RhythmOne

RhythmOne is a technology-enabled digital media company that connects online audiences with brands through premium content across devices. Founded in 2004, RhythmOne pioneered Internet video search and works with digital advertisers, publishers and content providers to offer fully integrated, cross-screen solutions that span desktop and mobile video, rich media, display, social and native advertising, and content formats. Through its fully integrated programmatic platform, RhythmMax, RhythmOne represents digital advertising inventory across owned, controlled and extended supply sources. The RhythmMax platform includes unique brand safety technology, RhythmGuard, which combines leading third-party verification and proprietary filtering technologies to ensure inventory quality in brand safe environments. RhythmOne’s goal is to maximize the return on advertising spend and provide the most efficient and effective marketplace for digital advertising. RhythmOne is headquartered in San Francisco, California with offices in the US, UK and Canada.

Suranga Chandratillake

Co-Founder

4 past transactions

YuMe

Acquisition in 2017
YuMe, Inc. is a provider of digital video brand advertising solutions, operating both in the United States and internationally. Founded in 2004 and headquartered in Redwood City, California, the company specializes in helping advertisers reach targeted audiences across various internet-connected devices. YuMe's technology platform addresses the complexities of running effective digital video advertising campaigns, enabling brands to enhance favorability and drive sales. The company also offers software to monetize professionally-produced content and applications for digital media properties. By aligning relevant audiences from its digital media property partners with suitable advertising campaigns, YuMe facilitates digital video advertising that meets the specific needs of brand advertisers. As of February 2018, YuMe operates as a subsidiary of RhythmOne plc.

RadiumOne

Acquisition in 2017
RadiumOne is a company that specializes in programmatic marketing automation, providing a software platform designed to make big data actionable for digital marketers. Founded in 2009 and headquartered in San Francisco, California, RadiumOne utilizes programmatic advertising to link brands with potential customers by leveraging proprietary data on consumer behaviors, actions, and interests across various web and mobile touchpoints. This approach enables digital marketers to engage customers effectively with relevant and personalized offers, messages, content, and advertisements, enhancing customer engagement across multiple devices and locations.

Perk.com

Acquisition in 2016
Perk.com is a digital media publishing company based in Waterloo, Ontario, specializing in a cloud-based mobile rewards platform that fosters engagement between advertisers, consumers, and publishers. With millions of members globally, Perk aims to transform the advertising landscape by creating mutually beneficial relationships among these groups. The company operates advertising-supported editorial websites across diverse categories such as health, automotive, travel, and esports, producing relevant and engaging content crafted by industry experts. Additionally, Perk's platform provides brands with tools to measure performance and gain insights into advertising effectiveness, customer behavior, and loyalty, thereby enhancing customer engagement and conversion rates.

Perk.com

Acquisition in 2016
Perk.com is a digital media publishing company based in Waterloo, Ontario, specializing in a cloud-based mobile rewards platform that fosters engagement between advertisers, consumers, and publishers. With millions of members globally, Perk aims to transform the advertising landscape by creating mutually beneficial relationships among these groups. The company operates advertising-supported editorial websites across diverse categories such as health, automotive, travel, and esports, producing relevant and engaging content crafted by industry experts. Additionally, Perk's platform provides brands with tools to measure performance and gain insights into advertising effectiveness, customer behavior, and loyalty, thereby enhancing customer engagement and conversion rates.
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