Chameleon
Series A in 2022
Chameleon Intelligent Tech Inc. has developed an online platform that facilitates the creation and optimization of product tours for web applications without the need for coding. Established in 2015 and headquartered in San Francisco, California, Chameleon aims to enhance user onboarding by providing designers, product managers, marketers, and customer success managers with greater control over user experiences. The platform allows teams to quickly build, test, and deploy in-product tours through a user-friendly WYSIWYG editor. Its implementation is straightforward, requiring only a few lines of code, and it automatically gathers analytics, enabling a data-driven approach to refining user onboarding processes.
Nebula Brands
Series B in 2021
Nebula Brands is a technology-driven company specializing in the acquisition and consolidation of Amazon sellers and suppliers, particularly those based in China. By leveraging its expertise in mergers and acquisitions, online retail, eCommerce, and branding, Nebula seeks to enhance the value of these businesses within its global e-commerce ecosystem. The firm's approach involves integrating acquired brands into its platform, thereby streamlining operations and improving supply chain management to foster growth and efficiency.
MoEngage, Inc. is a technology company that provides a cloud-based user analytics and engagement platform aimed at enhancing customer retention and lifetime value for consumer businesses. Founded in 2014 and headquartered in San Francisco, California, the company serves various industries, including e-commerce, telecommunications, travel and hospitality, and banking and finance. MoEngage's platform enables businesses to deliver personalized interactions through multiple channels, such as push notifications, in-app messaging, web push, and SMS, all managed from a single dashboard. With a focus on machine learning, the platform optimizes customer engagement by analyzing user behavior and delivering tailored recommendations. MoEngage also has offices in several international locations, including Bengaluru, Singapore, London, Jakarta, Bangkok, Ho Chi Minh City, and Berlin.
Shanghai LinkedCare Information Technology
Series D in 2021
Shanghai LinkedCare Information Technology Co., Ltd. is a company that specializes in developing oral intelligence management software and integrated management systems tailored for dental clinics and medical beauty institutions. Founded in 2015 and based in Shanghai, the company offers a comprehensive dental cloud management solution that includes features such as electronic signatures, member management, treatment planning, clinic analysis, chain management, and inventory oversight. Additionally, it provides medical beauty cloud management solutions, encompassing marketing tools, member management, cashier systems, appointment scheduling, and analytical management. LinkedCare aims to fully automate the digital operations of consumer medical institutions, promoting standardization in management and treatment, enhancing marketing capabilities, and facilitating mobile office solutions. Through its services, the company helps institutions improve operational efficiency, increase revenue, and manage risks effectively.
Zhuizhi Technology
Series A in 2021
Zhuizhi Technology specializes in providing technology services tailored for fast-selling retail companies, focusing on smart retail integrated solutions. The company offers a range of products, including payment access services, mobile management assistant applets, and smart cash registers, all designed to facilitate intelligent management and enhance sales efficiency for retailers. Zhuizhi Technology's expertise encompasses store digitization, optimization of offline to online traffic, precision marketing for members, and improvements in both shopping experiences and store floor efficiency. By addressing the needs of the retail industry through innovative solutions for middle and front desk operations, Zhuizhi Technology supports merchants in managing their businesses effectively.
Nebula Brands
Series A in 2021
Nebula Brands is a technology-driven company specializing in the acquisition and consolidation of Amazon sellers and suppliers, particularly those based in China. By leveraging its expertise in mergers and acquisitions, online retail, eCommerce, and branding, Nebula seeks to enhance the value of these businesses within its global e-commerce ecosystem. The firm's approach involves integrating acquired brands into its platform, thereby streamlining operations and improving supply chain management to foster growth and efficiency.
Xingyun Group
Series C in 2020
Xingyun Group specializes in transforming the digital supply chain for consumer goods, offering comprehensive Direct-to-Consumer (DTC) services. The company employs whole-process SaaS tools to enhance the global commodity trade environment. Its Management Middle-end System Services Engine integrates industrial ecological resources, facilitating cost reduction and efficiency improvements through data utilization. Xingyun Group supports overseas consumer brands in entering the Chinese market while assisting Chinese brands in their global expansion efforts. The platform boasts nearly 160 cooperative and self-operated warehouses across 72 countries and one region, catering to over 350,000 online and offline retailers in China. Its product offerings include maternal and child supplies, beauty care, healthcare, digital products, clothing, and shoes, ensuring reliable and cost-effective purchasing solutions for domestic retailers.
