Right Side Capital Management

An end-to-end video game distribution and marketing platform, helping game studios increase sales

Knead is a sales and marketing platform that tracks performance, automates marketing, and handles customer care.

(Un)stuck specializes in providing tools and methodologies aimed at enhancing the effectiveness of digital marketing efforts. The company offers a complimentary brand audit and tailored course recommendations to help businesses refine their marketing strategies. By leveraging insights from leading educators in the digital marketing field, (un)stuck empowers companies to identify areas of improvement and implement best practices, ultimately facilitating growth and success in a competitive landscape.

Endorsify, Inc. is a Los Angeles-based company that operates a Software as a Service (SaaS) platform designed to facilitate connections between brands and influencers. Founded in 2016, the platform enables influencers to create detailed profiles while allowing brands to discover and engage with these influencers for their marketing campaigns. Endorsify offers a range of features, including a network for content creators, a pricing model for influencer-generated content, and tools for managing campaign details and strategies. Additionally, the platform provides fully managed campaign services to assist brands in executing their marketing initiatives effectively.

Lumanu, Inc. is a digital marketing platform that facilitates connections between companies and brand ambassadors, primarily serving brand marketers, performance marketers, agency marketers, and creators. Founded in 2016 and based in Oakland, California, with an additional office in Milwaukee, the company offers a range of solutions including SocialCert, which enables influencers to share content and usage rights with marketers; Content Manager, which helps in content ingestion from influencers; and SmartBoost, which generates advertisements using influencer-created content. In addition to its marketing solutions, Lumanu provides financial management tools that simplify payment processes and compliance for creators and freelancers, enabling them to efficiently manage their business operations while fostering a supportive community.

Bottlespark, Inc. is a digital advertising network founded in 2017 and based in Burlington, Vermont. The company has developed a software platform that connects online influencers with advertisers and sponsors, facilitating access to a wide range of content creators. Bottlespark provides a marketplace that not only enhances branding visibility but also offers measurable performance-based advertising solutions. By equipping advertisers with the necessary tools, Bottlespark enables them to effectively collaborate with influencers, thereby maximizing their marketing efforts and reaching their target audiences efficiently.

Ad Badger LLC, founded in 2017 and based in Austin, Texas, develops a software solution aimed at enhancing pay-per-click (PPC) sales for Amazon sellers, primarily in the United States. The company offers a cloud-based marketing analytics platform that employs intelligent automation to optimize advertising campaigns for e-commerce businesses. By utilizing automated bid algorithms, keyword management, and campaign optimization strategies, Ad Badger enables sellers to efficiently manage their paid traffic campaigns. This innovative approach not only saves time but also yields superior results compared to traditional manual campaign management, ultimately driving improved sales growth for retail businesses.

Obsess, Inc., established in 2016 and headquartered in New York, specializes in developing augmented and virtual reality software for innovative shopping experiences. Its platform empowers brands and retailers to create engaging, personalized, and immersive 360 shopping environments across various channels, including in-store, online, and social networks. By integrating AI-powered interactive 3D solutions, Obsess transforms traditional e-commerce interfaces into captivating, custom-built experiences, fostering stronger customer relationships and providing valuable shopping insights. The company has successfully launched over 200 stores for leading brands across retail, beauty, luxury, consumer packaged goods, and media sectors, solidifying its position as the market leader.

SmartTones Media specializes in enhancing advertising effectiveness through innovative audience engagement solutions. By integrating the extensive reach of broadcast media with the analytical capabilities of digital platforms, the company delivers interactive and entertaining experiences directly to mobile devices. SmartTones Media employs silent sound codes embedded in various content formats, such as television, film, radio, and live events, to track real-time user responses and consumer demographics. This data is captured and monitored through a comprehensive dashboard, allowing brands to execute smart campaigns seamlessly within their existing workflows. With a focus on privacy protection, SmartTones Media enables advertisers and content creators to connect with their audiences through moment marketing while obtaining detailed insights into campaign performance.

