McDonald's

McDonald's Corporation is a leading global fast-food chain that operates and franchises restaurants across the world, including the United States, Europe, the Asia-Pacific, the Middle East, Africa, Canada, and Latin America. Founded in 1940 and headquartered in Oak Brook, Illinois, the company has established itself as the largest restaurant owner-operator globally, with system sales of approximately $130 billion in 2023 and nearly 42,000 locations in 115 markets. McDonald's menu features a wide range of food products, including burgers, salads, fish, wraps, and beverages, catering to diverse consumer preferences. The company's business model is largely based on franchising, generating about 60% of its revenue from franchise royalty fees and lease payments, while the remainder comes from sales at company-operated restaurants. The franchise model has been pivotal in expanding McDonald's global presence, allowing independent franchisees and master partners to contribute to its growth.

Jon Banner

Executive Vice President and Global Chief Impact Officer

6 past transactions

Apprente

Acquisition in 2019
Intelligent voice-based conversational agents for the enterprise.

Plexure

Post in 2019
Plexure helps enterprise-level high-frequency retail brands to evaluate, interpret and act on their customer data at every stage in their lifecycle. Optimizing the value of each customer from the first point of engagement, to grow and retain, and win back. We work with some of the world’s best-known brands to provide real-time actionable insights and personalized experiences that result in the identification, activation, growth and retention of a loyal base. Resulting in increased basket size, frequency of visit, margin optimization and overall satisfaction.

Dynamic Yield

Acquisition in 2019
Dynamic Yield helps companies quickly deliver and test personalized, optimized, and synchronized digital customer interactions. Marketing, Product, Development, and eCommerce teams from more than 350 global brands are using Dynamic Yield’s Experience Optimization platform as the technology layer on top of existing CMS or Commerce solutions, to iterate faster and algorithmically match content, products, and offers to each individual for the acceleration of long-term business value.

Boston Market

Acquisition in 2000
Boston Market Corporation owns and operates chain of restaurants. It offers buffet, sandwiches and salads, soups, desserts, rotisserie meals, chicken, cheese manicotti, beef roast, and beefsteak. The company also provides home delivery and catering services. It sells its products through restaurants and online. Boston Market Corporation was formerly known as Boston Chicken, Inc. and changed its name to Boston Market Corporation in September, 1993. The company was founded in 1985 and is based in Golden, Colorado. As of April 26, 2020, Boston Market Corporation operates as a subsidiary of Engage Brands, LLC.

Food.com

Venture Round in 2000
Food.com, the third largest food site on the web, is an active social network of home cooks who connect and share recipes, photos, cooking tips and food trends in real time. Formerly known as Recipezaar, and originally as Cookpoint briefly before that, Food.com was created in 1999 outside of Seattle, Washington by two ex-Microsoft technologists. What started as an idea to connect home cooks from all over the world has grown into a daily cooking community, featuring 500,000+ user-generated recipes, 125,000+ photos and millions of reviews.

Donatos Pizza

Acquisition in 1999
Address: 629 Montgomery Hwy, Vestavia Hills, AL 35216, USA
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