repairs, and recovery of uninsured losses. By focusing on these areas, CCL Vehicle Rentals helps streamline the process for clients, alleviating the challenges that often arise after an accident.
Cinelease
Acquisition in 2012
Cinelease is a rental firm specializing in grip and set lighting equipment for the television, feature film, commercial, music video, and event industries. The company provides a comprehensive range of products, including LED lights, wireless technology, tungsten and HMI lights, as well as essential accessories like distribution boxes, dimmers, cables, and grip hardware. Additionally, Cinelease offers trucks equipped with packages tailored for commercials and music videos. Their grip equipment inventory encompasses items such as flags, stands, reflectors, ladders, sandbags, apple boxes, and various accessories, ensuring a robust solution for production needs.
Forces
Acquisition in 2011
Forces is the power solution provider in Chicago and the upper Midwest for 40 years.
Automoti Group
Acquisition in 2009
Automoti Group, Inc. is an online marketplace based in Whippany, New Jersey, that enables consumers to purchase used cars at discounted prices. The company focuses on providing a direct buying experience for customers, ensuring access to a variety of vehicles at competitive rates. Automoti Group operates as a subsidiary of Hertz Global Holdings, enhancing its capabilities within the automotive market.
Advantage Rent A Car
Acquisition in 2009
Advantage Rent A Car, established in 1963, is a prominent rental car company in the United States, operating 44 locations nationwide. Acquired by Catalyst Capital Group Inc. in 2014, Advantage boasts one of the industry's youngest and most diverse fleets, catering to various customer needs. The company serves business, leisure, government, and local clients, providing a range of vehicles from economy cars to SUVs and minivans at competitive prices. Recently, Advantage introduced a business customer program called Advantage for Business, which features a flat pricing structure and additional benefits for frequent travelers, reflecting its commitment to enhancing customer experience and expanding its market presence.
Eileo
Acquisition in 2009
Eileo is a prominent provider of car-sharing technology that caters to corporations, retailers, and individual customers. The company specializes in car and equipment rental services, offering a user-friendly online platform for car-sharing solutions. Customers can conveniently plan and book vehicles through the application, as well as view invoices and manage payments. Eileo's focus on enhancing accessibility and efficiency in car rental services positions it as a key player in the growing car-sharing market.
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