Salsify is an e-commerce software startup based in Boston, Massachusetts, founded in 2012 by Jason Purcell, Jeremy Redburn, and Rob Gonzalez. The company provides a comprehensive platform known as Commerce Experience Management (CommerceXM), which integrates Product Experience Management tools—including Product Information Management (PIM), Digital Asset Management (DAM), and an Experience Builder—with essential commerce functionalities. This platform is designed to facilitate sales across various channels, including retailers, distributors, marketplaces, social commerce, and direct-to-consumer (D2C) sites. By offering these tools, Salsify aims to enhance brand visibility and performance on digital shelves, helping businesses optimize their product presentation and inventory management to drive online sales effectively.
Zhuizhi Technology
Seed Round in 2020
Zhuizhi Technology specializes in providing technology services tailored for fast-selling retail companies, focusing on smart retail integrated solutions. The company offers a range of products, including payment access services, mobile management assistant applets, and smart cash registers, all designed to facilitate intelligent management and enhance sales efficiency for retailers. Zhuizhi Technology's expertise encompasses store digitization, optimization of offline to online traffic, precision marketing for members, and improvements in both shopping experiences and store floor efficiency. By addressing the needs of the retail industry through innovative solutions for middle and front desk operations, Zhuizhi Technology supports merchants in managing their businesses effectively.
Xingyun Group
Series B in 2019
Xingyun Group specializes in transforming the digital supply chain for consumer goods, offering comprehensive Direct-to-Consumer (DTC) services. The company employs whole-process SaaS tools to enhance the global commodity trade environment. Its Management Middle-end System Services Engine integrates industrial ecological resources, facilitating cost reduction and efficiency improvements through data utilization. Xingyun Group supports overseas consumer brands in entering the Chinese market while assisting Chinese brands in their global expansion efforts. The platform boasts nearly 160 cooperative and self-operated warehouses across 72 countries and one region, catering to over 350,000 online and offline retailers in China. Its product offerings include maternal and child supplies, beauty care, healthcare, digital products, clothing, and shoes, ensuring reliable and cost-effective purchasing solutions for domestic retailers.
Xyb2b provides online shopping platform. Its platform provides maternal and child supplies, beauty care, healthcare, digital life, clothing and shoes in a wide range, enabling customers to purchase products at a lesser cost and vendors create reliability and speed on import and export business.
Gemii is a provider of innovative retail services that leverages the official WeChat platform to support small businesses. The company offers enterprise WeChat management tools, agent operation assistance, and private domain marketing promotion, all designed to enhance operational efficiency and broaden customer reach for its clients. Gemii emphasizes ecological co-construction and collaborative efforts, engaging closely with government entities, industry experts, hospitals, associations, and other stakeholders. By fostering a cooperative ecosystem, Gemii actively invests in digital services that drive growth and innovation in the retail sector.
Brightback
Series A in 2019
Brightback, Inc., founded in 2018 and headquartered in San Francisco, California, specializes in developing automated customer retention software tailored for subscription-based businesses. The company's platform identifies at-risk customers, segments high-value customer groups, engages at-risk customers with personalized cancel pages, and provides real-time metrics and alerts. Additionally, Brightback collects and analyzes data on reasons for subscription cancellations, helping businesses retain customers and increase revenue.
Xyb2b provides online shopping platform. Its platform provides maternal and child supplies, beauty care, healthcare, digital life, clothing and shoes in a wide range, enabling customers to purchase products at a lesser cost and vendors create reliability and speed on import and export business.
Xingyun Group
Series B in 2018
Xingyun Group specializes in transforming the digital supply chain for consumer goods, offering comprehensive Direct-to-Consumer (DTC) services. The company employs whole-process SaaS tools to enhance the global commodity trade environment. Its Management Middle-end System Services Engine integrates industrial ecological resources, facilitating cost reduction and efficiency improvements through data utilization. Xingyun Group supports overseas consumer brands in entering the Chinese market while assisting Chinese brands in their global expansion efforts. The platform boasts nearly 160 cooperative and self-operated warehouses across 72 countries and one region, catering to over 350,000 online and offline retailers in China. Its product offerings include maternal and child supplies, beauty care, healthcare, digital products, clothing, and shoes, ensuring reliable and cost-effective purchasing solutions for domestic retailers.