Chatcast turns Messaging Apps into your most powerful marketing tool.

Adistry Inc. is a digital advertising agency focused on serving the cannabis industry, although it also facilitates advertising opportunities beyond this sector. Founded in 2014 and headquartered in Longmont, Colorado, the company offers an online and offline platform that allows small businesses to search, compare, purchase, and track advertising campaigns across various media types, including TV, podcasts, radio, magazines, and direct mail. Adistry's technology streamlines the process of buying and selling media and event sponsorships, helping clients automate manual sales tasks and diversify their revenue streams. Additionally, the platform features a subscription planning tool that transforms one-time media sales into ongoing relationships, thereby enhancing profitability for its customers.

Omni Labs is a developer of an automation platform that empowers users to streamline and automate repetitive tasks within web browsers. By transforming the way individuals interact with the Internet, the platform allows for the automation of manual processes, particularly in digital marketing. It aggregates and analyzes data from various sources, facilitating the creation of effective cross-media campaigns. This data-driven approach enables brands to optimize their marketing budgets and enhance their overall outcomes. Omni Labs aims to revolutionize the web browsing experience, moving beyond traditional methods that have remained unchanged for decades.

DirecTech Labs, Inc. is a technology company that specializes in artificial intelligence and machine learning solutions for direct and social selling applications. Founded in 2016 and headquartered in Santa Monica, California, with additional offices in Noida and Bengaluru, the company has developed a customer data analytics platform aimed at enhancing engagement and retention among micro-entrepreneurs globally. By leveraging advanced technologies such as predictive analytics, chatbots, and data analysis, DirecTech Labs enables its clients to uncover valuable business insights from the data generated by micro-entrepreneurs. This actionable intelligence helps clients improve their strategies and achieve better outcomes in the competitive landscape of direct selling and network marketing.

Using our unique software and devoted team at Heartbeat, we pair the best content creators with like-minded brands who share a love for the same products and services. The result is a genuine connection that develops into long-lasting relationships.

Landing Lion, Inc. is a platform designed for modern marketers to create landing pages efficiently without requiring coding skills. Founded in 2015 and based in Atlanta, Georgia, it offers a comprehensive suite of tools for building, A/B split testing, and optimizing landing pages. The platform features a user-friendly drag-and-drop editor, secure hosting, and lead generation capabilities, all aimed at enhancing conversion rates. Pages created with Landing Lion are automatically optimized for search engine performance, improving visibility in both paid and organic search results. By integrating various applications and providing robust visitor tracking and analytics, Landing Lion streamlines the content creation and measurement process, enabling marketers to launch campaigns more effectively.

Xclaim Mobile, Inc. is a company that specializes in developing an enterprise-grade mobile offer platform aimed at enhancing digital marketing efforts. Founded in 2016 and based in Dallas, Texas, Xclaim offers a platform that streamlines the transition to mobile marketing by integrating location-based technology. This software detects user devices, locations, and wallet types, allowing for customized offers compatible with major mobile payment systems such as Apple Pay, Android Pay, and Microsoft Wallet. By enabling marketers to deliver targeted content through mobile wallets, Xclaim helps brands engage consumers effectively based on time and location triggers. The platform serves various industries, including telecommunications, consumer lending, automotive, and retail, facilitating improved customer interaction and driving revenue through enhanced digital advertising strategies.

Pollen is a developer of an advertising platform aimed at assisting small and medium-sized online retailers in acquiring new customers through targeted advertising. The platform utilizes consumers' browsing, buying, and abandonment behavior to serve highly relevant ads across Facebook and Display networks. By leveraging actual browsing data, Pollen enables retailers to engage effectively with potential customers interested in their specific products, ultimately enhancing customer acquisition and boosting revenue.

