Peterson Partners, established in 2003 and based in Salt Lake City, Utah, is a private equity and venture capital firm that invests in a diverse range of sectors, including business services, software, internet, retail, consumer healthcare, and technology. The firm focuses on pre-seed, seed, early stage, growth capital, and leveraged buyouts, typically investing between $0.25 million and $25 million. Peterson Partners seeks to be a true value-add partner to entrepreneurs, providing not just capital but also strategic support. The firm invests in companies generating revenues of at least $5 million and EBDITA between $2 million and $20 million, and holds investments for 5-10 years. It considers majority and minority stakes, and co-invests with other private equity firms and independent sponsors. Peterson Partners has a strong track record, having invested in over 200 companies across the US, Canada, and other international markets.
SchoolAI is a classroom with AI-powered tools that helps schools embrace AI tech for students, teachers, and school leaders. The company aims to magnify the humanity in every school, creating tighter relationships between teachers, students, school leaders, and the local community and help schools with professional development to adopt AI to supercharge teachers in their classrooms, empower students for an AI-driven world, and give everyone in the building a more personal experience. Its headquarters is located in Lehi, Utah.
DiversiFi
Pre Seed Round in 2025
At DiversiFi we provide 3PLs with software that helps them modernize the way they bill, bid, and process shipments. 3PLs who use DiversiFi boost their margins an average of 28% and increase their close rates by 2x on new business. How we help: We provide 3PLs with the lowest shipping costs and AI that maximizes profitability on markups. We make your 3PL look like a rockstar with your clients. When your 3PL wins, your clients win. What customers are saying: > “DiversiFi has given us the sophistication we need to maximize markups, win new customers, and improve our shipping rates. It’s truly modernized our biggest profit center: shipping” > “What’s unique about DiversiF is how many team members from different departments get value from their software. From sales, to carrier operations, accounting, and C level. It’s rare to see AI applied in a specific use case that’s so valuable.”
Clutch
Series B in 2025
Clutch provides solutions for transforming Credit Unions into modern FinTechs, focusing on loan and deposit onboarding. The company addresses inefficiencies in traditional banking by offering tailored digital experiences that improve member satisfaction and operational efficiency.
Gloss Ventures
Series A in 2025
Gloss Ventures, founded in 2020 and headquartered in Los Angeles, California, is an incubator focused on developing consumer brands in the self-care, health, and beauty sectors. The company leverages proprietary social technology and a cross-channel commerce engine to create tailored solutions that promote profitable and scalable growth for its brand portfolio. By emphasizing customized strategies, Gloss Ventures addresses the specific needs of both customers and companies, facilitating engagement through various contact methods, including phone, email, and application forms.
Mobly
Seed Round in 2025
Mobly is the first event-agnostic lead capture, enrichment and engagement app. Users can snap a photo of any attendee badge or business card, and have that person's contact info instantly enriched (25+ fields) and pushed to their CRM. THey can then follow up via text, email, phone or social from the app, and the activity actually logs back to the CRM. No card/badge? No problem. SImply search name + company in the search bar for the same result.
Leland
Series A in 2024
Leland is a coaching marketplace designed to support individuals in achieving their educational and career aspirations. The platform connects users with coaches who provide guidance on standardized tests such as the SAT, ACT, GMAT, and GRE, as well as offering mentorship for entering fields like private equity, product management, and investment banking. Leland focuses on facilitating career transitions and helps users develop the necessary skills for their chosen professions through personalized coaching. The platform allows clients to find coaches that align with their budget and specific goals, charging transaction fees based on the payments made to coaches.
Two Boxes
Series A in 2024
Two Boxes is focused on transforming the e-commerce returns process into a sustainable and efficient system. The company has developed a returns processing platform that aims to enhance the handling of product returns while capturing essential data. Its solutions are designed to maximize the value of returned items and reduce the environmental impact associated with returns. By providing brands with quick, reliable, and sustainable returns processing options, Two Boxes enables businesses to effectively resell returned inventory, thereby benefiting both the environment and their bottom line.
Rising Team
Series A in 2024
Rising Team is a software development company that specializes in leadership and team development solutions. Its platform is designed to assist managers in building engaged and connected teams by providing tools for effective team-building sessions, whether conducted remotely or in-person. The platform adopts a holistic approach to leadership development by integrating both training and community support. It empowers managers to facilitate interactive experiences focused on specific leadership or connection topics, enhancing trust and connection within teams. Through its offerings, Rising Team aims to cultivate stronger managers and more resilient teams, ultimately improving overall employee engagement and talent development.
Videra Health
Seed Round in 2024
Videra Health is a digital health technology company that specializes in remote patient monitoring and scalable healthcare solutions. Its platform enhances healthcare interactions by automating clinical workflows such as screenings, monitoring, evaluations, and follow-ups. By utilizing asynchronous video, artificial intelligence, and machine learning, Videra Health enables healthcare providers to increase efficiency and patient reach significantly. The platform supports various applications, including mental health checkups, behavioral health integration, pain management, and outcomes tracking, allowing clinicians to gain valuable insights into patient health while managing multiple patients simultaneously. This approach ensures comprehensive care while streamlining the healthcare process.
Chiyo
Seed Round in 2024
Chiyo is a maternal nutrition firm focused on providing customized meal delivery services designed for fertility, pregnancy, and postpartum care. The company aims to support women by offering essential nutritional foods that promote healthy pregnancies and optimize birth outcomes for both mothers and their children. Chiyo's platform emphasizes food therapy, aligning with nutritional science to ensure that women receive balanced nourishment. This approach not only aids in healing during the postpartum period but also supports hormonal health, addressing the specific dietary needs of women throughout their maternal journey.
Tiny Health
Series A in 2024
Tiny Health is a prominent microbiome health platform focused on improving health outcomes for individuals dealing with chronic conditions and those seeking to enhance their overall wellness. The company offers the first at-home gut microbiome test specifically designed for pregnant mothers and their babies, utilizing advanced shotgun metagenomics. In addition to these tests, Tiny Health provides microbiome assessments for older children and adults, as well as vaginal health tests. More than 30,000 families have relied on Tiny Health to address imbalances in their gut and vaginal microbiomes, utilizing personalized dietary, supplement, and lifestyle recommendations based on test results. This evidence-based approach has helped many individuals alleviate severe symptoms and, in some cases, reverse chronic conditions. Tiny Health's team comprises leading scientists, physicians, and microbiologists from prestigious institutions, ensuring a strong foundation in research and clinical expertise.