Xiaoqule is a community-focused e-commerce platform headquartered in Hangzhou, China, and operates as a subsidiary of Zhejiang Gejia Network Technology Co., Ltd. The company connects local businesses with consumers, enabling the provision of cost-effective products and services tailored to community needs. Through its platform, users can order a variety of items, including seasonal fruits, vegetables, and imported snacks, while also benefiting from group ordering options. Xiaoqule emphasizes convenience by shortening transportation times and ensuring the quality of goods. Additionally, the platform offers logistical support, encompassing transportation, technology, marketing, and customer service, thereby facilitating interactions within the community and enhancing the overall shopping experience.
Salsify is an e-commerce software startup based in Boston, Massachusetts, founded in 2012 by Jason Purcell, Jeremy Redburn, and Rob Gonzalez. The company provides a comprehensive platform known as Commerce Experience Management (CommerceXM), which integrates Product Experience Management tools—including Product Information Management (PIM), Digital Asset Management (DAM), and an Experience Builder—with essential commerce functionalities. This platform is designed to facilitate sales across various channels, including retailers, distributors, marketplaces, social commerce, and direct-to-consumer (D2C) sites. By offering these tools, Salsify aims to enhance brand visibility and performance on digital shelves, helping businesses optimize their product presentation and inventory management to drive online sales effectively.
Zaius, Inc. is a customer data platform that focuses on enhancing consumer engagement and optimizing marketing strategies for e-commerce and direct-to-consumer businesses. Founded in 2012 and headquartered in Boston, Massachusetts, Zaius provides a comprehensive suite of tools that includes a single customer view platform, intelligent marketing automation, and cross-channel attribution and analytics. These offerings enable marketers to unify customer data, automate behavior-driven messaging, and analyze interactions across multiple channels and devices. By resolving identities and delivering actionable insights, Zaius empowers companies to drive revenue growth from existing customers and improve overall marketing effectiveness. The company was previously known as Voodoo Lunchbox, Inc. before rebranding in June 2014.
Zaius
Venture Round in 2017
Zaius, Inc. is a customer data platform that focuses on enhancing consumer engagement and optimizing marketing strategies for e-commerce and direct-to-consumer businesses. Founded in 2012 and headquartered in Boston, Massachusetts, Zaius provides a comprehensive suite of tools that includes a single customer view platform, intelligent marketing automation, and cross-channel attribution and analytics. These offerings enable marketers to unify customer data, automate behavior-driven messaging, and analyze interactions across multiple channels and devices. By resolving identities and delivering actionable insights, Zaius empowers companies to drive revenue growth from existing customers and improve overall marketing effectiveness. The company was previously known as Voodoo Lunchbox, Inc. before rebranding in June 2014.
Salsify is an e-commerce software startup based in Boston, Massachusetts, founded in 2012 by Jason Purcell, Jeremy Redburn, and Rob Gonzalez. The company provides a comprehensive platform known as Commerce Experience Management (CommerceXM), which integrates Product Experience Management tools—including Product Information Management (PIM), Digital Asset Management (DAM), and an Experience Builder—with essential commerce functionalities. This platform is designed to facilitate sales across various channels, including retailers, distributors, marketplaces, social commerce, and direct-to-consumer (D2C) sites. By offering these tools, Salsify aims to enhance brand visibility and performance on digital shelves, helping businesses optimize their product presentation and inventory management to drive online sales effectively.
Zarget is a SaaS-based company specializing in conversion rate optimization, founded in 2015 and headquartered in Walnut, California. It offers a comprehensive suite of tools designed to help small- and medium-sized businesses enhance user interactions on their websites. The platform includes features such as A/B testing, funnel analysis, split URL testing, heatmaps, click maps, scroll maps, live data reporting, and optimization solutions. These tools provide valuable insights into user behavior, enabling marketers to make informed decisions that can increase orders, customer interactions, and signups. As of August 28, 2017, Zarget operates as a subsidiary of Freshworks Inc.
ByteGain
Seed Round in 2016
ByteGain, Inc. is a technology company based in Los Altos, California, that specializes in developing a platform aimed at providing real-time predictions of user behavior on websites. Founded in 2015, ByteGain employs deep learning techniques to analyze user interactions, enabling businesses to enhance customer engagement, improve recommendations, and optimize monetization strategies. The platform is designed to help companies create personalized and meaningful experiences for their users, moving beyond generic interactions to foster stronger connections. By leveraging artificial intelligence, ByteGain seeks to make advanced machine learning capabilities accessible to businesses of all sizes, allowing them to better understand their customers and effectively acquire new ones.