Xclaim Mobile, Inc. is a company that specializes in developing an enterprise-grade mobile offer platform aimed at enhancing digital marketing efforts. Founded in 2016 and based in Dallas, Texas, Xclaim offers a platform that streamlines the transition to mobile marketing by integrating location-based technology. This software detects user devices, locations, and wallet types, allowing for customized offers compatible with major mobile payment systems such as Apple Pay, Android Pay, and Microsoft Wallet. By enabling marketers to deliver targeted content through mobile wallets, Xclaim helps brands engage consumers effectively based on time and location triggers. The platform serves various industries, including telecommunications, consumer lending, automotive, and retail, facilitating improved customer interaction and driving revenue through enhanced digital advertising strategies.

Nozzle is a digital marketing platform that specializes in marketing analytics, particularly in keyword rank tracking. Founded in 2014 and based in Lehi, Utah, the company provides tools for brand tracking, competitive analysis, and reputation management. Its software enables businesses to automate the collection and reporting of marketing data and offers intelligent recommendations to enhance service delivery, especially for marketing agencies. Nozzle's platform features flexible scheduling and real-time updates, assisting digital marketing firms in obtaining vital search engine optimization data. This focus on automation and intelligent insights aims to streamline operations and improve efficiency in an ever-evolving digital landscape.

ResponsiveAds, Inc. is a New York-based company that specializes in programmatic, direct, and native advertising solutions. Founded in 2012, the company offers two primary products: STRETCH, a banner advertising platform that allows a single advertising creative to function across various digital environments using a standard third-party tag, and NarratorStudio, a self-service cloud application for creating precise HTML5 responsive ads. ResponsiveAds focuses on enhancing ad performance across mobile, tablet, and desktop platforms, enabling publishers and advertisers to better engage audiences. The company’s innovative Fully-Fluid™ creative management platform allows marketers to produce dynamic HTML5 assets compatible with any ad slot, significantly streamlining the creative process. With a comprehensive library of templates and custom solutions, ResponsiveAds has delivered billions of impressions for prominent brands and agencies, emphasizing high-quality, visually appealing ads that drive revenue and audience engagement.

Feedmob Inc. is a mobile advertising and analytics company headquartered in San Francisco, California. Founded in 2015, it specializes in providing mobile growth solutions and real-time campaign evaluation for brands. The company's platform is designed to enhance transparency and control for direct advertisers, focusing on data-driven insights and post-install key performance indicators (KPIs). Feedmob's mobile analytics and anti-fraud technology allows clients to visualize large data sets and automatically map attribution, ensuring effective campaign performance. By aggregating and vetting high-quality mobile advertising inventory, Feedmob empowers its clients with informed analysis and recommendations, enabling them to achieve their marketing objectives efficiently.

Using our unique software and devoted team at Heartbeat, we pair the best content creators with like-minded brands who share a love for the same products and services. The result is a genuine connection that develops into long-lasting relationships.

Social Status Inc. is a social media intelligence platform that provides analytics solutions to businesses and brands with a presence on Facebook. Founded in 2015 and based in Mountain View, California, the company serves a diverse range of sectors, including automotive, education, finance, food and beverage, government, health and fitness, real estate, retail, sports and recreation, telecommunications, and travel and tourism, as well as media, art, and entertainment. Its platform allows marketers to measure and quantify the impact of their social media marketing efforts. Social Status operates as a subsidiary of Alphabet Inc.

Broadlume, established in 2015 and headquartered in Boulder, Colorado, specializes in providing local flooring dealers with an integrated, user-friendly platform. This platform enables dealers to extend their in-store experience to an online audience, offering a comprehensive suite of services including website development, targeted digital marketing, lead generation, and business management tools such as accounting and inventory management. Broadlume's mission is to empower local flooring retailers to reach their full potential by streamlining their operations and expanding their customer reach.