Mobly
Seed Round in 2024
Mobly is the first event-agnostic lead capture, enrichment and engagement app. Users can snap a photo of any attendee badge or business card, and have that person's contact info instantly enriched (25+ fields) and pushed to their CRM. THey can then follow up via text, email, phone or social from the app, and the activity actually logs back to the CRM. No card/badge? No problem. SImply search name + company in the search bar for the same result.
Anatomy Financial
Seed Round in 2024
Anatomy Financial offers a suite of financial automation solutions tailored for healthcare organizations that bill insurance. The services include AI-powered EOB conversion, smart reconciliation, and a modern healthcare lockbox to streamline financial workflows.
Cascading AI
Pre Seed Round in 2024
Casca is a breakthrough, AI-native software solution for small business and commercial loan origination. From application to closing, Casca dramatically improves the borrower, broker and banker experiences!
Tava Health
Series B in 2023
Tava Health, Inc. is a mental telehealth platform based in Salt Lake City, Utah, founded in 2019. The company provides users with access to a comprehensive mental health service that includes an initial assessment, therapist matching, therapy sessions, and prescription services. Tava Health addresses a wide range of mental health issues such as addiction, anxiety, depression, eating disorders, grief, PTSD, and relationship challenges. The platform allows individuals to engage in therapy and receive support conveniently through online video chats and secure messaging, eliminating the need for in-person visits to clinics. By offering these services, Tava Health aims to enhance emotional well-being for employees and their families, recognizing the importance of mental health in the workplace.
Intelizen
Pre Seed Round in 2023
Contract-to-cash flow, faster. Companies have thousands of contracts that are a pain to file and track. They lose out on revenue they should be receiving due to missed renewals, payments, and manual errors because contracts are, by default, hard to understand. Intelizen uses AI to transform static contracts into a system of record so we can help businesses stay true to their word. Put more revenue back in your pocket with Intelizen. Let's chat!
49 Mile Ventures
Private Equity Round in 2023
49 Mile Ventures build orthodontic service organization to help provide the resources you need to recognize personal, professional, and financial growth.
Lifeforce
Series A in 2023
Lifeforce is a health optimization platform that focuses on personalized nutrition and wellness, particularly for individuals in midlife. The company offers a digital fitness platform that provides users with tailored nutrition plans based on their specific health needs. This process involves regular monitoring of blood work by medical professionals, who analyze the results and recommend a customized blend of food supplements, micronutrients, and dietary routines. Lifeforce also develops and sells cosmetics and sun protection products, aiming to enhance overall health and well-being. Through its integrated approach, the company seeks to facilitate significant transformations in users' health and fitness by aligning their dietary habits with their biological requirements and personal goals.
Griptape
Pre Seed Round in 2023
Griptape is a developer-focused company that offers an open-source modular framework designed specifically for large language models (LLMs). This platform provides tools for creating AI agents, managing sequential LLM pipelines, and developing complex workflows while ensuring strict security and reliability. With a composable architecture, Griptape enables developers to efficiently build and manipulate data-driven applications, incorporating features such as trust boundaries and schema validation. The framework aims to empower developers to fully leverage the capabilities of LLMs, facilitating the creation of robust and safe AI applications.
[solidcore]
Private Equity Round in 2023
Solidcore operates a chain of fitness studios that focuses on full-body, low-impact, high-intensity workout sessions. These classes are designed to engage participants through a variety of movements, including squats, planks, and lunges, utilizing slow, controlled, weighted movements to effectively challenge and tone the body. By emphasizing constant tension and muscle engagement, Solidcore workouts aim to break down muscle fibers, allowing them to rebuild stronger and leaner. The studios foster a supportive and motivating environment, promoting personalized attention and accountability among participants while maintaining a sense of community.
Sora
Venture Round in 2023
Sora offers an automated finance tool aimed at assisting families in obtaining personalized rates for various loans, including mortgages, auto loans, and student loans. The platform analyzes users' existing liabilities and recommends refinancing options or consolidation strategies to enhance debt management. By visualizing clients' debt structures and prioritizing repayment plans, Sora enables users to streamline their financing processes, ultimately helping them minimize their overall debt burdens.
Rebuy Engine
Series A in 2023
Rebuy is an omnichannel personalization platform designed to enhance the online shopping experience by increasing sales and conversions. It offers an automated, data-driven solution that enables merchants to implement upselling, cross-selling, and personalized product recommendations through its API. By utilizing prebuilt personalization workflow objects or creating custom workflows, merchants can significantly improve their online store's performance. Rebuy integrates with various popular e-commerce applications, such as ReCharge, Klaviyo, and Yotpo, supporting a range of innovative brands. The platform focuses on transforming user interactions into revenue-generating actions, allowing e-commerce sellers to boost order values and improve customer retention through tailored user experiences and conversion tracking.
Glowbar
Series A in 2023
Glowbar is a skincare company based in New York, founded in 2019, that specializes in providing 30-minute skincare treatments. The company focuses on delivering targeted care through a no-fluff approach, utilizing expertly trained estheticians and standardization technology to ensure consistent, results-driven services. Glowbar employs a survey and algorithm to customize treatments based on individual skin needs, aiming to help clients achieve healthy and rejuvenated skin. By prioritizing evidence-based practices, Glowbar positions itself as a reliable alternative in the fragmented facial industry.
SaVia Health
Seed Round in 2022
SaVia Health, founded in 2022 and based in Charlotte, North Carolina, focuses on developing healthcare software that enhances decision support for clinicians at the point of care. The company creates intelligent in-electronic medical record (EMR) support tools designed to streamline the coordination among physicians and care teams in hospitals. By offering intuitive and flexible solutions, SaVia Health aims to ensure that patients receive timely and appropriate care, especially in complex medical scenarios. The software promotes manageable and predictable workflows, ultimately helping clinicians make informed decisions that can save lives while also controlling healthcare costs.
Particl
Series A in 2022
Particl is a market intelligence platform that specializes in providing real-time market research, pricing optimization, and forecasting solutions for the e-commerce sector. By leveraging machine learning and artificial intelligence, Particl collects and analyzes data on sales volume and product pricing from over 70,000 e-commerce sites worldwide. This enables users to access comprehensive information on all SKUs sold online, allowing them to monitor market trends and competition effectively. With its actionable insights, Particl empowers clients to enhance their market share and make informed decisions based on the latest industry data.