Zarget is a SaaS-based company specializing in conversion rate optimization, founded in 2015 and headquartered in Walnut, California. It offers a comprehensive suite of tools designed to help small- and medium-sized businesses enhance user interactions on their websites. The platform includes features such as A/B testing, funnel analysis, split URL testing, heatmaps, click maps, scroll maps, live data reporting, and optimization solutions. These tools provide valuable insights into user behavior, enabling marketers to make informed decisions that can increase orders, customer interactions, and signups. As of August 28, 2017, Zarget operates as a subsidiary of Freshworks Inc.
Zaius
Venture Round in 2016
Zaius, Inc. is a customer data platform that focuses on enhancing consumer engagement and optimizing marketing strategies for e-commerce and direct-to-consumer businesses. Founded in 2012 and headquartered in Boston, Massachusetts, Zaius provides a comprehensive suite of tools that includes a single customer view platform, intelligent marketing automation, and cross-channel attribution and analytics. These offerings enable marketers to unify customer data, automate behavior-driven messaging, and analyze interactions across multiple channels and devices. By resolving identities and delivering actionable insights, Zaius empowers companies to drive revenue growth from existing customers and improve overall marketing effectiveness. The company was previously known as Voodoo Lunchbox, Inc. before rebranding in June 2014.
SketchDeck
Seed Round in 2015
SketchDeck is a graphic design service founded in 2013 and headquartered in the United States. The company specializes in providing scalable design solutions for both small and large businesses, as well as individuals. SketchDeck offers a range of services that include creating presentations, infographics, and other marketing materials, all managed through an intuitive web platform. The company aims to make everyday design accessible by transforming sketches, notes, and documents into professionally designed content while ensuring a consistent brand experience across projects. Trusted by notable organizations such as Okta, Microsoft, and Cognizant, SketchDeck addresses design challenges and supports users in achieving their objectives through effective visual communication.
Aquto, established in 2012 and based in Boston, Massachusetts, operates as a cloud-based service that facilitates mobile data monetization. It offers a sponsored data platform, enabling mobile network operators to generate revenue from their cellular internet data connectivity. Aquto's platform, which includes applications like Kickbit and MoVE, rewards users with mobile data in exchange for engaging with advertisements, completing tasks, or interacting with sponsored content. This model benefits consumers by providing more affordable internet access, while also serving businesses and advertisers seeking to enhance mobile engagement. As of 2018, Aquto operates as a subsidiary of Mavenir Systems.
Adored, Inc. is a company based in Manchester, New Hampshire, that offers a mobile loyalty experience platform designed for restaurants, bars, coffee shops, ski resorts, and various attractions. The Adored app utilizes iBeacon indoor location technology to automatically reward customers, fostering stronger relationships between users and the businesses they frequent. By enhancing customer experiences and providing automatic loyalty rewards, Adored aims to increase customer visitation and encourage brand loyalty. The application has been downloaded over 10,000 times and is actively used in numerous locations, allowing businesses to attract new customers and retain existing ones. Founded in 2014, Adored is committed to transforming customer interactions into meaningful experiences that enhance brand value.
Salsify is an e-commerce software startup based in Boston, Massachusetts, founded in 2012 by Jason Purcell, Jeremy Redburn, and Rob Gonzalez. The company provides a comprehensive platform known as Commerce Experience Management (CommerceXM), which integrates Product Experience Management tools—including Product Information Management (PIM), Digital Asset Management (DAM), and an Experience Builder—with essential commerce functionalities. This platform is designed to facilitate sales across various channels, including retailers, distributors, marketplaces, social commerce, and direct-to-consumer (D2C) sites. By offering these tools, Salsify aims to enhance brand visibility and performance on digital shelves, helping businesses optimize their product presentation and inventory management to drive online sales effectively.
Maka is a design tool and marketing platform focused on transforming marketing strategies for businesses. It provides creative content design tools, custom marketing solutions, and private domain traffic management systems, enabling merchants, brands, and organizations to engage with customers effectively and enhance operational efficiency. The company also offers an H5 digital marketing tool that simplifies the creation of mobile websites, allowing users to design and customize HTML5 pages for various purposes, such as event invitations and product introductions, without requiring programming knowledge. Maka has developed a collaborative ecosystem that includes merchants, brands, copyright owners, marketing experts, designers, and strategic partners, all centered around its innovative platform.
