Z47

Matrix Partners India III is a venture capital fund established in 2018 and managed by Matrix Partners India, based in Mumbai, with additional offices in Bengaluru and Port Louis. The fund focuses on investing in India across various sectors, including financial technology, software, healthcare technology, and education. It specializes in seed stage, early stage, and growth capital investments, typically committing between INR 1 crore and INR 75 crore, with the possibility of investing up to USD 30 million depending on the company's development stage. Matrix Partners India aims to build long-term relationships with entrepreneurs, supporting the creation of industry-leading companies and fostering innovation. The firm has a strong track record of successful investments, contributing to the growth of numerous businesses in the Indian market.

Rajat Agarwal

Managing Director

Rahul Arora

Associate

Avnish Bajaj

Co-Founder and Managing Director

Nitisha Bansal

Associate

Divyanshi Chowdhary

Investor

Rahul Chugh

Associate

Tarun Davda

Managing Director

Raghavv Garg

Investor

Vikram Nanda

Investor

Sudipto Sannigrahi

Managing Director

Jot Sarup

Associate

Samarth Sethi

Associate

Rupali Sharma

Investor

Vikram Vaidyanathan

Managing Director

Tanvi Virmani

Investor

Past deals in FMCG

FPL Technologies

Series D in 2022
FPL Technologies Pvt. Ltd., founded in 2019 and headquartered in Mumbai, India, focuses on providing innovative financial solutions for a digitally savvy younger population. The company has developed a proprietary technology platform that aims to enhance the credit card experience, capitalizing on the growing demand for consumption credit in India. With the recent surge in digital payment adoption, FPL recognizes the need for a more user-friendly approach to credit management. Their flagship product, the One Score app, launched to help users check and understand their credit scores, offers a secure and straightforward way to manage credit behavior. By integrating an intuitive mobile application with their credit card services, FPL Technologies seeks to meet the evolving needs of millennials and improve their overall financial literacy and credit experience.

Open Secret

Series B in 2022
Open Secret is a snack company that focuses on providing healthier alternatives to traditional junk food, particularly for children. The company produces a variety of cookies, including healthy butter cookies, almond cookies, peanut butter cookies, and cashew cookies, using nuts and chocolates as their primary ingredients. This approach ensures a balance between health and taste, catering to consumers seeking nutritious snack options. Open Secret's products are available in the top 60 offline stores in Mumbai, as well as through Amazon and its own website, making them accessible to a wide audience.

FarMart

Series B in 2022
FarMart Service Private Limited operates an online marketplace that connects farmers who own agricultural machinery with those who need it on a pay-per-use basis. Founded in 2015 and based in Gurugram, India, the company has developed a mobile app that allows farmers to order agri-machinery, select delivery dates, and even rent machinery via phone. Given that a significant portion of Indian farmers possess less than one hectare of land, FarMart addresses the challenge of limited access to machinery, thereby enhancing productivity while minimizing costs. The platform not only facilitates the rental and sharing of machinery but also contributes to rural entrepreneurship by providing farmers with access to modern agricultural technology. Additionally, FarMart connects farmers with retailers and food businesses, enabling them to sell their products at competitive prices.

Country Delight

Series D in 2022
Country Delight produces and distributes milk intended to provide good quality and unadulterated milk at doorstep. The company's application offers to order milk products and have them delivered directly from the farmer, enabling customers to get rid off the hassle of managing ones milk requirements.

Captain Fresh

Series C in 2022
Captain Fresh is a freshwater fish and seafood supply chain platform that operates a B2B marketplace designed to enhance the efficiency of the seafood value chain. By leveraging technology, including artificial intelligence, the company focuses on optimizing demand-supply matching and standardizing product quality. It also employs digital traceability systems that assist farmers in negotiating feed and seed deals while connecting local fishermen and fish retailers with suitable buyers. This approach aims to streamline material and order management, ultimately empowering stakeholders in the fish and seafood industry to improve their operational efficiencies.

Captain Fresh

Series B in 2021
Captain Fresh is a freshwater fish and seafood supply chain platform that operates a B2B marketplace designed to enhance the efficiency of the seafood value chain. By leveraging technology, including artificial intelligence, the company focuses on optimizing demand-supply matching and standardizing product quality. It also employs digital traceability systems that assist farmers in negotiating feed and seed deals while connecting local fishermen and fish retailers with suitable buyers. This approach aims to streamline material and order management, ultimately empowering stakeholders in the fish and seafood industry to improve their operational efficiencies.

FarMart

Series A in 2021
FarMart Service Private Limited operates an online marketplace that connects farmers who own agricultural machinery with those who need it on a pay-per-use basis. Founded in 2015 and based in Gurugram, India, the company has developed a mobile app that allows farmers to order agri-machinery, select delivery dates, and even rent machinery via phone. Given that a significant portion of Indian farmers possess less than one hectare of land, FarMart addresses the challenge of limited access to machinery, thereby enhancing productivity while minimizing costs. The platform not only facilitates the rental and sharing of machinery but also contributes to rural entrepreneurship by providing farmers with access to modern agricultural technology. Additionally, FarMart connects farmers with retailers and food businesses, enabling them to sell their products at competitive prices.