Oops
Seed Round in 2022
Oops is a venture-backed startup founded in 2022 and based in Salt Lake City, Utah. The company provides an online platform that simplifies the process of returning products by offering doorstep services for packing, taping, labeling, and transporting items. By streamlining returns, Oops enables individuals to manage their returns conveniently from home, saving them time, effort, and resources.
Trendsi
Series A in 2022
Trendsi is an online fashion B2B marketplace that enables sellers to establish and expand their businesses by offering access to wholesale inventory. The company leverages its technology and supply chain capabilities to provide a reliable platform for entrepreneurs to launch their fashion ventures with minimal risk. By eliminating the need for upfront inventory and subscription fees, Trendsi allows users to access quality merchandise at competitive prices, streamlining the buying and selling process in the fashion industry.
Zartico
Series A in 2022
Zartico, founded in 2019 and based in Salt Lake City, Utah, offers a unique data intelligence platform known as the world's first destination operating system. This platform integrates data analytics and visualizations with contextual insights to support destination management organizations in making informed, data-driven decisions. By providing a range of services that include data science, benchmarking, and analytical support, Zartico aims to enhance the well-being of global communities. Its solutions facilitate effective marketing, community development, and sustainability initiatives, ultimately empowering organizations to elevate their strategic efforts.
Roster
Seed Round in 2022
Roster is a brand engagement platform that drives sales and awareness through word-of-mouth marketing. It assists brands in nurturing and growing their brand community into a strong sales channel, allowing them to diversify their revenue and become less reliant on paid advertising. The Roster platform connects brands with people who are already talking about their brand or those who will with the right nudge. As a result, there is more engagement, referred sales, and a more connected community. Roster was founded in 2017 and is based in Utah.
Black Mountain Software
Private Equity Round in 2022
Black Mountain Software is a provider of accounting and billing software tailored for local governments. The company specializes in fund accounting, payroll, and utility billing solutions, offering a comprehensive product portfolio that includes municipal accounting and school district accounting software. By focusing on the specific information management demands of governmental entities, Black Mountain Software aims to enhance operational efficiencies and effectively address the needs of citizens.
Grain
Series A in 2022
Grain is a platform designed to enhance the understanding of customer needs through effective meeting insights. It facilitates the recording, transcription, and clipping of key moments from research interviews, sales calls, and customer meetings, making it accessible for anyone in customer-focused roles. By integrating with various meeting platforms, Grain allows users to create impactful video stories and access a comprehensive library of company and market knowledge. This functionality enables organizations to share insights seamlessly, fostering customer-aligned teams and supporting informed decision-making. Through its user-friendly approach, Grain simplifies the process of capturing and communicating vital customer perspectives.
NyquistAI
Seed Round in 2022
NyquistAI is focused on providing a comprehensive platform for accessing and analyzing life science data. Utilizing advanced machine learning technology, NyquistAI combines unstructured data from global clinical trials and real-world sources to deliver valuable insights for healthcare professionals. The platform aims to enhance research capabilities and inform business strategies by offering up-to-date and credible information that spans the entire innovation lifecycle in the medical technology sector. With customizable solutions, NyquistAI enables users to efficiently compile and interpret crucial data, thereby supporting informed decision-making and fostering innovative opportunities in the life sciences field.
ITSRAPID
Pre Seed Round in 2022
ITSRAPID is a developer of a content creation and customization platform designed for cross-retailer applications. The platform utilizes artificial intelligence to provide various tools, including a banner builder, image builder, video creator, email builder, NFT creator, and text builder. By offering these capabilities, ITSRAPID enables businesses to enhance their workflows across multiple retail channels, significantly accelerate their time to revenue, and reduce overall operating costs.
Oops
Convertible Note in 2022
Oops is a venture-backed startup founded in 2022 and based in Salt Lake City, Utah. The company provides an online platform that simplifies the process of returning products by offering doorstep services for packing, taping, labeling, and transporting items. By streamlining returns, Oops enables individuals to manage their returns conveniently from home, saving them time, effort, and resources.
Pupford
Venture Round in 2022
Pupford LLC, established in 2017 and based in American Fork, Utah, offers a range of resources for dog owners aimed at fostering healthy relationships with their pets. The company provides training videos focused on dog nutrition, companionship, and obedience, helping owners address problematic behaviors and enhance their pets' well-being. In addition to training materials, Pupford sells various dog products, including chews and food, and delivers its services through a mobile application. The mission of Pupford is to empower pet owners to raise happy, healthy, and well-behaved dogs.
Tilled
Series A in 2022
Tilled, Inc. operates a payments platform that provides a PayFac-as-a-Service solution, enabling business-to-business independent software vendors (ISVs) to monetize payments processed through their systems. Founded in 2019 and based in Boulder, Colorado, Tilled offers hosted payment forms, recurring payments, and split payments services. Its platform utilizes modern application programming interfaces (APIs) and software development kits (SDKs) to facilitate seamless payment integration, allowing software companies to launch quickly without incurring upfront costs or needing additional staffing. By managing the complexities of payment facilitation, including regulatory compliance and associated liabilities, Tilled allows software vendors, marketplaces, and SaaS companies to focus on their core operations while generating revenue from credit card processing.
Nomad
Series A in 2022
Nomad Labs, Inc. is a property management company based in Denver, Colorado, founded in 2019. The firm specializes in providing comprehensive services for small rental property owners, including the calculation of rental income, signing of lease agreements, and tenant placement. Nomad offers a unique solution by guaranteeing monthly rental income, thus alleviating concerns related to vacancy and delinquency costs. In addition to their core services, the company also provides homeowners with assistance in buying and selling properties, as well as access to financial products. For residents, Nomad enhances the rental experience through professionalism and added benefits, creating a more favorable renting environment.
Local Locker
Seed Round in 2022
Local Locker is a warehousing company that specializes in providing private storage solutions for individuals and businesses. The company offers secure and reliable storage spaces at competitive rates, allowing users to conveniently store their goods where they live and work. With features such as contactless move-ins and flexible month-to-month leasing options, Local Locker aims to save customers time and money while meeting their storage needs effectively.
Trendsi
Series A in 2022
Trendsi is an online fashion B2B marketplace that enables sellers to establish and expand their businesses by offering access to wholesale inventory. The company leverages its technology and supply chain capabilities to provide a reliable platform for entrepreneurs to launch their fashion ventures with minimal risk. By eliminating the need for upfront inventory and subscription fees, Trendsi allows users to access quality merchandise at competitive prices, streamlining the buying and selling process in the fashion industry.