Cheyipai is a private company based in Beijing, China, founded in 2009 by Wang Tiezhong and Yang Xuejian. It specializes in e-commerce focused on the automotive sector, primarily facilitating the online sale of used vehicles through an online-to-offline (O2O) model that streamlines the entire transaction process. Cheyipai operates auction and trading platforms that cater to both new and used cars, while also providing a range of services including financial technology, insurance, and marketing. As of April 2018, it functions as a subsidiary of Souche.com, enhancing its capabilities in the automotive market and contributing to digital transformation solutions for businesses in this sector.
Conductor
Series D in 2015
Conductor, LLC is a leading provider of search engine optimization (SEO) and content marketing solutions based in New York. The company offers a comprehensive platform, Conductor Searchlight, which generates insights into customer intent, helping marketers create compelling content that enhances organic traffic and improves marketing ROI. Its services include SEO strategy, content strategy, competitive intelligence, and pay-per-click strategy, along with essential tools such as rank tracking, SEO reporting, and audience engagement analytics. Additionally, Conductor's platform features content technology solutions that facilitate content mapping, performance analysis, keyword research, and market share insights. This enables enterprises across various industries, including retail, healthcare, and finance, to optimize their content and increase online visibility. Formerly known as Linkexperts, Inc., Conductor rebranded in 2008 and has since become an independent entity, having spun out from WeWork in 2019.
Adelphic, Inc. is a company that specializes in developing a mobile and cross-channel programmatic advertising platform aimed at connecting brands with audiences. Founded in 2011 and based in Waltham, Massachusetts, Adelphic offers a self-service software solution that allows non-technical users to manage advertising campaigns effectively. Its platform is designed to facilitate meaningful engagements with consumers across various devices and formats, utilizing real-time bidding capabilities to ensure global reach. Key features of the platform include a campaign management portal, Audience Cube for data segmentation and insights, and predictive performance engine solutions. Adelphic primarily serves agencies, brands, and large media buyers, enabling them to overcome user identification limitations in digital advertising by providing rich, detailed profiles of consumers. As of early 2017, Adelphic operates as a subsidiary of Viant Technology Inc.
Zizhu Yun
Series A in 2014
Zizhu Yun specializes in the secondary development of the WeChat public platform and the research and development of the APP mall for enterprises. It also provides website development, mobile application development, baidu SEO optimization, baidu bidding, iBeacon smart hardware research and development, and local O2O event planning and operation.
Meiwei Buyongdeng
Series A in 2014
Meiwei Buyongdeng is a professional smart food service providers. Through B-side SaaS services and C-side products, solve the restaurant's efficiency, management, marketing, cost and customer dining experience and other issues.
In 2017, Meiwei Buyongdeng provides integrated solutions for smart food and beverage services for nearly 100,000 restaurants. At the same time, it provided a high-quality catering service experience for nearly 1 billion consumers. At present, yummy has already connected the restaurant service with consumers through the nationwide sales service network.
Based on 2017, the 2018 delicious delicacy will start from the aspects of compacting product base and optimizing service experience and build a new ecology of smart food and beverage with partners.
Zaius, Inc. is a customer data platform that focuses on enhancing consumer engagement and optimizing marketing strategies for e-commerce and direct-to-consumer businesses. Founded in 2012 and headquartered in Boston, Massachusetts, Zaius provides a comprehensive suite of tools that includes a single customer view platform, intelligent marketing automation, and cross-channel attribution and analytics. These offerings enable marketers to unify customer data, automate behavior-driven messaging, and analyze interactions across multiple channels and devices. By resolving identities and delivering actionable insights, Zaius empowers companies to drive revenue growth from existing customers and improve overall marketing effectiveness. The company was previously known as Voodoo Lunchbox, Inc. before rebranding in June 2014.
AdSame Networks Technology Incorporated is a prominent player in the digital marketing sector, specializing in the development and operation of advanced advertising technology. Founded in 2008 and based in Shanghai, the company has expanded its presence through branch offices in major cities across China, including Beijing and Guangzhou. AdSame operates multiple platforms, including a Demand Side Platform (DSP), a Supply Side Platform (SSP), and a Data Management Platform (DMP), which collectively facilitate efficient ad transactions and audience data integration. Their services encompass a wide range of marketing solutions, such as the Max Brand Ad Network for comprehensive ad management and the AdSame OTV Ad Network for video advertising. Additionally, AdSame provides targeted mobile advertising solutions that leverage user behavior data. The company serves diverse industries, including food and beverage, automotive, beauty care, finance, fashion, IT, and gaming, employing a dedicated team of over 300 professionals to drive innovation and deliver high-quality digital marketing experiences.