FarMart

Series A in 2021
FarMart Service Private Limited operates an online marketplace that connects farmers who own agricultural machinery with those who need it on a pay-per-use basis. Founded in 2015 and based in Gurugram, India, the company has developed a mobile app that allows farmers to order agri-machinery, select delivery dates, and even rent machinery via phone. Given that a significant portion of Indian farmers possess less than one hectare of land, FarMart addresses the challenge of limited access to machinery, thereby enhancing productivity while minimizing costs. The platform not only facilitates the rental and sharing of machinery but also contributes to rural entrepreneurship by providing farmers with access to modern agricultural technology. Additionally, FarMart connects farmers with retailers and food businesses, enabling them to sell their products at competitive prices.

The Whole Truth

Series A in 2021
And Nothing Else manufactures protein bars without added sugar, artificial sweetener, preservative, or flavoring and coloring agent.

Open Secret

Series A in 2021
Open Secret is a snack company that focuses on providing healthier alternatives to traditional junk food, particularly for children. The company produces a variety of cookies, including healthy butter cookies, almond cookies, peanut butter cookies, and cashew cookies, using nuts and chocolates as their primary ingredients. This approach ensures a balance between health and taste, catering to consumers seeking nutritious snack options. Open Secret's products are available in the top 60 offline stores in Mumbai, as well as through Amazon and its own website, making them accessible to a wide audience.

Captain Fresh

Series A in 2021
Captain Fresh is a freshwater fish and seafood supply chain platform that operates a B2B marketplace designed to enhance the efficiency of the seafood value chain. By leveraging technology, including artificial intelligence, the company focuses on optimizing demand-supply matching and standardizing product quality. It also employs digital traceability systems that assist farmers in negotiating feed and seed deals while connecting local fishermen and fish retailers with suitable buyers. This approach aims to streamline material and order management, ultimately empowering stakeholders in the fish and seafood industry to improve their operational efficiencies.

Captain Fresh

Seed Round in 2021
Captain Fresh is a freshwater fish and seafood supply chain platform that operates a B2B marketplace designed to enhance the efficiency of the seafood value chain. By leveraging technology, including artificial intelligence, the company focuses on optimizing demand-supply matching and standardizing product quality. It also employs digital traceability systems that assist farmers in negotiating feed and seed deals while connecting local fishermen and fish retailers with suitable buyers. This approach aims to streamline material and order management, ultimately empowering stakeholders in the fish and seafood industry to improve their operational efficiencies.

Country Delight

Series C in 2020
Country Delight produces and distributes milk intended to provide good quality and unadulterated milk at doorstep. The company's application offers to order milk products and have them delivered directly from the farmer, enabling customers to get rid off the hassle of managing ones milk requirements.

Foxy

Series A in 2020
Foxy, operated by EkAnek Networks Private Limited, is an e-commerce platform based in Delhi, India, specializing in beauty, grooming, and personal care products. Launched in 2018, Foxy provides a diverse range of beauty products from various brands and features FOXY Live, a service that allows customers to engage with beauty advisors through live streaming. Additionally, the platform offers a White Label FOXY service, enabling brands to establish their own digital presence through customized applications and websites. The company aims to create an ecosystem for modern lifestyle brands, supported by significant funding from top-tier venture capital firms.

FPL Technologies

Series A in 2020
FPL Technologies Pvt. Ltd., founded in 2019 and headquartered in Mumbai, India, focuses on providing innovative financial solutions for a digitally savvy younger population. The company has developed a proprietary technology platform that aims to enhance the credit card experience, capitalizing on the growing demand for consumption credit in India. With the recent surge in digital payment adoption, FPL recognizes the need for a more user-friendly approach to credit management. Their flagship product, the One Score app, launched to help users check and understand their credit scores, offers a secure and straightforward way to manage credit behavior. By integrating an intuitive mobile application with their credit card services, FPL Technologies seeks to meet the evolving needs of millennials and improve their overall financial literacy and credit experience.

Country Delight

Series B in 2020
Country Delight produces and distributes milk intended to provide good quality and unadulterated milk at doorstep. The company's application offers to order milk products and have them delivered directly from the farmer, enabling customers to get rid off the hassle of managing ones milk requirements.

Open Secret

Seed Round in 2019
Open Secret is a snack company that focuses on providing healthier alternatives to traditional junk food, particularly for children. The company produces a variety of cookies, including healthy butter cookies, almond cookies, peanut butter cookies, and cashew cookies, using nuts and chocolates as their primary ingredients. This approach ensures a balance between health and taste, catering to consumers seeking nutritious snack options. Open Secret's products are available in the top 60 offline stores in Mumbai, as well as through Amazon and its own website, making them accessible to a wide audience.

The Whole Truth

Seed Round in 2019
And Nothing Else manufactures protein bars without added sugar, artificial sweetener, preservative, or flavoring and coloring agent.