OneShield
Venture Round in 2022
OneShield, Inc. specializes in providing business software solutions to the global insurance industry, focusing on property, casualty, and general insurance. Its offerings include enterprise-class solutions for policy, billing, claims, and rating management, as well as tools for managing general agencies and third-party administrators. OneShield's Transaction Engine Service Layer is a cloud-hosted, As-A-Service platform that implements a collection of vendor-independent service-oriented architecture web services. The company also provides implementation, client support, training, and cloud services. With headquarters in Marlborough, Massachusetts, and offices in Australia, Canada, and India, OneShield serves clients across various insurance markets, aiming to automate and simplify core systems' complexities.
Rebuy Engine
Seed Round in 2021
Rebuy is an omnichannel personalization platform designed to enhance the online shopping experience by increasing sales and conversions. It offers an automated, data-driven solution that enables merchants to implement upselling, cross-selling, and personalized product recommendations through its API. By utilizing prebuilt personalization workflow objects or creating custom workflows, merchants can significantly improve their online store's performance. Rebuy integrates with various popular e-commerce applications, such as ReCharge, Klaviyo, and Yotpo, supporting a range of innovative brands. The platform focuses on transforming user interactions into revenue-generating actions, allowing e-commerce sellers to boost order values and improve customer retention through tailored user experiences and conversion tracking.
Tava Health
Series A in 2021
Tava Health, Inc. is a mental telehealth platform based in Salt Lake City, Utah, founded in 2019. The company provides users with access to a comprehensive mental health service that includes an initial assessment, therapist matching, therapy sessions, and prescription services. Tava Health addresses a wide range of mental health issues such as addiction, anxiety, depression, eating disorders, grief, PTSD, and relationship challenges. The platform allows individuals to engage in therapy and receive support conveniently through online video chats and secure messaging, eliminating the need for in-person visits to clinics. By offering these services, Tava Health aims to enhance emotional well-being for employees and their families, recognizing the importance of mental health in the workplace.
Particl
Seed Round in 2021
Particl is a market intelligence platform that specializes in providing real-time market research, pricing optimization, and forecasting solutions for the e-commerce sector. By leveraging machine learning and artificial intelligence, Particl collects and analyzes data on sales volume and product pricing from over 70,000 e-commerce sites worldwide. This enables users to access comprehensive information on all SKUs sold online, allowing them to monitor market trends and competition effectively. With its actionable insights, Particl empowers clients to enhance their market share and make informed decisions based on the latest industry data.
Wash U Car Wash
Private Equity Round in 2021
Wash U Car Wash is a car washing company that specializes in environmentally sustainable washing technology. The company focuses on providing efficient car wash services while using significantly less water and power compared to traditional car washes. Its offerings include premium ceramic washing techniques, user-friendly conveyors, and wheel brighteners, all designed to deliver quick and effective cleaning solutions for vehicles. By prioritizing eco-friendly practices, Wash U Car Wash aims to meet the needs of environmentally conscious consumers while maintaining high standards of service.
Tactic
Seed Round in 2021
Tactic is a collaboration tool that brings people together in the office. Whether big or small, businesses of every size use our software to manage their hybrid office space.
Factor
Pre Seed Round in 2021
Factor empowers high schoolers to pursue what they want to do and be in the world.
Seis
Seed Round in 2021
Seis is an online banking platform focused on serving Spanish speakers in the United States. The platform provides a range of banking services, including savings accounts, prepaid cards for both online and offline purchases, bill payment solutions, and money transfer options. Seis also offers customizable cards to meet individual preferences and features video and chat-based customer support to enhance the banking experience. Through its comprehensive suite of services, Seis aims to deliver accessible and user-friendly banking solutions to its customers.
Videra Health
Seed Round in 2021
Videra Health is a digital health technology company that specializes in remote patient monitoring and scalable healthcare solutions. Its platform enhances healthcare interactions by automating clinical workflows such as screenings, monitoring, evaluations, and follow-ups. By utilizing asynchronous video, artificial intelligence, and machine learning, Videra Health enables healthcare providers to increase efficiency and patient reach significantly. The platform supports various applications, including mental health checkups, behavioral health integration, pain management, and outcomes tracking, allowing clinicians to gain valuable insights into patient health while managing multiple patients simultaneously. This approach ensures comprehensive care while streamlining the healthcare process.
MarketDial
Venture Round in 2021
MarketDial is a technology company established in 2016 by former management consultants from BCG and McKinsey. The company specializes in a platform that facilitates in-store experimentation, allowing partners to conduct statistically rigorous tests to inform critical business decisions across various sectors, including retail, restaurants, healthcare, and financial services. MarketDial's software provides capabilities for comprehensive testing of initiatives related to pricing, promotions, operations, staffing, and new products. It also integrates stored data to analyze the characteristics of retail chains and shopper demographics, enabling businesses to perform trade-area analysis and execute A/B testing effectively. Through strategic partnerships with leading management consulting firms and retail analytics organizations, MarketDial aims to deliver robust solutions that enhance decision-making for its clients.
Needed
Seed Round in 2021
Needed is a pregnancy nutrition and education company founded in 2017 by Julie Sawaya and Ryan Woodbury, based in Los Angeles, California. The company focuses on providing dietary supplements and related services designed to empower women with optimal nourishment before, during, and after pregnancy. Needed's offerings include practitioner-supported nutrition products that cater specifically to the needs of mothers, as well as educational resources and community support. By working directly with consumers and a network of health practitioners, such as doctors, doulas, and nutritionists, Needed aims to help women better identify their nutritional requirements and access effective supplements that meet those needs.
Volley
Seed Round in 2021
Volley monetizes experiences in a matter of minutes. Users can create paid group membership programs such as group coaching, mastermind, inner circle, bootcamp, accelerator, fitness challenge, and learning community. It develops 1:1 coaching and consulting products and allows collaboration with a remote team.
Gordy Health
Convertible Note in 2021
Gordy Health is a virtual care provider specializing in blood pressure management to reduce the risk of serious health complications such as heart attacks, strokes, and kidney failure. Founded in 2021 and headquartered in Pasadena, California, the company offers a healthcare platform that allows users to manage their blood pressure from home. This platform provides direct access to heart specialists, facilitates easy scheduling of virtual appointments, and includes features such as real-time diagnostics, prescription delivery, and continuous monitoring and medication adjustments. By focusing on proactive management of high blood pressure, Gordy Health aims to help individuals lead healthier lives and extend their longevity.