Cheyipai is a private company based in Beijing, China, founded in 2009 by Wang Tiezhong and Yang Xuejian. It specializes in e-commerce focused on the automotive sector, primarily facilitating the online sale of used vehicles through an online-to-offline (O2O) model that streamlines the entire transaction process. Cheyipai operates auction and trading platforms that cater to both new and used cars, while also providing a range of services including financial technology, insurance, and marketing. As of April 2018, it functions as a subsidiary of Souche.com, enhancing its capabilities in the automotive market and contributing to digital transformation solutions for businesses in this sector.
Salsify is an e-commerce software startup based in Boston, Massachusetts, founded in 2012 by Jason Purcell, Jeremy Redburn, and Rob Gonzalez. The company provides a comprehensive platform known as Commerce Experience Management (CommerceXM), which integrates Product Experience Management tools—including Product Information Management (PIM), Digital Asset Management (DAM), and an Experience Builder—with essential commerce functionalities. This platform is designed to facilitate sales across various channels, including retailers, distributors, marketplaces, social commerce, and direct-to-consumer (D2C) sites. By offering these tools, Salsify aims to enhance brand visibility and performance on digital shelves, helping businesses optimize their product presentation and inventory management to drive online sales effectively.
ShopAdvisor
Venture Round in 2013
ShopAdvisor is a retail marketing platform that empowers brands, retailers, and shopping malls to enhance mobile and digital shopping experiences for consumers. The platform integrates real-time, contextualized information relating to shoppers, products, and locations, leveraging data analytics to offer personalized shopping experiences that extend from initial discovery to in-store visits. By continuously cataloging millions of data points, ShopAdvisor enables businesses to effectively engage consumers, encouraging them to become loyal and repeat customers. Its technology focuses on proximity marketing, allowing for tailored interactions that drive foot traffic to brick-and-mortar locations.
Cheyipai is a private company based in Beijing, China, founded in 2009 by Wang Tiezhong and Yang Xuejian. It specializes in e-commerce focused on the automotive sector, primarily facilitating the online sale of used vehicles through an online-to-offline (O2O) model that streamlines the entire transaction process. Cheyipai operates auction and trading platforms that cater to both new and used cars, while also providing a range of services including financial technology, insurance, and marketing. As of April 2018, it functions as a subsidiary of Souche.com, enhancing its capabilities in the automotive market and contributing to digital transformation solutions for businesses in this sector.
Adelphic, Inc. is a company that specializes in developing a mobile and cross-channel programmatic advertising platform aimed at connecting brands with audiences. Founded in 2011 and based in Waltham, Massachusetts, Adelphic offers a self-service software solution that allows non-technical users to manage advertising campaigns effectively. Its platform is designed to facilitate meaningful engagements with consumers across various devices and formats, utilizing real-time bidding capabilities to ensure global reach. Key features of the platform include a campaign management portal, Audience Cube for data segmentation and insights, and predictive performance engine solutions. Adelphic primarily serves agencies, brands, and large media buyers, enabling them to overcome user identification limitations in digital advertising by providing rich, detailed profiles of consumers. As of early 2017, Adelphic operates as a subsidiary of Viant Technology Inc.
Conductor
Series C in 2012
Conductor, LLC is a leading provider of search engine optimization (SEO) and content marketing solutions based in New York. The company offers a comprehensive platform, Conductor Searchlight, which generates insights into customer intent, helping marketers create compelling content that enhances organic traffic and improves marketing ROI. Its services include SEO strategy, content strategy, competitive intelligence, and pay-per-click strategy, along with essential tools such as rank tracking, SEO reporting, and audience engagement analytics. Additionally, Conductor's platform features content technology solutions that facilitate content mapping, performance analysis, keyword research, and market share insights. This enables enterprises across various industries, including retail, healthcare, and finance, to optimize their content and increase online visibility. Formerly known as Linkexperts, Inc., Conductor rebranded in 2008 and has since become an independent entity, having spun out from WeWork in 2019.
Xiaomi Corporation is an Internet company that provides hardware, software, and Internet services globally. It operates through segments including Smartphones, IoT and Lifestyle Products, and Internet Services. Xiaomi offers a wide range of products such as smartphones, smart TVs, laptops, AI speakers, smart routers, and various IoT devices. The company also provides advertising services and other internet value-added services.