Red Fox Clan operates as a community-driven platform where gamers express their opinions on various games, highlighting both their likes and dislikes. This valuable feedback is utilized to guide product and marketing strategies for prominent gaming brands. Additionally, Red Fox Clan has developed a marketing platform specifically for mobile games, equipping developers with the necessary tools and instructions to effectively promote their games, akin to the tactics employed by major studios and publishers. Through these initiatives, Red Fox Clan aims to enhance the gaming experience and support developers in reaching their target audiences more effectively.

Metricstory Incorporated is a business optimization platform that identifies unrealized revenue opportunities for its clients. Founded in 2015 and based in Seattle, Washington, the company provides a comprehensive suite of tools designed to enhance digital advertising efforts. Its offerings include prescriptive alerts, spend optimization solutions, and performance anomaly detection, all aimed at simplifying workflows and enhancing team collaboration. Metricstory primarily serves e-commerce leaders, data analysts, agencies, email marketers, merchandisers, and executives, facilitating the efficient launch, management, and maximization of advertising campaigns, particularly on platforms like Google Ads. By leveraging AI and data-driven technology, Metricstory enables its clients to navigate the complexities of digital advertising, ensuring they connect effectively with customers and optimize their revenue growth.

AdHusky, founded in 2012 and based in San Francisco, California, specializes in automated advertising solutions on Facebook, particularly for financial service firms and small businesses. The company allows advertisers to create customized advertisements and run targeted campaigns to effectively reach their desired audiences. AdHusky's platform offers tailored templates that align with specific business needs and refines target markets based on location. It also manages the bidding and advertisement launch processes, streamlining social marketing efforts. By focusing on these services, AdHusky helps small businesses engage with their customers more efficiently through social networking platforms.

Shareable Social, Inc. is a content marketing platform based in Denver, Colorado, that assists businesses in enhancing their brand presence through social media. Established in 2013, the company focuses on creating a consistent online identity for its clients by automating daily content postings on platforms such as Facebook, Twitter, and LinkedIn. This approach not only streamlines social media management but also boosts visibility, web traffic, client engagement, and brand awareness. By providing tailored, engaging, and informative content, Shareable Social enables organizations to effectively promote their products and reach a broader audience in the digital landscape.

NMRKT, Inc. operates a platform that enables content creators, including bloggers, magazine publishers, YouTube personalities, and social media influencers, to establish their own online shops and monetize their influence. Founded in 2014 and based in New York, the company enhances audience engagement and revenue generation through its proprietary native commerce technology. This technology allows publishers to set up affiliate shops on their websites in under 30 minutes, utilizing an extensive affiliate product library that features over 200 million aggregated items. By connecting content providers with brands, NMRKT helps creators curate tailored product assortments for their audiences, effectively transforming readers into shoppers.

Magnific operates an online platform specializing in content creation and viral marketing. Drawing from a diverse pool of over 750 writers, the company produces unique original content tailored for various audiences. Magnific not only generates this content but also employs strategies to enhance its visibility and engagement, achieving substantial traffic with millions of page views on its managed sites. In addition to its content writing services, Magnific offers social media marketing solutions to corporate clients, helping them effectively connect with their target audiences. The company continuously explores innovative monetization strategies for its content, positioning itself as a key player in the digital marketing landscape.

Good Audience is a U.S.-based company that offers online services aimed at enhancing brand visibility among active social media users. The company specializes in creating tailored marketing campaigns, intelligent targeting, and social media strategies that prioritize organic engagement without relying on aggressive advertising tactics. By utilizing intelligent automation technologies, Good Audience assists startups in effectively reaching their target demographics, fostering brand engagement, and converting followers into loyal fans. Their approach emphasizes genuine interaction, allowing users to choose to engage with brands based on their interests, rather than through intrusive promotions or spam.

Evergreen is a beverage marketing and management software company that offers tools designed for bars, restaurants, tasting rooms, and bottle shops. The company’s services facilitate the effective management and promotion of beer, spirits, and cocktail programs, allowing establishments to save time and increase sales. Evergreen's platform automates menu updates across various channels, including digital, print, Google, and social media, while also streamlining inventory management and enhancing customer engagement. By leveraging advanced technology and industry knowledge, Evergreen provides businesses with user-friendly digital tools that optimize operations and improve marketing strategies to attract both new and returning customers. Founded in 2011 and headquartered in San Diego, California, Evergreen continues to serve the beverage industry with innovative solutions.