Via
Series B in 2021
Via is a customer engagement platform designed to enhance the connection between e-commerce businesses and their customers. By utilizing SMS and mobile app technology, Via allows businesses to communicate with their customers through their preferred devices and applications. The platform supports integration with popular e-commerce solutions like Shopify and BigCommerce, enabling companies to drive engagement and improve customer satisfaction through targeted SMS and push notifications.
Hivewire
Venture Round in 2021
Hivewire, Inc. develops visual workflow software and tools designed for teams and individuals to enhance their post-sale processes. Founded in 2019 and located in Lehi, Utah, the company offers a management platform that allows businesses to create and manage solutions through database management and process automation. By unifying teams in a single workspace, Hivewire empowers users to take control of their workflows and improve operational efficiency.
Tundra
Series B in 2021
Tundra Inc. operates an online marketplace that connects businesses by allowing them to buy and sell wholesale products with freight included. Established in 2017 and headquartered in San Francisco, Tundra offers the largest selection of wholesale products in the United States, featuring over two million ready-to-ship items from both established and emerging brands. The company's zero-commission model enables retailers to access full product catalogs at wholesale prices and low minimums. Tundra's proprietary technology streamlines wholesale processes, reducing time and costs for both buyers and suppliers. With a community of over 30,000 independent retailers, Tundra provides a diverse range of products across popular categories such as kids, home, food, beauty, apparel, and general merchandise. The company also has additional offices in Boston and Zurich.
Blyncsy
Seed Round in 2021
Blyncsy, Inc. is a data analytics company based in Salt Lake City, Utah, established in 2014. It specializes in providing big data solutions through its various products, including Blyncs sensors, which are deployed in diverse environments from ski resorts to college campuses. The company's analytics platform leverages machine learning and AI to analyze vast amounts of data in real-time, offering insights into traffic and transportation networks while monitoring elements such as parking availability and public transit demand. Additionally, Blyncsy's Payver product utilizes machine vision to create digital twins of real-world infrastructure, enhancing the assessment and management of roadside conditions. The company also offers Mercury, a contact tracing solution aimed at managing contagion tracking for universities. Overall, Blyncsy focuses on improving the efficiency and safety of urban environments through advanced data collection and analysis techniques.
GritWell
Seed Round in 2021
GritWell Ltd is a digital health platform established in 2018, based in San Francisco, California. The company focuses on addressing chronic health conditions by shifting the emphasis from symptom management to identifying and treating root causes. GritWell connects patients suffering from various chronic symptoms, such as insomnia, migraines, digestive issues, anxiety, and joint pain, with nutritionists, health coaches, and holistic practitioners. Its platform offers personalized care through clinically validated symptom assessments and facilitates secure video consultations, direct messaging, and an online portal for scheduling and managing patient records. By integrating natural treatments and providing tailored treatment plans, GritWell aims to enhance patient outcomes and support a holistic approach to health.
Grain
Series A in 2021
Grain is a platform designed to enhance the understanding of customer needs through effective meeting insights. It facilitates the recording, transcription, and clipping of key moments from research interviews, sales calls, and customer meetings, making it accessible for anyone in customer-focused roles. By integrating with various meeting platforms, Grain allows users to create impactful video stories and access a comprehensive library of company and market knowledge. This functionality enables organizations to share insights seamlessly, fostering customer-aligned teams and supporting informed decision-making. Through its user-friendly approach, Grain simplifies the process of capturing and communicating vital customer perspectives.
Verasight
Pre Seed Round in 2021
Verasight is a company that specializes in information management, focusing on enhancing customer experience data for various sectors. It employs innovative recruitment methods to effectively reach diverse audiences and conducts extensive research for academic, government, nonprofit, brand, and political entities. The platform developed by Verasight provides valuable insights to clients, informing government officials and influencing media narratives. Additionally, it facilitates communication through direct mail, emails, text messages, and social media campaigns, ensuring that clients receive accurate and relevant data to support their objectives.
Workstream
Series B in 2021
Workstream is a prominent HR, Payroll, and Hiring platform specifically designed for the hourly workforce. It focuses on automating human resource processes, allowing franchise and business owners to efficiently manage hiring, retention, and payroll in a centralized system. Utilizing advanced technology, including workflow automation, analytics, and SMS communication, Workstream simplifies operations and reduces labor costs. The platform is trusted by 46 of the top 50 quick-service restaurant brands, such as Burger King, Jimmy John’s, and Taco Bell, to enhance their hiring practices and streamline HR tasks effectively.
Loop
Series B in 2021
Retain customers and revenue with the most advanced returns and exchanges app on Shopify. Customers can seamlessly swap their product for any new variant.Loop will place the new order within Shopify, triggered by return package movements. Smooth for the customer and totally hands free for you. Loop Triggers, the app is able process a return at any point on its way back to you, getting an exchange or refund in customer's hands within just a few days. If automated processing isn't your thing, issue refunds and place new exchange orders with just one click in the Loop Admin Panel.
Spiff
Series B in 2021
Spiff Inc. is a software company that specializes in sales commission automation through its SaaS platform. Founded in 2017 and headquartered in Sandy, Utah, with an office in Mountain View, California, Spiff offers a comprehensive solution that allows organizations to design, manage, and optimize their sales commission plans. The platform enables users to create and modify commission structures, automate data integration from various systems such as ERP and payroll, and provide sales teams with personalized dashboards to track their performance. Spiff’s software streamlines complex commission processes, enhances accuracy by eliminating errors, and supports advanced features like modeling new plans and generating detailed payroll reports. The company primarily serves finance and sales operations, sales and marketing teams, managers, and executives, facilitating improved sales performance through real-time insights and automation.
Nomad
Seed Round in 2021
Nomad Labs, Inc. is a property management company based in Denver, Colorado, founded in 2019. The firm specializes in providing comprehensive services for small rental property owners, including the calculation of rental income, signing of lease agreements, and tenant placement. Nomad offers a unique solution by guaranteeing monthly rental income, thus alleviating concerns related to vacancy and delinquency costs. In addition to their core services, the company also provides homeowners with assistance in buying and selling properties, as well as access to financial products. For residents, Nomad enhances the rental experience through professionalism and added benefits, creating a more favorable renting environment.