Adelphic
Seed Round in 2012
Adelphic, Inc. is a company that specializes in developing a mobile and cross-channel programmatic advertising platform aimed at connecting brands with audiences. Founded in 2011 and based in Waltham, Massachusetts, Adelphic offers a self-service software solution that allows non-technical users to manage advertising campaigns effectively. Its platform is designed to facilitate meaningful engagements with consumers across various devices and formats, utilizing real-time bidding capabilities to ensure global reach. Key features of the platform include a campaign management portal, Audience Cube for data segmentation and insights, and predictive performance engine solutions. Adelphic primarily serves agencies, brands, and large media buyers, enabling them to overcome user identification limitations in digital advertising by providing rich, detailed profiles of consumers. As of early 2017, Adelphic operates as a subsidiary of Viant Technology Inc.
Aquto, established in 2012 and based in Boston, Massachusetts, operates as a cloud-based service that facilitates mobile data monetization. It offers a sponsored data platform, enabling mobile network operators to generate revenue from their cellular internet data connectivity. Aquto's platform, which includes applications like Kickbit and MoVE, rewards users with mobile data in exchange for engaging with advertisements, completing tasks, or interacting with sponsored content. This model benefits consumers by providing more affordable internet access, while also serving businesses and advertisers seeking to enhance mobile engagement. As of 2018, Aquto operates as a subsidiary of Mavenir Systems.
Adelphic
Seed Round in 2011
Adelphic, Inc. is a company that specializes in developing a mobile and cross-channel programmatic advertising platform aimed at connecting brands with audiences. Founded in 2011 and based in Waltham, Massachusetts, Adelphic offers a self-service software solution that allows non-technical users to manage advertising campaigns effectively. Its platform is designed to facilitate meaningful engagements with consumers across various devices and formats, utilizing real-time bidding capabilities to ensure global reach. Key features of the platform include a campaign management portal, Audience Cube for data segmentation and insights, and predictive performance engine solutions. Adelphic primarily serves agencies, brands, and large media buyers, enabling them to overcome user identification limitations in digital advertising by providing rich, detailed profiles of consumers. As of early 2017, Adelphic operates as a subsidiary of Viant Technology Inc.
Umeng+ is a Beijing-based startup providing mobile application analytics solutions.
Umeng+ is focused on providing professional mobile-applied statistics analysis tools, utility components, and promotion services for developers in China. The company has helped many mobile development teams better understand users' needs and individual developers promote their products. Umeng+ currently owns a professional team of more than 90 people who are from IT companies such as Google, Baidu, Sohu, Samsung, etc.
In 2016 Umeng, CNZZ, and Diyuanxin (缔元信) was merged to form Umeng+ (友盟+).
AdSame Networks Technology Incorporated is a prominent player in the digital marketing sector, specializing in the development and operation of advanced advertising technology. Founded in 2008 and based in Shanghai, the company has expanded its presence through branch offices in major cities across China, including Beijing and Guangzhou. AdSame operates multiple platforms, including a Demand Side Platform (DSP), a Supply Side Platform (SSP), and a Data Management Platform (DMP), which collectively facilitate efficient ad transactions and audience data integration. Their services encompass a wide range of marketing solutions, such as the Max Brand Ad Network for comprehensive ad management and the AdSame OTV Ad Network for video advertising. Additionally, AdSame provides targeted mobile advertising solutions that leverage user behavior data. The company serves diverse industries, including food and beverage, automotive, beauty care, finance, fashion, IT, and gaming, employing a dedicated team of over 300 professionals to drive innovation and deliver high-quality digital marketing experiences.
Huddler is a digital media company based in San Francisco that specializes in enhancing online enthusiast communities. Its proprietary technology platform allows existing discussion forums to integrate various features, including product reviews, wiki articles, image galleries, and blogs, thereby increasing user engagement. Huddler connects brands with over 24 million passionate consumers across various interest areas, such as parenting, fashion and beauty, consumer technology, and outdoor sports. Through its platform, Huddler provides marketers with opportunities for targeted advertising campaigns, brand ambassador programs, and market research, all within a contextually relevant environment. This innovative approach fosters meaningful interactions between consumers and brands, making Huddler a significant player in the digital media landscape.
Lang Tao Jin Company
Series A in 2010
Lang Tao Jin Company specializes in developing intelligent systems for targeted advertising. They offer three key products: a user behavior analysis system, an advertising channel monitoring system, and a suite of internet marketing tools. Leveraging advanced data mining, artificial intelligence, information integration, and mobile traffic analysis, Lang Tao Jin's advertisements demonstrate the effectiveness of precise location targeting. The company operates on a performance-based billing model to mitigate advertising risks.
