Icon Capital
Icon Capital, established in 2001, is a Norwegian private equity firm headquartered in Oslo. The company specializes in investing in high-growth potential businesses, primarily in the energy, technology, and renewable energy sectors. Icon Capital's strategy involves leveraging its unique expertise to create lasting value in partnership with management teams.
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Past deals in Oslo
Malorama
Private Equity Round in 2019
Malorama is Norway's leading trading house specializing in surface treatment products, including paint, flooring, and wallpaper. The company operates a multifaceted business model that encompasses both retail and wholesale trade. Its retail brands include Colorful and Mal Proff, while it also supports independent businesses through the Kulør chain. Malorama's wholesale and logistics division, Farveringen, plays a critical role in its operations. In addition to a comprehensive product range, the company provides concepts and category development, along with support systems and administrative solutions tailored for shops and craftsmen. By serving the building material market, Malorama has established itself as a key player in the distribution of interior and exterior surface products in Oslo and beyond.
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