Tilled
Series A in 2021
Tilled, Inc. operates a payments platform that provides a PayFac-as-a-Service solution, enabling business-to-business independent software vendors (ISVs) to monetize payments processed through their systems. Founded in 2019 and based in Boulder, Colorado, Tilled offers hosted payment forms, recurring payments, and split payments services. Its platform utilizes modern application programming interfaces (APIs) and software development kits (SDKs) to facilitate seamless payment integration, allowing software companies to launch quickly without incurring upfront costs or needing additional staffing. By managing the complexities of payment facilitation, including regulatory compliance and associated liabilities, Tilled allows software vendors, marketplaces, and SaaS companies to focus on their core operations while generating revenue from credit card processing.
Via
Series A in 2021
Via is a customer engagement platform designed to enhance the connection between e-commerce businesses and their customers. By utilizing SMS and mobile app technology, Via allows businesses to communicate with their customers through their preferred devices and applications. The platform supports integration with popular e-commerce solutions like Shopify and BigCommerce, enabling companies to drive engagement and improve customer satisfaction through targeted SMS and push notifications.
Airin
Seed Round in 2021
Airin, Inc. is a technology company founded in 2017 and located in Park City, Utah. It specializes in developing an online platform that enables business leaders to create their own artificial intelligence expert systems without requiring the expertise of data scientists or engineers. By leveraging machine learning, Airin's platform simplifies complex decision-making processes and automates decision trees, allowing organizations to replicate the problem-solving approaches of their top experts. This capability helps businesses enhance their operational performance and modernize their documentation processes, facilitating the identification of correlations and patterns that drive innovation.
Clutch
Series A in 2021
Clutch provides solutions for transforming Credit Unions into modern FinTechs, focusing on loan and deposit onboarding. The company addresses inefficiencies in traditional banking by offering tailored digital experiences that improve member satisfaction and operational efficiency.
Rising Team
Seed Round in 2021
Rising Team is a software development company that specializes in leadership and team development solutions. Its platform is designed to assist managers in building engaged and connected teams by providing tools for effective team-building sessions, whether conducted remotely or in-person. The platform adopts a holistic approach to leadership development by integrating both training and community support. It empowers managers to facilitate interactive experiences focused on specific leadership or connection topics, enhancing trust and connection within teams. Through its offerings, Rising Team aims to cultivate stronger managers and more resilient teams, ultimately improving overall employee engagement and talent development.
Nomi Health
Seed Round in 2021
Nomi Health is a direct health company focused on reducing healthcare costs for employers and patients. It operates a healthcare payment platform that eliminates intermediaries in the healthcare system, facilitating direct connections between employers, providers, and families. By streamlining the administration of medical testing and self-insured healthcare plans, Nomi Health aims to enhance the affordability and quality of care available to clients. The company's innovative approach addresses the complexities and expenses associated with traditional healthcare delivery, allowing organizations to offer more accessible services to their employees and their families.
Trendsi
Seed Round in 2020
Trendsi is an online fashion B2B marketplace that enables sellers to establish and expand their businesses by offering access to wholesale inventory. The company leverages its technology and supply chain capabilities to provide a reliable platform for entrepreneurs to launch their fashion ventures with minimal risk. By eliminating the need for upfront inventory and subscription fees, Trendsi allows users to access quality merchandise at competitive prices, streamlining the buying and selling process in the fashion industry.
Tilled
Seed Round in 2020
Tilled, Inc. operates a payments platform that provides a PayFac-as-a-Service solution, enabling business-to-business independent software vendors (ISVs) to monetize payments processed through their systems. Founded in 2019 and based in Boulder, Colorado, Tilled offers hosted payment forms, recurring payments, and split payments services. Its platform utilizes modern application programming interfaces (APIs) and software development kits (SDKs) to facilitate seamless payment integration, allowing software companies to launch quickly without incurring upfront costs or needing additional staffing. By managing the complexities of payment facilitation, including regulatory compliance and associated liabilities, Tilled allows software vendors, marketplaces, and SaaS companies to focus on their core operations while generating revenue from credit card processing.
DataFleets
Seed Round in 2020
DataFleets Ltd. is a data analytics software company headquartered in Palo Alto, California, founded in 2018. It specializes in developing a privacy-preserving data engine that unifies distributed data for efficient access and agile analytics. The platform enables data scientists and developers to create analytics, machine learning models, and applications on sensitive data sets without direct access to the data itself. This is achieved through a "data fleet," which incorporates advanced techniques such as federated computation, transfer learning, encryption, and differential privacy to ensure data protection. DataFleets aims to help organizations navigate the balance between data privacy and innovation, allowing them to comply with data protection standards while advancing their data science initiatives. The company also offers a web-based notebook editor for hypothesis testing, further enhancing its analytics capabilities.
Breeze Airways
Venture Round in 2020
Breeze Airways is a new airline in the United States, founded by David Neeleman, who has a history of co-founding several successful airlines. Initially named Moxy Airways, it aims to provide affordable travel experiences with a focus on customer convenience. Breeze Airways offers seamless booking through a user-friendly application, eliminating change or cancellation fees, and allowing passengers to customize their flight features. The airline began operations in 2021 and is designed to create a unique and enjoyable travel experience for its guests.
Clutch
Seed Round in 2020
Clutch provides solutions for transforming Credit Unions into modern FinTechs, focusing on loan and deposit onboarding. The company addresses inefficiencies in traditional banking by offering tailored digital experiences that improve member satisfaction and operational efficiency.
Nomad
Pre Seed Round in 2020
Nomad Labs, Inc. is a property management company based in Denver, Colorado, founded in 2019. The firm specializes in providing comprehensive services for small rental property owners, including the calculation of rental income, signing of lease agreements, and tenant placement. Nomad offers a unique solution by guaranteeing monthly rental income, thus alleviating concerns related to vacancy and delinquency costs. In addition to their core services, the company also provides homeowners with assistance in buying and selling properties, as well as access to financial products. For residents, Nomad enhances the rental experience through professionalism and added benefits, creating a more favorable renting environment.
Spiff
Series A in 2020
Spiff Inc. is a software company that specializes in sales commission automation through its SaaS platform. Founded in 2017 and headquartered in Sandy, Utah, with an office in Mountain View, California, Spiff offers a comprehensive solution that allows organizations to design, manage, and optimize their sales commission plans. The platform enables users to create and modify commission structures, automate data integration from various systems such as ERP and payroll, and provide sales teams with personalized dashboards to track their performance. Spiff’s software streamlines complex commission processes, enhances accuracy by eliminating errors, and supports advanced features like modeling new plans and generating detailed payroll reports. The company primarily serves finance and sales operations, sales and marketing teams, managers, and executives, facilitating improved sales performance through real-time insights and automation.
