Performance Interactive Alliance

Performance Interactive Alliance is provides data driven marketing solutions. The company offers display advertising and marketing (Performance Media), website analytics solutions (econda), SEO and SEA campaigns (Blue Summit Media), and social media marketing and brand management (DELASOCIAL).

3 past transactions

United Digital Group

Acquisition in 2019
United Digital Group is focused on providing businesses with digitalization strategies and branding solutions. United Digital Group provides their customers with consulting services; analytics and redesigning services for business applications; brand management solutions; and e-learning services. United Digital Group was founded by Michael Riese in 1999. It is based in Hamburg, Germany.

Qverse

Acquisition in 2018
TAB core business is being a gateway between global brands and mobile consumers. As your mobile performance media company they support, connect, and separate different types of consumer variables to amplify mobile media channels for brand communication and recognition. They are a full-service provider, meaning they can do it all – from acquisition, tracking, reporting and optimization, to strategic campaign planning and creative assets. With over 250 partners connected to their RTB technology & in-house, demand-side platform, their media reach expands across social, display, native, video, rich media, search, and more. TAB’s services are unparalleled when it comes to bringing the best value and ROI for each media dollar spent. Let us be your partner for mobile.

Dymatrix Consulting Group

Acquisition in 2014
Dymatrix Consulting Group provides analytical CRM, marketing automation, campaign management, and customer intelligence solutions. Its marketing automation solutions include data management/big data, analysis/BI, planning, targeting and segmentation, design and content, real-time recommendations and campaign optimization, campaign control, and response measurement. The company also provides cross-channel campaign management solutions, such as DynaCampaign that supports the whole campaign process by structuring it into various phases, such as planning, selection of target groups, execution, and analysis.
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