Playmaker Capital

Playmaker is a digital sports media company that operates at the intersection of sports, media, gambling, and technology. The company is focused on creating a portfolio of sports media brands designed to engage and attract sports fans, which it then connects to sports betting companies, leagues, teams, and advertisers. Playmaker's business segments include digital media, technology services, and affiliate marketing. The company has a diverse geographic presence, with operations in Canada, the United States, the United Kingdom, Uruguay, and other regions, with the majority of its revenue generated from the United States.

Jake Cassaday

COO, Operations

9 past transactions

La Poche Bleue

Acquisition in 2023
La Poche Bleue, established in Quebec, is a sports media and entertainment company based in Montreal. It offers a range of content, including sports news, video-podcasts, and shows, in both French and English. The company's focus spans the Montreal Canadiens, NHL developments, NFL fantasy football, MLB storylines, and Quebec lifestyle.

Wedge Traffic

Acquisition in 2022
Wedge Traffic is a Operator of sports betting and casino offers platform intended for sports fans, among other things, the company displays real-time state-by-state promotions, welcome bonuses, and one-time offers.

World Soccer Talk

Acquisition in 2022
World Soccer Talk is an online publisher based in Miami, Florida, dedicated to providing comprehensive coverage of soccer-related content. Established in 2005, the platform features TV schedules, streaming news, and interviews with broadcasters, making it a trusted resource for over 500,000 unique monthly visitors. World Soccer Talk delivers breaking news, in-depth analysis, and essential information about global soccer events, leagues, and clubs. Additionally, it hosts the World Soccer Talk Podcast, recognized as the longest-running soccer show in the world since its inception in 2006, along with original video documentaries and exclusive stories available only on its website.

The Sports Drop

Acquisition in 2022
The Sports Drop is a sports media company that specializes in coverage of the NFL, NBA, MLB, and collegiate sports. It aims to engage, inform, and inspire debate among fans through its content, providing a platform for sports enthusiasts to stay updated on the latest developments in the sports world. By focusing on a variety of sports and entertainment topics, The Sports Drop fosters a community where fans can connect over their shared interests and participate in discussions related to their favorite teams and players.

The Nation Network

Acquisition in 2021
The Nation Network is a prominent online platform based in Edmonton, Canada, specializing in independent coverage of NHL, MLB, and NBA sports. It offers a comprehensive range of content, including breaking news, in-depth analysis, fantasy projections, and betting information, catering to sports enthusiasts across various settings, from pubs to offices. The company's unique approach utilizes multiple distribution channels to engage its audience and deliver timely updates and insights. With a subscription model, The Nation Network aims to provide a differentiated experience for sports fans seeking reliable and insightful coverage of their favorite leagues.

Two-Up Digital

Acquisition in 2021
Two-Up Digital is a design and development company focused on the betting and gaming sectors. It offers a range of technical services tailored to the online gaming and entertainment industries. The company's expertise includes research, strategy, planning, project management, as well as the design and development of innovative solutions for betting and gaming brands. Through its comprehensive approach, Two-Up Digital aims to enhance the user experience and operational efficiency of its clients in the competitive gaming market.

Yardbarker

Acquisition in 2021
Yardbarker Media is a leading sports and entertainment media platform in the United States, attracting over 12 million user sessions monthly. Established in 2006, it offers a comprehensive online publishing platform that features articles, news, and information pertinent to sports. Yardbarker provides a space for sports fans, bloggers, and professional athletes to read, discuss, and engage with a variety of sports content, including articles, photos, and videos. The company also operates an online store that sells clothing and accessories for men, women, and children, alongside gift cards. Additionally, Yardbarker curates and sends out popular email newsletters, such as 'The Morning Bark' and 'Quiz of the Day,' to more than 370,000 daily subscribers, further enhancing its reach and engagement within the sports community.

Futbol Sites

Acquisition in 2021
Futbol Sites LLC is a digital sports media company based in Hollywood, Florida, founded in 2008 by Federico Grinberg and Nahuel Pan. The company operates over 20 web properties that collectively attract approximately 80 million unique monthly users, primarily in Latin America and the USA. Futbol Sites specializes in managing digital assets for global brands and football federations, focusing on designing and executing fan-oriented strategies. By leveraging data and technology, the company offers services in online advertising, branding campaigns, and sports marketing, effectively bridging the gap between brands and fans. Additionally, Futbol Sites garners significant engagement through its social media channels, attracting over 300 million unique visitors monthly.
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