Via
Seed Round in 2020
Via is a customer engagement platform designed to enhance the connection between e-commerce businesses and their customers. By utilizing SMS and mobile app technology, Via allows businesses to communicate with their customers through their preferred devices and applications. The platform supports integration with popular e-commerce solutions like Shopify and BigCommerce, enabling companies to drive engagement and improve customer satisfaction through targeted SMS and push notifications.
Tava Health
Seed Round in 2020
Tava Health, Inc. is a mental telehealth platform based in Salt Lake City, Utah, founded in 2019. The company provides users with access to a comprehensive mental health service that includes an initial assessment, therapist matching, therapy sessions, and prescription services. Tava Health addresses a wide range of mental health issues such as addiction, anxiety, depression, eating disorders, grief, PTSD, and relationship challenges. The platform allows individuals to engage in therapy and receive support conveniently through online video chats and secure messaging, eliminating the need for in-person visits to clinics. By offering these services, Tava Health aims to enhance emotional well-being for employees and their families, recognizing the importance of mental health in the workplace.
Hivewire
Convertible Note in 2020
Hivewire, Inc. develops visual workflow software and tools designed for teams and individuals to enhance their post-sale processes. Founded in 2019 and located in Lehi, Utah, the company offers a management platform that allows businesses to create and manage solutions through database management and process automation. By unifying teams in a single workspace, Hivewire empowers users to take control of their workflows and improve operational efficiency.
Workstream
Series A in 2020
Workstream is a prominent HR, Payroll, and Hiring platform specifically designed for the hourly workforce. It focuses on automating human resource processes, allowing franchise and business owners to efficiently manage hiring, retention, and payroll in a centralized system. Utilizing advanced technology, including workflow automation, analytics, and SMS communication, Workstream simplifies operations and reduces labor costs. The platform is trusted by 46 of the top 50 quick-service restaurant brands, such as Burger King, Jimmy John’s, and Taco Bell, to enhance their hiring practices and streamline HR tasks effectively.
Grain
Seed Round in 2020
Grain is a platform designed to enhance the understanding of customer needs through effective meeting insights. It facilitates the recording, transcription, and clipping of key moments from research interviews, sales calls, and customer meetings, making it accessible for anyone in customer-focused roles. By integrating with various meeting platforms, Grain allows users to create impactful video stories and access a comprehensive library of company and market knowledge. This functionality enables organizations to share insights seamlessly, fostering customer-aligned teams and supporting informed decision-making. Through its user-friendly approach, Grain simplifies the process of capturing and communicating vital customer perspectives.
Local Locker
Seed Round in 2020
Local Locker is a warehousing company that specializes in providing private storage solutions for individuals and businesses. The company offers secure and reliable storage spaces at competitive rates, allowing users to conveniently store their goods where they live and work. With features such as contactless move-ins and flexible month-to-month leasing options, Local Locker aims to save customers time and money while meeting their storage needs effectively.
SimpleCitizen
Seed Round in 2019
SimpleCitizen, Inc. is a company that specializes in providing digital solutions for immigration and visa processes. Founded in 2014 and based in Salt Lake City, Utah, the company offers a range of services including applications for citizenship, green cards, and employment authorization documents, as well as marriage-based green card applications. SimpleCitizen's platform streamlines the application process, allowing users to track and renew their green cards and complete citizenship applications online. By focusing on making immigration more accessible and affordable, SimpleCitizen aims to assist families in establishing themselves in new communities worldwide. As of September 2020, SimpleCitizen operates as a subsidiary of Fragomen, Del Rey, Bernsen & Loewy, LLP.
Loop
Series A in 2019
Retain customers and revenue with the most advanced returns and exchanges app on Shopify. Customers can seamlessly swap their product for any new variant.Loop will place the new order within Shopify, triggered by return package movements. Smooth for the customer and totally hands free for you. Loop Triggers, the app is able process a return at any point on its way back to you, getting an exchange or refund in customer's hands within just a few days. If automated processing isn't your thing, issue refunds and place new exchange orders with just one click in the Loop Admin Panel.
Nomi Health
Convertible Note in 2019
Nomi Health is a direct health company focused on reducing healthcare costs for employers and patients. It operates a healthcare payment platform that eliminates intermediaries in the healthcare system, facilitating direct connections between employers, providers, and families. By streamlining the administration of medical testing and self-insured healthcare plans, Nomi Health aims to enhance the affordability and quality of care available to clients. The company's innovative approach addresses the complexities and expenses associated with traditional healthcare delivery, allowing organizations to offer more accessible services to their employees and their families.
Spiff
Seed Round in 2019
Spiff Inc. is a software company that specializes in sales commission automation through its SaaS platform. Founded in 2017 and headquartered in Sandy, Utah, with an office in Mountain View, California, Spiff offers a comprehensive solution that allows organizations to design, manage, and optimize their sales commission plans. The platform enables users to create and modify commission structures, automate data integration from various systems such as ERP and payroll, and provide sales teams with personalized dashboards to track their performance. Spiff’s software streamlines complex commission processes, enhances accuracy by eliminating errors, and supports advanced features like modeling new plans and generating detailed payroll reports. The company primarily serves finance and sales operations, sales and marketing teams, managers, and executives, facilitating improved sales performance through real-time insights and automation.
Backbone PLM
Series A in 2019
Backbone PLM, Inc. provides a cloud-based product lifecycle management solution specifically designed for the fashion and consumer goods industries. Founded in 2014 and based in Greeley, Colorado, Backbone PLM offers a comprehensive platform that facilitates product development through features such as file management, storage, and collaboration tools. Its offerings include a tech pack editor to centralize product data, customizable product templates, and project file storage capabilities. The platform aims to streamline complex design and development processes, enabling teams to manage product information effectively and collaborate seamlessly with suppliers. By improving efficiency and reducing time to market, Backbone PLM supports brands in innovating and scaling their product offerings.
Grain
Seed Round in 2019
Grain is a platform designed to enhance the understanding of customer needs through effective meeting insights. It facilitates the recording, transcription, and clipping of key moments from research interviews, sales calls, and customer meetings, making it accessible for anyone in customer-focused roles. By integrating with various meeting platforms, Grain allows users to create impactful video stories and access a comprehensive library of company and market knowledge. This functionality enables organizations to share insights seamlessly, fostering customer-aligned teams and supporting informed decision-making. Through its user-friendly approach, Grain simplifies the process of capturing and communicating vital customer perspectives.
