Patrick Smith

Vice President, Product

1 past transactions

Servio

Acquisition in 2013
Servio is a prominent company specializing in enterprise-scale content creation and categorization, primarily serving the eCommerce and online publishing industries. By merging technology with human expertise, Servio efficiently produces optimized product descriptions, category pages, buyer's guides, and articles, while also offering data verification and categorization services. Its proprietary platform, supported by a global workforce of over 250,000 contributors, allows for the rapid execution of complex tasks and the production of high-quality, original content at scale. Servio's clients include major retailers such as Walmart, Staples, eBay, Target, and Groupon. The company aims to simplify business services by removing the need for clients to manage multiple individual providers. With a strong emphasis on quality and SEO effectiveness, Servio distinguishes itself by exceeding the capabilities of in-house editorial teams, enabling clients to enhance product discoverability and engagement through meticulously crafted content.
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