InMobi provides mobile advertising services in Asia and Africa. It develops an advertisement serving algorithm that helps in optimizing the ranking of the advertisements served on mobile phones. InMobi also provides campaign management services, such as strategy, designing, executing, managing, and optimizing campaigns, and advertisement creation, format, and targeting services for advertisers. Moreover, it offers monetization strategies to monetize site traffic by using a combination of performance and branding advertisements, and an advertisement serving algorithm to rank the advertisements available based on user targeting and past performance for publishers. Further, InMobi provides advertisers and publishers with access to near real-time reports to monitor the performance of advertisement campaigns and the status of site monetization. Furthermore, it offers InMobi Ad Tracker, a mobile campaign conversion tracking solution; and Lifetime Value Platform, a platform that identifies in-application user groups and provides behavior insight to publishers or application developers. InMobi has a strategic partnership with TalkingData. Naveen Tewari, Mohit Saxena, Amit Gupta, and Abhay Singhal founded mKhoj Solutions Private Limited in 2006 that became InMobi Technologies in August 2009, with its headquarters in Bengaluru in India and additional offices in New Delhi and Mumbai in India.
Roposo - TV by the People is a unique social media platform where people express visually with homemade videos and photos. The app offers a seamless browsing experience with user-generated channels. Users can watch what is relevant to them and at the same time connect with a wide audience from round the globe. With its interesting post creation and editing tools, users can share their life, showcase their unrevealed talents, and voice their opinion on things that matter. Its user-base of more than 8.5 million makes Roposo a promising business platform for skilled home sellers from pan-India. With over 750 million video views and more than 37,50,000 posts a month, the venture has established itself as a niche player in the Indian digital space. A brand of Relevant E-solutions headquartered in Gurgaon, Roposo is the brainchild of three IIT Delhi alumni, Mayank Bhangadia, Avinash Saxena and Kaushal Shubhank.
Pinsight is the source for actionable insights gleaned from first-party mobile data. Pinsight uses data to cut through the clutter of our digital lives to make it more relevant and engaging. From identifying your best customers to developing custom audiences and reaching them on-device, Pinsight provides solutions for every touch point.
AerServ is a free mobile SSP and monetization platform that empowers mobile publishers with a superior technology platform, supercharges their ad revenue through mobile video, and supports them with unrivaled customer service for a triple-win.
Nestaway is a Bangalore-based home rental network attempting to provide better rental solutions via design and technology. They help their customers to find, book, and move-in to a rental home of choice across Indian cities - all from within an application. Moreover, they help them move-in, ask for services from tap leakage to door lock broken, rental payment, and finally move-out - again all within an app. NestAway was founded in January 2015.
Overlay Media is one of the leading developers of context-aware and location-sensing mobile technologies. The company's flagship product, the Context Engine, enables intelligent on-device behaviour, wiser use of battery power and increased personalisation. These enhancements to the mobile experience can be exploited in a wide variety of ways such as automation, advertising and analytics: Context allows marketers to understand the consumer better and therefore increase the relevance of their appeal.
Today's cutting edge network defense systems can prevent most intrusions by using advanced access control heuristics, real time threat feeds & content behavioral analysis. However once there is a compromise, malware can dangerously go unnoticed for quite a while because these techniques cannot detect communication behavior over multiple sessions over time. This is why MetaFlows' advanced malware detection technology continuously performs multi-session analysis. Rather than focusing on single events (like a traditional IDS/IPS), it produces incident reports containing multiple events related to the same threat. False positives are virtually eliminated letting security administrators focus on security events that really matter.
MMTG Labs
Acquisition in 2012
MMTG Labs, Inc. operates an online market place that provides Facebook timeline applications and business tools. The company offers various types of applications, including contact forms, contests, coupons, documents, donations, eCommerce, jobs, music, photos, polls, RSS/blog, support, Twitter, video, and welcome page; and analytics/tracking, CRM, and marketing and publicity tools. Its platform enables developers to monetize and distribute their applications for social network brand pages; small businesses to grow with Facebook business applications for their pages; and agencies and brands worldwide power Facebook campaigns. The company was founded in 2010 and is based in Oakland, California...
Appbistro is an application marketplace for Facebook pages. At Appbistro, page administrators can quickly find applications that they can easily plug into their pages and quickly increase the engagement and reach of their pages. The applications within the marketplace are built by known and vetted Facebook developers, and feature applications for Foursquare, Gowalla, Yelp, and more. Appbistro's parent company, MMTG Labs, Inc., was acquired by InMobi in July 2012.
Appstores is making it easier for consumers to find apps by giving small and large niche publishers and API/platform companies the tools to showcase apps most relevant to their users.
Sprout helps creative professionals build rich media HTML5 ads simply. Their AdVine platform is integrated with leading mobile ad networks and publishers. Anyone can now build rich HTML5 mobile ads once then run everywhere. Fully integrated with the leading ad servers and social networks, Sprout campaigns can run anywhere your consumers spend time online. Sprout customers include Disney, Warner Bros., HBO, Federated Media, Intel, Technorati, Toyota, and MTV. Funded by Polaris Venture Partners, Sprout is based in Honolulu, HI and San Francisco, CA. To learn more, visit sproutinc.com.
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