NALA is an online cosmetics retailer founded in May 2009 by Liu Yongming, an overseas returnee. The company has grown to employ over 100 people and operates multiple centers, including management, customer service, warehousing, and logistics. NALA sells cosmetics and beauty tools through its own B2C platform and on Taobao, where it has achieved significant recognition by earning five crowns in one year and a gold crown within 18 months. This success has positioned NALA among the top three cosmetics dealers on Taobao and as the leading domestic dealer of Korean cosmetics in a short span. In 2010, the company formed strategic partnerships with notable enterprises, including Albaba, LG Corporation, ITOCHU Corporation, Shiseido, and Proya, enhancing its market presence and ability to facilitate brand entry into the Chinese market.
Conductor
Series B in 2009
Conductor, LLC is a leading provider of search engine optimization (SEO) and content marketing solutions based in New York. The company offers a comprehensive platform, Conductor Searchlight, which generates insights into customer intent, helping marketers create compelling content that enhances organic traffic and improves marketing ROI. Its services include SEO strategy, content strategy, competitive intelligence, and pay-per-click strategy, along with essential tools such as rank tracking, SEO reporting, and audience engagement analytics. Additionally, Conductor's platform features content technology solutions that facilitate content mapping, performance analysis, keyword research, and market share insights. This enables enterprises across various industries, including retail, healthcare, and finance, to optimize their content and increase online visibility. Formerly known as Linkexperts, Inc., Conductor rebranded in 2008 and has since become an independent entity, having spun out from WeWork in 2019.
ENVIO Networks
Series B in 2008
ENVIO Networks, Inc. is a company that specializes in providing a platform for social marketing of mobile content. Its envIOWorks platform creates an interactive experience for users across mobile and social networks, facilitating content discovery and enhancing the utilization of premium mobile content. Additionally, the company designs and develops wireless messaging and content management solutions, positioning itself at the intersection of mobile technology and social engagement. Through its innovative offerings, ENVIO Networks aims to improve user interaction and content accessibility in the mobile space.
Sparkroom
Series A in 2008
Founded in 2007, Sparkroom is a leading digital marketing agency specializing in performance-based strategies for higher education enrollment. It offers comprehensive services including email marketing, SEO, social media management, and paid search campaigns, along with creative and interactive services. Sparkroom's proprietary software enables clients to automate processes, integrate data across platforms, analyze campaign performance, and optimize lead management.
Four Interactive
Series B in 2007
Four Interactive Private Limited operates the website www.asklaila.com, which serves as a comprehensive local information platform for users in India, Malaysia, Singapore, Qatar, and the United Arab Emirates. The site provides detailed listings and information about various service providers and businesses, including packers and movers, electronics and appliance stores, healthcare facilities, educational institutions, and entertainment options. Established in 2006 and headquartered in Bengaluru, India, the company focuses on delivering relevant information about local establishments, events, lifestyle choices, and shopping across major Indian cities such as Bangalore, Mumbai, and Delhi-NCR. Additionally, Four Interactive has formed a strategic partnership with Airtel to enhance its service offerings.
Four Interactive
Series A in 2007
Four Interactive Private Limited operates the website www.asklaila.com, which serves as a comprehensive local information platform for users in India, Malaysia, Singapore, Qatar, and the United Arab Emirates. The site provides detailed listings and information about various service providers and businesses, including packers and movers, electronics and appliance stores, healthcare facilities, educational institutions, and entertainment options. Established in 2006 and headquartered in Bengaluru, India, the company focuses on delivering relevant information about local establishments, events, lifestyle choices, and shopping across major Indian cities such as Bangalore, Mumbai, and Delhi-NCR. Additionally, Four Interactive has formed a strategic partnership with Airtel to enhance its service offerings.
Euclid Media
Venture Round in 2007
Euclid Media has developed a technology for brand placements inserted directly into video after they have been produced. This digital insertion technology allows advertisement graphics (such as logos or billboards) be inserted long after a video has been published.
The James Law Firm
Series C in 2006
Directory M specializes in online advertising, focusing on engaging audiences of business and technology publications. The company develops targeted advertising solutions designed to reach specific demographics within these sectors, enabling advertisers to effectively connect with potential customers. By leveraging its expertise in digital marketing, Directory M aims to enhance the visibility of brands and products in a competitive landscape.