Blue Matador
Convertible Note in 2019
Blue Matador, Inc. is a software company based in South Jordan, Utah, that provides an automated monitoring and alerting platform specifically designed for cloud environments. Founded in 2016, the company's primary product eliminates the need for manual alert setups by automatically identifying AWS resources, understanding their performance baselines, and managing monitoring thresholds. This platform sends only actionable alerts, enabling users to receive specific recommendations for addressing potential issues. Blue Matador’s solutions prevent downtime and streamline operations by integrating seamlessly with existing technology stacks, allowing for efficient data acquisition and risk management without requiring extensive configuration or ongoing maintenance.
Hivewire
Convertible Note in 2019
Hivewire, Inc. develops visual workflow software and tools designed for teams and individuals to enhance their post-sale processes. Founded in 2019 and located in Lehi, Utah, the company offers a management platform that allows businesses to create and manage solutions through database management and process automation. By unifying teams in a single workspace, Hivewire empowers users to take control of their workflows and improve operational efficiency.
Tundra
Series A in 2019
Tundra Inc. operates an online marketplace that connects businesses by allowing them to buy and sell wholesale products with freight included. Established in 2017 and headquartered in San Francisco, Tundra offers the largest selection of wholesale products in the United States, featuring over two million ready-to-ship items from both established and emerging brands. The company's zero-commission model enables retailers to access full product catalogs at wholesale prices and low minimums. Tundra's proprietary technology streamlines wholesale processes, reducing time and costs for both buyers and suppliers. With a community of over 30,000 independent retailers, Tundra provides a diverse range of products across popular categories such as kids, home, food, beauty, apparel, and general merchandise. The company also has additional offices in Boston and Zurich.
Spiff
Seed Round in 2019
Spiff Inc. is a software company that specializes in sales commission automation through its SaaS platform. Founded in 2017 and headquartered in Sandy, Utah, with an office in Mountain View, California, Spiff offers a comprehensive solution that allows organizations to design, manage, and optimize their sales commission plans. The platform enables users to create and modify commission structures, automate data integration from various systems such as ERP and payroll, and provide sales teams with personalized dashboards to track their performance. Spiff’s software streamlines complex commission processes, enhances accuracy by eliminating errors, and supports advanced features like modeling new plans and generating detailed payroll reports. The company primarily serves finance and sales operations, sales and marketing teams, managers, and executives, facilitating improved sales performance through real-time insights and automation.
CallPop
Convertible Note in 2019
Callpop, Inc. specializes in developing and manufacturing communication devices that enhance the interaction between businesses and their clients. Founded in 2017 and based in American Fork, Utah, the company has created an electronic CallerID device that automates the process of answering and managing phone calls. This device integrates seamlessly with existing phone and practice management systems, allowing users to capture data from both answered and missed calls. It extracts vital information related to patient appointments, insurance, and medical reports, while also providing messaging features that streamline appointment scheduling. The Callpop app further enhances this capability by linking practice management solutions with computer software, allowing businesses to respond to voice calls and messages promptly, even before answering the phone.
Airin
Seed Round in 2019
Airin, Inc. is a technology company founded in 2017 and located in Park City, Utah. It specializes in developing an online platform that enables business leaders to create their own artificial intelligence expert systems without requiring the expertise of data scientists or engineers. By leveraging machine learning, Airin's platform simplifies complex decision-making processes and automates decision trees, allowing organizations to replicate the problem-solving approaches of their top experts. This capability helps businesses enhance their operational performance and modernize their documentation processes, facilitating the identification of correlations and patterns that drive innovation.
Part & Parcel
Seed Round in 2019
Part & Parcel is a community commerce platform for plus-size women, selling apparel and footwear plus to plus. Founded by Lauren Haber Jonas, with the belief that plus-size women deserve a world that’s rich with options in clothing, community and opportunity. Lauren set out to create the kind of shopping experience she never had as a plus-size woman herself. Where she could feel genuinely welcomed and no longer an afterthought. Where shopping for clothes could be a source of joy and affinity. With a selling model that would provide a flexible path to prosperity for plus-size women.
Spruce Up
Seed Round in 2019
Spruce Up, Inc. is a home furniture and décor retailer based in Seattle, Washington, established in 2017. The company provides a personalized shopping service that combines artificial intelligence and design expertise to create tailored home and design solutions. By leveraging data science alongside a personal stylist, Spruce Up curates professionally designed looks featuring hand-picked items that align with individual customers' homes, budgets, and lifestyles.
Style Genome
Seed Round in 2019
Style Genome is an AI-enabled marketplace focused on personalized homeware shopping and design. Headquartered in Seattle and developed by Spruce Up Inc., it creates a unique shopping experience tailored to individual customers. The platform curates quality, everyday home decor items in real-time, assisting users in discovering the right products to enhance their living spaces. By combining advanced technology with a keen understanding of customer preferences, Style Genome empowers individuals to design their homes according to their personal style.
Artemis Health
Series C in 2019
Artemis Health Inc. is a health data analytics company that offers a platform designed to assist self-insured employers in optimizing their benefit programs. Founded in 2013 and headquartered in Salt Lake City, Utah, the company provides actionable insights into benefits, identifying opportunities and gaps that employers can address. The platform enables users to pinpoint issues within their benefit offerings, share findings with relevant stakeholders, and implement solutions to enhance their programs. Additionally, it tracks the effectiveness of these solutions, allowing employers to make informed, data-driven decisions aimed at minimizing healthcare expenditures while improving employee health and wellness coverage.
Interior Define
Convertible Note in 2019
Interior Define Inc. is a furniture design and manufacturing company founded in 2013 and based in Chicago, Illinois. It specializes in offering a range of customizable furniture products, including sofas, chairs, beds, and dining pieces. The company employs a made-to-order production approach, allowing customers to personalize their furniture in various aspects such as size, fabric, configuration, and leg style. This model minimizes inventory costs, enabling Interior Define to provide high-quality custom furniture at accessible prices. Customers can explore their options online through a 360-degree viewing experience and order free fabric swatches. Additionally, the company offers an augmented reality app to visualize furniture in their homes. Interior Define also operates Guideshop locations in several major cities, where customers can experience the products firsthand and receive personalized consultations from expert staff. The company is known for its customer-centric services, including complimentary white glove delivery and a standard 365-day return policy, enhancing the overall shopping experience.
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