Inside Social is an early-stage technology company based in Seattle, Washington, founded in 2012 by Brewster Stanislaw and Joey Kotkins. The company operates a social media analytics platform designed for brands and advertisers, enabling them to effectively measure and enhance the impact of social sharing on key business metrics. Inside Social focuses on providing actionable insights that help brands and e-commerce companies improve their social marketing efforts by tracking important metrics that contribute to downstream conversions, such as revenue, customer loyalty, and lifetime value. Through its innovative platform, Inside Social aims to unlock the full potential of social media marketing for large brands.

SimpleRelevance Inc. offers a marketing technology platform designed to enhance personalized digital marketing efforts for businesses. Founded in 2011 and based in Chicago, the company specializes in providing automated marketing recommendations across various channels, including emails, digital advertisements, social media, SMS, and mobile applications. SimpleRelevance utilizes machine learning technology to analyze customers' behavioral, demographic, and psychographic data, allowing businesses to tailor their marketing messages with precision. This personalization extends to aspects such as the timing of message delivery, subject lines, and product recommendations, ultimately leading to improved conversion rates and return on investment. The platform serves a diverse clientele, ranging from small businesses to Fortune 500 companies across sectors such as media, finance, and retail. In December 2015, SimpleRelevance became a subsidiary of Rise Interactive, further enhancing its capabilities in the marketing technology space.

Hull Inc. is a developer of a SaaS-based marketing platform that assists brands in building meaningful relationships with their customers. Founded in 2013 and headquartered in Atlanta, Georgia, with an additional office in Paris, Hull's solution consolidates customer data from various channels, including email marketing, websites, and mobile applications, into a unified consumer profile. This integration allows companies to synchronize and enrich customer data in real-time, facilitating personalized marketing experiences without the need for extensive coding. Hull also partners with Facebook to streamline digital marketing efforts, helping brands connect more effectively with their customers and prospects. By eliminating data silos, Hull empowers businesses to create relevant customer interactions and optimize their marketing strategies.

Jebbit, Inc. is a Boston-based company that specializes in providing interactive mobile solutions aimed at helping brands capture valuable consumer data. Founded in 2011, Jebbit operates a declared data platform that enables marketing and sales teams to create engaging mobile experiences, such as quizzes and virtual tours. This platform allows brands to collect first-party data directly from consumers, offering insights into their preferences, motivations, and intentions, rather than relying on often inaccurate third-party data. Jebbit's offerings cater primarily to the travel, e-commerce, and sports industries, with notable clients including Cathay Pacific Airways, LifeLock, and the New England Revolution. The company has received recognition for its innovative approach, having been named one of the Top 25 Most Promising Companies in the World by CNBC and awarded for its tech culture in Boston.

Linksy is an online marketing platform designed to assist marketers in effectively reaching their target audiences. The platform enables employees, customers, and fans to share messages through various social media channels, facilitating broader communication and engagement. By offering a suite of marketing tools, Linksy helps organizations enhance their outreach and connect with stakeholders, ultimately promoting their brand and message across social networks.

Ceemo is a branding and pitch deck design company that provides automated branding solutions for small and medium-sized businesses, startups, and non-profits. Utilizing data-driven strategies and algorithms, Ceemo streamlines the brand creation process, allowing entrepreneurs to efficiently develop and apply their brand across various marketing materials. The company's software-as-a-service platform combines essential skills for creating effective pitch decks, serving as both a functional business tool and an aesthetically appealing presentation medium. By managing the marketing aspects of branding, Ceemo enables founders to concentrate on the core substance of their ventures, thus facilitating accelerated growth and funding opportunities.