Chumbak

Series D in 2019
Chumbak Design Private Limited, founded in 2011 and based in Bengaluru, India, specializes in a diverse range of products including apparel, accessories, stationery, home and lifestyle items, and travel souvenirs. The company offers an array of apparel such as T-shirts, bags, and laptop sleeves, alongside stationery items like notebooks and bookmarks. Its home and lifestyle collection features products including handmade soaps, candles, and coffee mugs, while the travel segment includes items like luggage tags and fridge magnets. Chumbak caters to customers through its online platform and physical stores located across various cities in India, as well as in Japan.

Foxy

Seed Round in 2019
Foxy, operated by EkAnek Networks Private Limited, is an e-commerce platform based in Delhi, India, specializing in beauty, grooming, and personal care products. Launched in 2018, Foxy provides a diverse range of beauty products from various brands and features FOXY Live, a service that allows customers to engage with beauty advisors through live streaming. Additionally, the platform offers a White Label FOXY service, enabling brands to establish their own digital presence through customized applications and websites. The company aims to create an ecosystem for modern lifestyle brands, supported by significant funding from top-tier venture capital firms.

&ME

Seed Round in 2019
A women's food and nutrition company based out of Bangalore. Carefully blending ancient ayurveda with modern science to make products that match the active lifestyle of this generation's women.

Country Delight

Series B in 2019
Country Delight produces and distributes milk intended to provide good quality and unadulterated milk at doorstep. The company's application offers to order milk products and have them delivered directly from the farmer, enabling customers to get rid off the hassle of managing ones milk requirements.

DailyNinja

Series A in 2018
DailyNinja Delivery Services Pvt Ltd. is a Bengaluru-based company that operates a hyper-local delivery platform, launched in 2015, which caters to users' daily needs. The company specializes in the subscription-based delivery of essential items, including fresh milk, curd, eggs, bread, dosa and idly batter, water, and newspapers. By utilizing a mobile application, DailyNinja allows customers to conveniently manage their subscriptions and receive deliveries on a weekly or monthly basis. This service ensures that users receive fresh food items delivered directly to their doorsteps every morning, making it easier for them to access daily essentials without hassle. DailyNinja is currently a subsidiary of Supermarket Grocery Supplies Pvt. Ltd.

&ME

Seed Round in 2018
A women's food and nutrition company based out of Bangalore. Carefully blending ancient ayurveda with modern science to make products that match the active lifestyle of this generation's women.

womenonsocial

Venture Round in 2018
womenonsocial is a Women focused food and beverage brand.

Myra

Venture Round in 2018
We believe in creating a healthier tomorrow without having to struggle physically or financially today. Headquartered in Bangalore, we operate our own warehouses (full stack) to ensure the best quality of medicines to our customers without compromising on the experience. We are voted among the top 17 startups to watch out for in 2017.

Chumbak

Venture Round in 2017
Chumbak Design Private Limited, founded in 2011 and based in Bengaluru, India, specializes in a diverse range of products including apparel, accessories, stationery, home and lifestyle items, and travel souvenirs. The company offers an array of apparel such as T-shirts, bags, and laptop sleeves, alongside stationery items like notebooks and bookmarks. Its home and lifestyle collection features products including handmade soaps, candles, and coffee mugs, while the travel segment includes items like luggage tags and fridge magnets. Chumbak caters to customers through its online platform and physical stores located across various cities in India, as well as in Japan.

Gobasco

Seed Round in 2017
Gobasco Pvt. Ltd. is an Indian company based in Lucknow, founded in 2017, that focuses on optimizing the agriculture supply chain through an online marketplace. Utilizing an artificial intelligence-based platform, Gobasco aids farmers and small to medium enterprises by enhancing operational efficiency, minimizing waste, and improving price and market discovery for agro-commodities. The company's services include a commodity flow map, customer preference map, credit rating system, GoProcure AI tool, and price prediction modules. By employing real-time data analytics from various sources across the country, Gobasco significantly enhances the efficiency of agricultural supply chains, contributing to better outcomes for stakeholders in the agriculture sector.

Myra

Series A in 2017
We believe in creating a healthier tomorrow without having to struggle physically or financially today. Headquartered in Bangalore, we operate our own warehouses (full stack) to ensure the best quality of medicines to our customers without compromising on the experience. We are voted among the top 17 startups to watch out for in 2017.

Eazy Meals

Seed Round in 2015
Eazy Meals is a food tech business platform.

Chumbak

Series A in 2014
Chumbak Design Private Limited, founded in 2011 and based in Bengaluru, India, specializes in a diverse range of products including apparel, accessories, stationery, home and lifestyle items, and travel souvenirs. The company offers an array of apparel such as T-shirts, bags, and laptop sleeves, alongside stationery items like notebooks and bookmarks. Its home and lifestyle collection features products including handmade soaps, candles, and coffee mugs, while the travel segment includes items like luggage tags and fridge magnets. Chumbak caters to customers through its online platform and physical stores located across various cities in India, as well as in Japan.
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